MediaVillage

MediaVillage Founded by media ecologist Jack Myers, MediaVillage.org is the center for robust thought-leadership.

Founded by Jack Myers, MediaVillage.com is the most robust thought-leadership & knowledge content platform serving the media.

Erwin Ephron’s 1999 blueprint for advertising accountability predicted many of the challenges marketers still face today...
07/18/2025

Erwin Ephron’s 1999 blueprint for advertising accountability predicted many of the challenges marketers still face today. From the battle between short-term gains and long-term value to the persistent opacity of measurement tools in the AI era, Ephron’s insights remain powerfully relevant. Revisit his bold questions and timeless truths in our latest article.

As we revisit this historic document through a Back-to-the-Future lens, Ephron’s brilliance not only illuminates the road we’ve traveled; it reminds us of the path we’ve still failed to fully walk.

With political ad spend hitting a record-breaking $11B in 2024, Comcast Advertising is helping campaigns adapt to the fu...
07/16/2025

With political ad spend hitting a record-breaking $11B in 2024, Comcast Advertising is helping campaigns adapt to the future of media.

The Winning Strategies report offers data-driven insights on what worked best, like multiscreen TV foundations, audience-first targeting, addressable advertising, and the explosive growth of programmatic.

Political advertisers planning for 2025 and beyond can learn how to better connect with voters in a fragmented media landscape.

As campaign planning begins for the next election cycle, Fuller expects key trends from 2024 to continue.

Once a cornerstone of American democracy, the public interest mandate in broadcasting has eroded into a system of corpor...
07/15/2025

Once a cornerstone of American democracy, the public interest mandate in broadcasting has eroded into a system of corporate influence and political patronage.

Paramount and Disney’s recent multi-million-dollar settlements with Trump-aligned organizations are just the latest signs of a media landscape drifting from civic duty toward commercial self-preservation.

A new article, "The Public Interest Is No Longer In The Public Interest", explores the systemic collapse of regulatory safeguards and the implications for truth, journalism, and democracy.

Broadcasters are now content purveyors, algorithm chasers, & increasingly, political actors complicit in shaping the very narratives they once existed to interrogate.

AI is no longer just a tool — it's becoming a true creative partner. 🤖✨Creativity Unleashed: How AI Can Supercharge Your...
07/14/2025

AI is no longer just a tool — it's becoming a true creative partner. 🤖✨

Creativity Unleashed: How AI Can Supercharge Your Ideas by Jack Myers explores the hybrid future of teamwork, where human imagination and AI’s precision work side by side. The 350-page guide is packed with practical tools, exercises, and insights for building innovative, AI-integrated teams.

Available now on Amazon in eBook ($2.99) and softback ($37).

AI is not merely a tool in our arsenal but an integral part of our teams.

The Myers Report’s latest white paper, Intentional Inefficiency, reveals why the next competitive edge in media buying i...
07/10/2025

The Myers Report’s latest white paper, Intentional Inefficiency, reveals why the next competitive edge in media buying isn’t about cutting costs—it’s about investing in culture. 📈✨

As AI floods the market with “good enough” content, brands that prioritize context, creativity, and cultural impact will lead the next era of growth.

Explore case studies, budget forecasts, and actionable strategies for building a Culture Activation Desk. Download now at www.myersreports.com.

https://www.mediavillage.com/article/deliberate-inefficiency-is-becoming-marketers-most-efficient-media-strategy/

If you manage a brand today, you already know the uneasy trade-off that defines modern media buying.

New insights from Involved Media’s Connected Gaming study reveal that 2 in 3 U.S. consumers have played a game in the pa...
07/10/2025

New insights from Involved Media’s Connected Gaming study reveal that 2 in 3 U.S. consumers have played a game in the past 30 days, with smartphone gaming leading the charge. 📱🎮

The study also shows that 63% of mobile gamers play daily, and nearly half spend 4+ hours per day. Prime time is peak gaming time—especially for console users, with 72% gaming during this window.

Involved Media recently conducted a survey of over 1,910 respondents focusing on Connected Gaming in the United States. They asked people about...

07/10/2025

AMS has officially been certified a Great Place to Work® in the U.S., a recognition based entirely on employee feedback. 🌟 This milestone highlights the company’s ongoing commitment to building a people-first culture centered on inclusion, innovation, and professional growth. With accolades in the U.S., UK, Canada, France, Spain, and Australia, AMS continues to lead by example in creating supportive and forward-thinking workplaces.

https://www.mediavillage.com/article/ams-us-certified-a-great-place-to-work-expanding-global-recognition-for-values-driven-culture-and-people-first-innovation/

✨ Leadership isn’t about controlling the future. It’s about co-creating it. From FusionFlow to empathy as a strategy, Ja...
07/02/2025

✨ Leadership isn’t about controlling the future. It’s about co-creating it. From FusionFlow to empathy as a strategy, Jack Myers’ The Tao of Leadership gives you the tools to lead boldly in the AI age. Get your digital copy of "The Tao of Leadership" for just $1.99 today!

As AI and automation upend traditional hierarchies, Myers offers not just a diagnosis of change but a blueprint for resilience, creativity, and authentic leadership.

💡 Radical self-care. An abundance mindset. AI-powered creativity. These aren’t buzzwords — they’re the leadership tools ...
06/24/2025

💡 Radical self-care. An abundance mindset. AI-powered creativity. These aren’t buzzwords — they’re the leadership tools Andrew Swinand uses to accelerate growth at Inspired Thinking Group.

In this episode of Profiles in Leadership, Swinand joins Jack Myers for an energizing conversation on why kindness is a business advantage and how empathy and AI can thrive side by side.

Kindness is the cornerstone of that culture and, in Swinand’s experience, a competitive advantage.

🎨 Creativity isn’t just for artists—it’s a life skill. In Creativity Unleashed: Excerpt  #6, Jack Myers shows how AI can...
06/23/2025

🎨 Creativity isn’t just for artists—it’s a life skill. In Creativity Unleashed: Excerpt #6, Jack Myers shows how AI can help sharpen your everyday creativity, whether you’re solving a tricky problem or adapting to unexpected change.
🧠 Think like a chef, channel your inner MacGyver, and learn how to make creativity part of your toolkit for life.

Creativity isn’t just a talent you’re born with, or a skill reserved for artists and innovators. It’s a mindset, a muscle, and a method for navigating life

📺 After eight seasons, CBS’s S.W.A.T. aired its emotional finale — but just two days later, a new spinoff was announced ...
06/18/2025

📺 After eight seasons, CBS’s S.W.A.T. aired its emotional finale — but just two days later, a new spinoff was announced without most of the original cast.

Actor David Lim, who played Officer Tan, opened up on the Actors With Issues podcast about his unconventional path to acting, the legacy of S.W.A.T., and his mission to reshape AAPI representation.

David Lim opens up about AAPI representation, his journey from loan officer to starring in "S.W.A.T.", and what the show means to fans.

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EMPOWERING GROWTH THROUGH B2B CAPABILITIES INTEGRATION A FIVE-STEP PLAN


  • The mounting pressure of ever-expanding day-to-day responsibilities.

  • The pressure of competition feeds inertia and failure to innovate.

  • Executives with budget and financial control are disengaged from day-to-day realities.

  • Talent development