NOLA Media Group

05/03/2019

While the Nola Media Group is coming to an end, we know that the commitment to excellence in local journalism will continue to live on with The New Orleans Advocate. Godspeed to our colleagues, staff and journalists as you begin this next chapter.

The owners of the New Orleans Advocate plan to publish a seven-day, home-delivered newspaper, and the two papers’ websites will be merged under the nola.com brand.

05/02/2019

Are you including print in your marketing strategy?

These days digital advertising gets most of the attention, but one must not ignore the power of print. Yes, print advertising is still valuable. According to Statista, printed newspapers, books and magazines are still more popular in the US than digital.

04/25/2019

We’re ready for Jazz Fest 2019, are you? Stop by our tent at Liuzza’s by the Track to get set for the fest with a schedule and a koozie, courtesy of and The Times-Picayune! @ Liuzza's by The Track

04/23/2019

Make sure your business is being found on mobile searches.

Of all Google searches performed, more than half come from a mobile device. Of those searches completed on mobile, 88% of them are “near me” searches. Creating a search strategy that revolves around mobile is the best way to reach your customers wherever they are, whenever they’re looking for ...

04/17/2019

Location, location, location! Find out how geotargeting can increase foot traffic for your business.

You’re scrolling through Facebook at your favorite restaurant in town when you see an ad for the ice cream shop down the street. Do you think it’s just a coincidence? Think again. This is something marketers call location-based mobile advertising, or geotargeting. Today we are reaching a whole n...

04/11/2019

Series selected among 58 national entries.

04/08/2019

Our deep dive into the effects of crime on some of our community's most vulnerable, our children, is the recipient of a national DART award from the Columbia Journalism School.
Take a look at the full multimedia reporting project here: https://projects.nola.com/the-children-of-central-city/

Finalists include The New York Times and HBO.

04/08/2019

NOLA.com | The Times-Picayune’s staff had 24 finalist recognitions, and environmental reporter Tristan Baurick received Newsperson of the Year.

04/04/2019

Are you using storytelling as a marketing tool?

No matter how hard people try, effective communication is often a huge struggle. The effects of this can lead to lost business opportunity, broken relationships, even injury or death. Not communicating well is a really big deal; so how do we get better? A great place to start is by better understand...

04/02/2019

This week, the Association of Healthcare Journalists recognized NOLA.com | The Times-Picayune reporters for their work on two investigative reporting series. Our journalists were awarded first place in health policy reporting for "A Fragile State" and third place for public health reporting for "The Children of Central City."

Both of these series garnered national attention, but most importantly they impacted state and local policy around these issues. Local journalism can make a measurable difference in the lives of people in our community. It's why we exist.

'Fragile State' and 'The Children of Central City' earned national recognition.

03/28/2019

It's all about the subject line.

The subject line is arguably the most important component of an email. It is what entices the reader to open an email in the first place, so it needs to be attractive. Craft a great subject line, and the number of opens it receives will rise. In contrast, if that subject line is not attention-grabbi...