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A roadmap to navigating uncertainty. Industry leaders gathered at this recent roundtable, hosted by RepTrak, to discuss ...
11/07/2025

A roadmap to navigating uncertainty. Industry leaders gathered at this recent roundtable, hosted by RepTrak, to discuss the role both AI and reputation play in helping communicators during an age where, more than ever, you don’t know what obstacles lurk around the corner for your brand.

https://www.prweek.com/article/1938636/roadmap-navigating-uncertainty?utm_source=marketing+&utm_medium=social+media&utm_campaign=PRWeek+Partner+Content+RepTrak+November&utm_id=PRWeek+Partner+Content

11/06/2025

The Coca-Cola Company’s global head of generative AI is closing out AI Deciphered with a keynote you won’t want to miss.

Next week on November 13, PRWeek, Campaign and MM+M will reunite for a daylong conference focused on the ongoing AI revolution. Attendees will hear from leaders across industries about how AI is impacting their work and what the future holds for these innovations.

In a special podcast episode, PRWeek’s Steve Barrett, Campaign’s Luz Corona and MM+M’s Jameson Fleming preview what’s coming at the conference.

🎟️ Get your ticket: https://www.aidecipheredsummit.com?promo=Promo-Snippet-1&tr=true

11/04/2025

🎥 A preview of “The state of PR: A heavyweight conversation,” moderated by PRWeek VP, editorial director Steve Barrett at PRDecoded in Chicago

Omnicom PR Group CEO Chris Foster and Edelman CEO Richard Edelman tackled AI’s impact, the competitive landscape, and even lessons from the tennis court. All topics were on the table as two of the biggest names in comms took to the PRDecoded stage for this live podcast.

Listen to the full conversation: https://www.prweek.com/article/1937039/state-pr-heavyweight-conversation?utm_source=marketing&utm_medium=social&utm_campaign=partner+content&utm_id=partner+content

The AI-comms partnership: Getting smarter about it. Forget about “if.” How?” — as in how to best leverage AI for communi...
11/03/2025

The AI-comms partnership: Getting smarter about it. Forget about “if.” How?” — as in how to best leverage AI for communications — is the vital question now. A top voice in tech joined PR’s leaders to offer answers and inspiration at this recent Ruder Finn-hosted roundtable.

https://www.prweek.com/article/1938245/ai-comms-partnership-getting-smarter?utm_source=marketing+&utm_medium=social+media&utm_campaign=PRWeek+Partner+Content+Ruder+Finn&utm_id=PRWeek+Partner+Content

Ruder Finn, Inc.

Along with the fireside chat at last week's The LAGRANT Foundation event, the networking opportunities were invaluable t...
11/03/2025

Along with the fireside chat at last week's The LAGRANT Foundation event, the networking opportunities were invaluable to those who attended. Steve Barrett, Kim Hunter and the rest of the crowded room engaged in conversations with fellow members of the industry, built new connections and discussed relevant PR/comms topics. What an amazing day in the great city of Seattle!

Photo Credit: Victor Jones

Last Thursday, Steve Barrett, VP, editorial director, PRWeek & Campaign at Haymarket Media U.S., moderated a fireside ch...
11/03/2025

Last Thursday, Steve Barrett, VP, editorial director, PRWeek & Campaign at Haymarket Media U.S., moderated a fireside chat with Microsoft and Amazon.com at Kim Hunter's The Lagrant Foundation event.

“The discussion featured two of the highest-profile PR professionals in Seattle, indeed the world. Drew Herdener and Frank Shaw recounted their journey into the profession and provided tips and anecdotes from their experience to get the young people in the room and more seasoned PR pros excited about career opportunities in communications.” - Steve Barrett

Photo Credit: Victor Jones

10/31/2025

🎧 The PR Week, 10.30.2025: Beth Cleveland, Praytell

We only have treats for our listeners on this Halloween edition of The PR Week podcast.

This week’s guest is Beth Cleveland, the new CEO of Praytell. She talks about transitioning into the top role at the agency, the changing worlds of both the media and PR firms, how her shop is using AI and much more.

Listen to the full episode: https://www.prweek.com/article/1937797/pr-week-10302025-beth-cleveland-praytell?utm_source=marketing&utm_medium=social&utm_campaign=editorial+podcast&utm_id=editorial+podcast

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PRWeek

PRWeek epitomizes the modern business publishing brand, spanning online, print, events, and social media, incorporating a paid-for content strategy and gated website. Launched in November 1998, it is the essential title for PR professionals in the US.

PRWeek reflects an industry playing a more pivotal role than ever before, not only in the marketing strategies of companies, brands, and organizations but also within boardrooms and amongst the C-suite.

In the transparent world epitomized by social media, corporate reputation is crucial. Executives need timely, authoritative, insightful content to navigate this landscape - that's where PRWeek comes in.