markit360

09/15/2025

Ever wonder how your business's keyword rankings are tracked? It's done through specialized tools that analyze Google's search results—and Google is making a change to how they work.

According to a new article, a small but important parameter is being modified, which could cause some hiccups for the data you see in your SEO reports. This is a great, simple explainer on what's happening "under the hood" of your SEO strategy.

Learn more about the change here:

Google appears to have disabled the &num=100 results parameter, disrupting rank trackers and prompting a rethink of desktop impressions.

09/03/2025

Case Study Spotlight: Reclaiming Organic Traffic with SEO

🔗 Read the full case study and see how we turn SEO challenges into measurable results: https://markit360.com/project/reclaiming-organic-traffic-with-seo/

When a leading B2B security integration provider lost visibility due to brand confusion, markit360 stepped in with a targeted SEO strategy, and the results speak for themselves:

✅ 442% increase in organic traffic
✅ 346% boost in website engagement
✅ 55% reduction in off-target traffic
✅ 17% increase in Google Maps views

By focusing on high-intent search queries and optimizing their online presence, we helped this company attract the right audience and grow their business online.

Learn how markit360 helped a security integration provider achieve a 442% increase in organic traffic and boost engagement by 346%.

08/15/2025

SEO Has Changed. Here's What Matters Now.

Ranking #1 isn't the finish line anymore. Google's AI-driven search is all about a massive shift in how your customers think and buy.

This article from Search Engine Journal reveals what buyers want in 2025. A must-read for building a future-proof strategy! 👇

This report looks at how marketers are shifting focus to real conversations, AI visibility, and better attribution across fragmented buyer journeys.

08/06/2025

Video Content is No Longer Optional. With short-form video dominating platforms, here's how your business can get started:

✅ Answering common customer questions
✅ Showing a behind-the-scenes look at your work
✅ Putting a real face to your brand

Need help with your video strategy? We've got ideas. DM us or visit our website at markit360.com!

07/24/2025

Why an SEO-Driven Website is Your Hardest Working Salesperson. It’s not just about great design; it’s about building a site that attracts qualified traffic and converts leads 24/7.

Is your site converting? Get a free analysis! https://markit360.com/case-studies/

07/04/2025

As we celebrate today, we’re reminded of the values that unite us: freedom, resilience, and the spirit of community.

Happy Independence Day from the markit360 team!

06/12/2025

Is your brand standing out, or getting lost in the noise?

At markit360, we help brands go from overlooked to unforgettable with marketing strategies that are thoughtful, data-driven, and built to grow with you.

✅ Strategic Planning
✅ Content Development
✅ Digital Presence

If you're ready to clarify your brand, reach the right audience, and grow with purpose, we’re here to help.

👉 www.markit360.com - Let’s build what’s next.

06/06/2025

Marketers everywhere are scrambling to keep up with how AI is reshaping search. But with the right strategy, you don’t just survive, you lead.

At markit360, we’re guiding brands through this shift, from traditional SEO to AI-powered content that delivers superior visibility for today's search experience.

Read this Wall Street Journal article that unpacks the shift. 👇

Websites will soon serve primarily as data sources for AI platforms, not destinations for humans, Mailchimp predicts.

05/24/2025

Is your brand stuck? Whether you work in technology services, a law firm, or the hospitality industry, a fresh approach to your brand strategy can help your business get moving again. At markit360, we redefine your story to connect with today’s audiences.

👉 See how we do it: https://markit360.com/project/law-firm-brand-strategy-and-development/

What’s one word that describes your brand? Tell us!

Markit360 developed a law firm brand strategy, creating a strong marketing foundation to enhance credibility, visibility, and growth.

03/29/2025

Lead gen is just the beginning.
Lately, we’ve been having some great conversations about how to define—and measure—real ROI in digital marketing.

Because here’s the thing: when success is only measured in leads, we can lose sight of the bigger target.

Some of the most valuable indicators of marketing impact include:

✅ Shorter sales cycles
✅ Lower cost per lead
✅ More repeat customers
✅ Higher Net Promoter Scores
✅ Growth in branded search traffic
✅ Smarter, more efficient marketing overall

Marketing works best when everyone is aligned on what success actually looks like—and how to measure it.

, , , , , ,

03/19/2025

Did you know 83% of consumers use Google to find local business reviews? If your medical practice’s online directory listings aren’t current, you could lose out on new patients.

In our latest article, we dive into why Google Business Profile, Healthgrades, Vitals, and insurance directories are essential for increasing visibility and credibility. Learn how optimizing your online presence can boost SEO and keep your practice ahead of the competition!

Read the full article here 👉https://markit360.com/2025/03/18/improving-seo-and-increasing-your-medical-practices-online-visibility/

Improving SEO and Increasing Your Medical Practice’s Online Visibility Why Referral Website Traffic from Online Directories Matter As healthcare practice owners, you’re no strangers to the juggling act of providing top-notch patient care while trying to navigate the ever-changing world of online...

03/10/2025

If your rankings dropped recently, you're not alone. Google has rolled out major updates, and businesses across industries feel the impact. 😬

Wondering what changed and how to protect your search visibility? We've broken it down in simple terms and shared key questions you should ask your SEO team.

Don’t let Google’s updates catch you off guard—stay ahead of the game!

Read the full article here 👉 https://markit360.com/2025/03/05/googles-latest-algorithm-updates/

Google’s algorithm updates are impacting rankings. Find out what changed and get expert tips to protect and improve your website’s SEO.