05/28/2019
This has been a long time in the making, but we are here! Digital Outdoor Advertising and Vistar Media have teamed up and have released our proposal management and scheduling software that has deep ties into Vistar's programmatic offering!
https://www.vistarmedia.com/news-articles/2019/5/9/digital-outdoor-advertising-doa-partners-with-vistar-media-to-bring-programmatic-revenue-to-independent-billboard-operators
Digital Outdoor Advertising today announced a partnership with Vistar Media, to bring programmatic revenue to independent billboard operators. The partnership will enable independent operators to sell their inventory to the world’s largest digital buying groups through the Vistar SSP.