
07/25/2025
Investing in climate resilience is essential.
A recent Reuters article makes it clear: “Investing in climate adaptation is no longer optional. It’s business-critical.” Every $1 invested in resilience can return up to $43. https://www.reuters.com/sustainability/sustainable-finance-reporting/investing-climate-adaptation-is-no-longer-optional-its-business-critical-2025-07-03/
Yet less than 10% of global climate finance goes toward adaptation. That gap is where awareness, access, and storytelling must rise to meet the moment.
At +Media, we help close that gap. Our campaigns and digital tools empower communities to act, understand risk, and drive investment where it matters most into resilience, equity, and long-term impact.