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Red Border by TIME

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Red Border by TIME

We’re Red Border, the branded content team at TIME. We partner with brands to frame the stories only TIME can tell.

05/06/2022

In celebration of yesterday, we’ve partnered with to celebrate 80 Mexican visionaries, including journalists, creatives, public figures and musicians of today, who are shaping contemporary culture. Hit the link in our bio to see who’s on the list.

*Please drink responsibly. Do not share with those under 21.

03/31/2022

The Metaverse is rapidly growing — yet, it continues to be an enigma. So, TIME and Galaxy Interactive have broken down all the terms you need to know to get started on your digital journey. Swipe for some key definitions, and tap the link in our bio to learn more about the emerging technology.

02/07/2022

Cancer continues to evade, mutate, and thrive; despite scientists’ best efforts and technologies, billions of cancer cells continue to replicate within developing tumors, with the cells best adapted to thriving in their environment outcompeting the rest. But, thanks to Pfizer’s oncology team, innovative drug therapies may be on the horizon. Tap the link in our bio to learn more about these advancements in our latest partnership with .

02/04/2022

Yup, you read that correctly. In 2021, the Environmental Protection Agency reported that approximately 33% of food that’s grown in the U.S. is never eaten. But it’s not just food that’s been wasted; it’s also the resources — such as water, energy, and fertilizers — to grow and produce it, a significant cost that our environment incurs. At the link in our bio, you’ll find more eye-opening facts on sustainability, as well as a quiz on that tells you just how sustainable you are, in partnership with .

01/31/2022

In 2021 alone, roughly 1.9 million people in the U.S. were diagnosed with cancer, and the disease has still proven to be a formidable foe for scientists who are dedicated to fighting it. But Pfizer’s strides in oncology just may help change the path forward for these patients, as well as the future of drug development as we know it. At the link in our bio, learn more about ’s biggest and most innovative advancements in oncology that are on the horizon.

01/25/2022

DeMari Tyner, Keishon Smith, Erin Martin and Earl Perry are the young design minds behind ⁠— an immersive world aimed at teaching kids important life-boosting financial skills like and . These four moguls came together to craft a game that would make an impact on the future of financial education, and eventually garner over 1 million downloads. Tap the link in our bio to learn more about what it took to build Fintropolis, in partnership with .

01/18/2022

It’s inevitable. At some point, caregivers and their older loved ones will have to have some challenging conversations about finances and legal decisions. But, according to AARP’s Vice President of Caregiving Bob Stephen, these discussions don’t have to start with a heavy hand. In the third installment of our partnership with , we explore ways you can help your loved ones start thinking about the future. Tap the link in our bio to learn more.

[Design Lead: // Illustrator: ]

01/13/2022

Did you know that the construction of a bra marries , , and ? One company is taking that process seriously. Join TIME and as we go behind the “seams” to see what it takes to produce lingerie. Hit the link in our bio to read more.

01/11/2022

Surprised? According to Chief Creative Officer Marek Reichman, every is designed and engineered to be collected. At the link in our bio, learn how and united to blend time and quality and have their customers experience timeless perfection, in a world where most products are created in haste.

*Please drink responsibly and never drink and drive. Do not share with those under 21.

01/06/2022

was nothing short of an icon. In a time when depicted conformity and stuck to the status quo, Lucille pushed boundaries like no other. From on-screen pregnancies to syndication, we explore the trailblazer’s impact on television in our partnership with , with insight from Amazon Studios head . Head to the link in our bio to learn more — and stream now on Amazon Prime.

01/03/2022

As many as 20 million family caregivers are providing complex medical and nursing care at home with very little support, guidance, or instruction — and without knowing what resources are available to them. In our partnership with , we explore the tools that can help equip family members to care for their loved ones from the comfort of their homes. Hit the link in our bio to learn more.

[Design Lead: // Illustrator: ]

12/15/2021

Did you know that 77% of older Americans want to remain in their home or community for as long as they can? In fact, the vast majority of Americans live in single family homes — but home renovations and improvements to accommodate for aging inhabitants are often looked over. In our latest partnership with , we explore simple ways to make your loved one’s home safer and more comfortable. Hit the link in our bio to learn more.

[Design Lead: // Illustrator: ]

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