10/06/2025
Okay, hear me out — we don’t hate what you post on your own 😭 but we also can’t pretend we always love it either. Here’s why:
You’re an expert in what you do — and we’re the experts in what we do. I’m not the pro in your industry (trust me, if I tried, I’d totally embarrass myself 😂). Just like I wouldn’t step in to deliver your service or build your product better than you, social media strategy is where we step in to help your brand shine online.
When you hire a social media manager, it’s usually because there’s a gap that needs strategy — whether that’s content creation, direction, or consistency. Our job is to build something that reflects your audience, your goals, and your brand identity.
So it’s not that we dislike what you post! It’s just that spontaneous uploads can sometimes clash with the strategy we’ve built together. Unless we’ve agreed on a shared posting plan, it’s always best to check in first so everything stays cohesive.
You’re definitely not an embarrassment (to us or your family 😭) — this is just part of learning how to collaborate with your social team to get the best results possible.
