Connatix

09/21/2022

Our team and partners hit the course yesterday for the 12th Annual TD Foundation Golf Outing. We’re honored to play a part in supporting TD Foundation who provides aid to children of wounded warriors and fallen heroes. ⛳

09/20/2022

Sending a huge thanks to AdExchanger for recognizing our Deep Contextual offering as a finalist for the best demand-side technology in the 2022 AdExchanger Awards! We look forward to finding out the winner next month! https://bit.ly/adexchangerawards2022 🎉

09/19/2022

So excited to have Yarayah on the #ConnatixCrew!

09/16/2022

Nothing like Connatix Jeopardy to amp up the friendly competition in the office! Here's a recap from yesterday's office happy hour fun 📸

09/16/2022

The new school year is in full swing, and we’re back with a roundup of our favorite video ads we’ve seen this season! Check them out in our latest blog.

09/15/2022

Check us out in Times Square! Connatix welcomed our first-ever CFO Joe Pergola this week, who joins the #ConnatixCrew from IAS. Learn more about Joe and his new role at this link!

09/15/2022

We're thrilled to be finalists for the Adweek Reader's Choice: Best of Tech Partner Awards! Help us get the win by voting for Connatix at this link.

09/14/2022

We're excited to have you, Andrea! Welcome to the team!

09/09/2022

The wait is over: football is finally back! We’re introducing refreshed dynamic videos for publishers to engage their NFL fans everywhere — check out our blog to learn more.

09/08/2022

We're thrilled to be at the Digiday Publishing Summit. Can't wait to connect in Miami!

09/07/2022

We're so excited to have Anna with us on the #ConnatixCrew!

09/06/2022

We're so excited to be at DMEXCO later this month in Cologne! See you there!

08/31/2022

Editorial integrity shouldn’t be optional, but a requirement for successful brand and publisher partnerships. Check out our latest blog for three critical steps to ensuring editorial integrity.

08/29/2022

Friendly reminder that today is the last day to vote for the Adweek Reader’s Choice #BestofTech awards! We'd love your help securing our spot in the finals, so please don't forget to vote today via this link: https://bit.ly/3Rl7lIm

08/26/2022

Our President and CRO, Jenn Chen has been selected to be a judge in the Greater Good Awards, presented by Digiday which will recognize the work being done by companies to support social causes and ultimately those working toward the greater good.

Jenn was selected to judge in tandem with her work as the co-founder of Givology which connects donors to grassroots education projects and student scholarships around the world. Keep up the amazing work Jenn! See the full list of judges here: https://bit.ly/3Rcfy1B

08/25/2022

As the video technology industry evolves, adaptation is vital. Our President and CRO Jenn Chen chatted with VideoWeek about the ways Connatix has evolved its OVP offerings to build future proof solutions and provide the best user experience for publishers, advertisers and consumers. https://videoweek.com/2022/08/23/for-online-video-players-competition-comes-down-to-the-little-details/

08/23/2022

The Adweek Readers' Choice #BestOfTech awards voting is still active and we'd love your support! Help us secure our spot in the finals by voting for Connatix once a day before voting closes on Monday!

08/18/2022

The benefits of advertising with integrity are clear, but what’s the best way to do it? Find out how to leverage innovative tech solutions to assist campaigns and media buys with integrity in our latest blog.
https://www.connatix.com/blog/how-to-leverage-innovative-technology-to-advertise-with-integrity

08/16/2022

We are so excited to be included in the Inc. 5000 list of fastest growing companies in the nation for the second year in a row! This year Connatix ranked 2882 and we were recognized for our three year revenue growth of 189% as we continue to build innovative tech solutions for both publishers and advertisers. We owe it all to our awesome clients and outstanding team! #Inc5000 #wemadethelist

08/12/2022

Last week we invited people who are shaking up the media industry to Gallow Green for our annual Shaken or Stirred summer media mixer. Guests enjoyed handcrafted cocktails, a premium raw bar, all-you-can-eat ice cream and a sketch artist! We can't wait to see you again next year!

08/12/2022

Our President & CRO, Jenn Chen, sat down with Marketecture’s Mike Shields to discuss all things Connatix! See a condensed version of the conversation here, or subscribe to Marketecture for the full interview. https://www.marketecture.tv/programs/freeclip-connatix-jenn-chen

08/11/2022

Ask the Experts: What Does an Apple DSP Mean for the Future of the Industry?

Have you seen the news? Apple may have a DSP in the works! In our latest blog, we sat down with our President & Chief Revenue Officer, Jenn Chen, to better understand what an Apple DSP would mean for both publishers and advertisers.

Apple’s potential plans to launch a DSP could have major implications on the media industry. We’re breaking down what this means for publishers and advertisers.

08/09/2022

Welcome to the #ConnatixCrew, Marius! We're thrilled to have you on the team.

08/05/2022

We're so excited to have you on our team, Alex! Welcome to the #ConnatixCrew.

08/05/2022

We're so excited to be nominated for Adweek's Readers' Choice #BestofTech awards for the second year in a row! Help us secure our spot in the finals by voting for Connatix at this link. https://www.adweek.com/performance-marketing/vote-now-for-adweeks-2022-readers-choice-best-of-tech-partner-awards/?utm_source=partnerefforts&utm_medium=affiliate&utm_campaign=BestOfTech2022&utm_content=special_Email

08/04/2022

We threw two media mixers last month to celebrate the opening of our new offices in London and Chicago! Movers and shakers in the media industry came together for drinks, bites, and great company. Stay tuned for more events in both markets in the future!

08/04/2022

Apple’s potential plans to launch a demand-side platform spotlight an industry shift — and our President and CRO Jenn Chen shared her thoughts in AdExchanger. Read more here: https://www.adexchanger.com/mobile/why-would-apples-idsp-succeed-when-iad-failed/

08/02/2022

Tech Talk with Connatix is here! It’s a publication by and for techies to share innovations and solutions, both big and small! Our first topic is your go-to guide to the fundamentals of Classless Inter-Domain Routing! Head on over to our Medium page to learn more: https://bit.ly/TechTalkWConnatix

07/29/2022

Welcome to the #ConnatixCrew, Elif! We're so excited to have you on the team!

07/28/2022

The WIR: Connatix Opens UK Office, Snap Sees Slowing Ad Demand, and BT’s Sports Project with WarnerBros Discovery gets the Green Light

We officially launched our UK office last week — and we're in VideoWeek's Week in Review! Check it out here:

Jul 27th 2022The WIR: Connatix Opens UK Office, Snap Sees Slowing Ad Demand, and BT’s Sports Project with WarnerBros Discovery gets the Green LightIn this week’s Week in Review: Snap’s Q2 results spark further panic for ad-funded tech, WarnerBros. Discovery’s JV with BT gets regulatory appro...

07/27/2022

Integrity: An Advertising Essential

Are you advertising with integrity? In our latest blog, we’re sharing actionable tips on how to take a values-driven approach to ad campaigns.

Integrity has never been more important — 82% of consumers want a brand’s values to align with their own. Brands are having to look inward, examining their own values and reviewing the publishers and media companies they spend their ad budgets with.

07/27/2022

The #ConnatixCrew is hitting the green tomorrow for the Digiday Publishing Golf Outing to enjoy a day full of golf and networking with industry colleagues. We hope to see you on the course!

07/27/2022

As consumers pay more attention to brand values and integrity, it's important to take a purpose-driven approach to your media spend. Learn more about how to align your brand purpose with your ad targeting in the “3-Minute Guide to Advertising with Integrity,” produced in partnership with Adweek. https://go.connatix.com/3-minute-guide-to-advertising-with-integrity.html?utm_medium=social&utm_source=facebook&utm_campaign=2022-07-guide-advertising-with-integrity

07/21/2022

Welcome to the team, Ramona! We are so excited to have you join the #ConnatixCrew.

07/19/2022

Connatix Accelerates International Expansion with Opening of New U.K. Office

We’re making our way to the UK! Today Connatix officially launches its newest office in London with a dedicated team ready to help publishers and advertisers succeed with video. Check out the official announcement in Adweek. https://www.adweek.com/adweek-wire/connatix-accelerates-international-expansion-with-opening-of-new-u-k-office-2/

One year post investment from Court Square Capital Partners, Connatix opens first UK office in London.

07/18/2022

We are so excited to have Bogdan join the #ConnatixCrew! Welcome to the team!

07/14/2022

Curious about how contextual targeting is transforming video advertising? Our latest blog will help you understand how a high-performing contextual targeting strategy can revolutionize your campaigns! Learn more here: https://bit.ly/contextual-ebook-blog

07/13/2022

Make way for a new wave of contextual innovation! Today we take a deep dive into contextual with the launch of our guide to contextual targeting, with answers to all your questions from the technology behind contextual to the advantages it can have for your advertising approach. Get the guide here: https://bit.ly/contextual-guide

07/07/2022

6 tips for setting a successful contextual targeting strategy for video

Contextual technology isn’t just the talk of the industry — its evolution is giving way to more effective targeting strategies. Maximizing AI-powered contextual tech could be crucial to the success of your next video campaign. Learn how to set a winning contextual strategy on our blog.

https://connatix.com/blog/6-tips-for-setting-a-successful-contextual-targeting-strategy-for-video

Here are 6 ways to take advantage of today’s cutting-edge contextual tech and set a winning contextual strategy for your next video campaign.

06/28/2022

Are you thinking of activating a campaign with Deep Contextual but are unsure of where to start? Visit our blog to learn how Deep Contextual is the perfect complement to your next video campaign! https://bit.ly/3bwcTAk

06/28/2022

Announcing Deep Contextual, our new contextual targeting solution for advertisers! Deep Contextual leverages artificial intelligence, machine learning and other proprietary technologies to analyze video and page content, providing deeper insights and contextual categories for smarter and more effective targeting. Learn more via the video below and our press release here: https://prn.to/3OLfpAX

06/24/2022

Our Global Chief People Officer Deborah Hankin, sat down with Catalyst Constellations to discuss eliminating pay disparities in the workplace, navigating the great resignation, and how we can take a more human centric design-thinking approach to team members. Listen to the full podcast here: https://bit.ly/3QImZhE

06/23/2022

2022 Power Players | AdExchanger

🚨 Huge news 🚨 We're on AdExchanger's Top 50 Programmatic Power Players list for the second year in a row! This year we were recognized for our advanced deep contextual targeting, suite of video players, and our integrated AdServer and Exchange! 🎉
https://bit.ly/3OmmB6T

The Digital Marketing Industry’s First Searchable Guide to the Best Agencies, Tech Providers and Partners in the Business.

06/22/2022

Happy Pride Month! Today at the Connatix NYC office we joined together for a pride brunch to celebrate equality, freedom, empowerment, and most importantly, love! How will you show your pride this month? #loveislove #pridemonth 🌈

06/21/2022

Cannes Lions International Festival of Creativity is off to a great start as this morning we co-hosted an inspiring women’s brunch with panelists from Xandr, Index Exchange, BuzzFeed and our very own Jenn Chen to discuss what it means to elevate and empower female leaders! A big thanks to all who attended and participated in this meaningful conversation. 🙌 #CannesLions2022

06/16/2022

With an industry-wide focus on viewability, a unique opportunity exists for publishers. We're sharing a few simple ways publishers can maximize player viewability to capture more video ad spend today on our blog.

https://connatix.com/blog/maximize-revenue-opportunities-by-optimizing-for-viewability

06/09/2022

Highlights from our quarterly Offline dinner last night which hosted industry editorial leaders as they discussed the new age of social media and storytelling! A huge thank you to Resident for hosting this interactive dining experience!

06/08/2022

What a wonderful night with AdMonsters and AdExchanger celebrating the 2022 Class of Top Women in Media & Ad Tech including our very own Jenn Chenn who was honored at the event. Congratulations to all of these inspiring trailblazers in tech! #topwomeninmedia #topwomeninmediaandadtech

06/06/2022

We are so excited to have Kennedy join the #ConnatixCrew! Welcome to the team!