eko

12/23/2021

Happy Holidays from eko! We’ve made a lot of choices this year, but the best one has been interacting with all of you!
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#Poweredbyeko, but empowered by YOU!

12/09/2021

Binged any good #podcast lately? Add another episode to your list! 🎧: https://www.podbean.com/ew/pb-htwnr-114c14b

"Talking business" doesn't have to be boring and our CTO, Yuval Hofshy, shows how as the latest guest on the ברווזגומי Podcast discussing principles of design and #software architecture, organizational changes, and #interactivevideo, of course!

If you ever imagined what it'd be like as an #ekoengineer, this is the perfect opportunity to hear from leadership.

11/18/2021

Join eko's President, Jim Spare, and Adweek executive editor Chris Ariens at Commerce Week as they explore "Bringing the Joy of Shopping Online: How to Build Next Gen E-Commerce Experiences Everyone Loves" on 11/30 at 11:30 am! Free registration: https://goeko.co/3FnW982

The start of the pandemic brought on four years of #ecommerce growth in four months, sending e-tailers scrambling to adapt. While many have been developing new approaches to reach their target audiences (think Zero Party Data and Omnichannel strategies), we have so much further to go!

#AdweekCommerceWeek

11/17/2021

NSR Interactive

Can't get outdoors on #NationalHikingDay? Try surviving North Shore Rescue's interactive adventure instead, created with eko studio! 🥾🏔🧗‍♀️

Play now, but choose wisely. Your next choice could be a hiker's paradise or nightmare: https://bit.ly/3jVLMAe

We're building the future of shopping, but our creators are building any and everything (#interactive, of course!)

I've got an eko story for you!

11/10/2021

The power of choice on eko.com

You might know us from Walmart Cookshop, but it isn't just the future of recipes and cooking that's changing! Introducing a brand new eko.com 🎉

With the growing power of choice, the future of online shopping is changing too, and you're the reason why. Retailers are looking to better connect with you on your shopping journey from discovery to purchase without missing a beat, and eko’s technology is bridging the gap. You know, the gap where everything you want and need to know (and see) about a product is on one single product page?

That's eko, and this is our website. Check it out for yourself!

11/03/2021

Walmart Baby Gift Finder

There's no bad choice inside Walmart's newest #poweredbyeko experience: Car Seat Finder and Baby Gift Finder 2.0, as Store Brands reports: https://goeko.co/3jLWl8U

Created to streamline the shopper experience, these two "Discovery Engines" guide parents and families through relevant, vital products, encouraging personalized discovery and fusing the best parts of online and in-person shopping with an expert guide. As with other eko-powered Discovery Engines (and just in time for the holiday season), they also solve common challenges that can lead to cart abandonment, such as a shopper's lack of knowledge and the overwhelming amount of products available online.

You can read more about #Walmart x #eko's latest releases at the link above. You can even play them for yourself!

The Car Seat Finder: https://goeko.co/3GBS69u
Baby Gift Finder 2.0: https://goeko.co/3blVkQf

Shopping for a baby gift? Get help from an expert mom, & answer questions to build your dream gift.

11/01/2021

Eko is honored to be voted the #1 Best Start-Up Company to work for Up To 100 Employees in Israel by Dun & Bradstreet 💜

https://goeko.co/3GFBtd0

Successful company culture will always start with the people and our team is quite literally the best! Did we mention that there's space for you to be a part of it? Check out our open positions: https://eko.engineering/

#WeareHiring #bestplacestowork2021 #Duns100 #techindustry #workculture

10/29/2021

An Ode to the Internet

It's #NationalInternetDay 🖥️ and we're a bit sentimental here at eko! Our love for the Internet is as deep as... well, writing our latest blog post about it 💜

Read it now, save it for later, or share with the world (all thanks to the...internet 😂): https://bit.ly/3pLAzpu

Where would eko be without you?

09/14/2021

Responsive Design, Mortal Kombat, and new Eko Tech: A chat with Eko’s Experience Design Lead Joe…

Eko's #NationalCodingWeek Quiz ✍️

A perfect score shows that you're not only a certified #ekologist, but a top tier #techie 🏆🤯

1. Who is Joe Tresca?
2. What is #ResponsiveDesign and why is it important to mobile and desktop webpages?
3. How can a REST-based #API be utilized for product marketing?

BONUS: Comment a top #coding language below!

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How did you do?!

If you aced the quiz, meet us in the Champion's Lounge for a great article on what it truly means to be an ekologist and new eko tech: https://bit.ly/3nqLwM3

If your coding knowledge needs more work, click here: https://bit.ly/3nqLwM3 to learn what it means to be a coder from #eko's Experience Design Lead.

We’re beyond excited to chat with Joe Tresca, eko’s Experience Design Lead as he discusses his early career, life at eko, and new eko…

09/06/2021

Did you know that #eko is based in Tel Aviv and New York City? From across the world to right next door, eko wishes you and your loved ones a healthy and prosperous year ❤️
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#ShanaTova from the eko team!
#RoshHashana #JewishNewYear

Learn more about the holiday: https://bit.ly/3kLmS5W

08/24/2021

Very rarely are #consumers asked their opinion on what necessary updates can be made to create a more enjoyable online shopping trip. After all, you are the experts, right?

What shopping features would you add to your favorite online retail store?

08/18/2021

The History of eko, and the Future of Retail

If you’ve been following us for a while (or since the very beginning 👀), it’s safe to say a piece of eko-powered entertainment brought you here—the only question is which one! We’ve been making choice-driven entertainment for a long time, but we were recently presented with a choice of our own: to use our interactive technology to start powering more engaging and inspiring online shopping experiences. Read more about our big e-commerce adventure, and what we’ve done so far, at the link: https://blog.helloeko.com/the-history-of-eko-and-the-future-of-retail-fddb772c0fab

08/12/2021

Online shopping is easy, but is it exciting? One-click purchases save time when you already know what you want, but what about when you don't?

The truth is, the e-commerce market drives retail, but the actual experience of shopping online can be confusing, time-consuming, and boring. With a full two-thirds of the U.S. population (230M 😅) projected to engage in digital shopping by the end of the year, our online explorations should be met with innovation for the sheer amount of time we spend scrolling!

Product pages should empower consumers, giving them the trustworthy info they need to make confident purchases. Instead, they’re rampant with review fraud and incomplete or unhelpful product descriptions.

If retailers want to boost purchase confidence, and create more fulfilling shopping experiences with increased purchases and fewer returns, three things must happen:

🛍️ Empower shopper choices within seamless, on-brand, omnichannel experiences
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🛍️ Make online shopping more fun through interactive solutions that inspire customers and help them discover the perfect product for their specific needs
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🛍️ Combat the lack of in in-person opportunities through informed support and recommendations that mirror the best parts of the in-store experience
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With more and more shoppers searching for deeper emotional connections to the brands they buy from the most, the retailers who are able to actively consider consumer pain or pleasure points are the ones most positioned for success.

08/10/2021

eko updated their website address.

eko updated their website address.

05/03/2021

Developer Spotlight: Asaf Menahem

Meet Asaf, one of the brilliant software developers at eko, and learn why he's never bored even after 7 years with the company. Plus, bonus dogs-at-work pics. 🐶🖥

Introducing Asaf Menahem, an eko software developer and the latest subject in our Developer Spotlight series! We spoke to Asaf about a…

03/26/2021

Chag sameach, from all of us at eko! 🍷🍷🍷🍷

03/23/2021

Opher Vishnia at the Minnesota Developers Conference

Our Senior Creative Developer Opher Vishnia is presenting at the Minnesota Developers Conference! Register for a virtual ticket at mndevconf.com/register 💡💻✨

03/16/2021

We're growing! 🎉 Head over to careers.eko.com to see newly-created roles for Data, Marketing, Admin, Product, and Partnerships, and eko.engineering to browse Developer roles at this dynamic, industry-shaking startup. 📩

03/12/2021

Walmart’s ‘Cookshop’ Collaborations Use Content

"These content offerings are especially effective right now, mid-pandemic, as stuck-at-home consumers seek both learning opportunities for themselves and activities for their families. In Breton’s words, the content suite “provides much needed inspiration and joy while many are safely staying at home throughout the COVID-19 pandemic.”

Walmart and video tech company Eko are expanding their shoppable video series featuring brand collaborations and celebrity partnerships.

03/11/2021

How Grocers Are Using Contextual Commerce

When you need a recipe idea, do you consult the internet first, or a cookbook? As our routines become more plugged-in (and homebound), our cooking habits are starting to match how we shop--aka, online.

Read more about how Walmart is combining interactive entertainment with purchase inspiration in the eko-powered project Walmart Cookshop.

As the past year accelerated the digital shift, supermarkets and grocery stores are being challenged to meet consumers on the channels they frequent.

03/06/2021

Walmart expands Cookshop streaming service, adds new content from Jamie Oliver, Sofia Vergara, Patti LaBelle

"Some of Cookshop's content allows viewers to choose which ingredients they prefer in a given recipe, or what type of vibe they're envisioning for an upcoming cocktail party. Customers can also shop the ingredients used in each cooking segment by clicking the "shop featured recipe" link accompanying each video."

Just another day making shopping more useful, more human, and more fun. 💜

The retailer is churning out a veritable buffet of new food content for its Walmart Cookshop streaming video service, including segments featuring cooking tips and recipe demonstrations from stars like Sofia Vergara, chef Jamie Oliver, Patti LaBelle and Ree Drummond, otherwise known as as "The Pione...

03/04/2021

Eko’s Walmart partnership is making interactive video more mainstream

When Tom Fishman, the GM of interactive video startup eko, was asked in an interview with Digiday last week what industries could benefit from shoppable videos, his answer was “All of them.”

Find out why the returns on interactive shopping experiences are so exciting. From Digiday:

Interactive shoppable videos are not usually part of the advertising playbook, but their use is growing.

03/03/2021

Walmart Has A Ton Of Free Cooking Shows And Videos On Its Site Including Some From The Pioneer Woman

It's true! (And yes, they are ALL interactive and shoppable). 🛒 💜

Let's get cookin'!

03/03/2021

Walmart's Cooking Show Is Star-Studded and Shoppable

Cookshop is cooking with gas. 🔥

Cookshop is adding episodes, functionality and product integrations.

03/02/2021

Eko's Chief Business Officer Honored with Campaign's Female Frontier Award

Kicking off Women's History Month with a 🏆: Congratulations to our very own Ivy Sheibar! Catch her appearance on Cheddar Inc., where she talks about how interactive video makes online shopping more human. 🛍🛒💜

Eko is a choice-driven technology that allows viewers to affect, control, and influence narrative live-action entertainment. The companys Chief Business Officer, Ivy Sheibar, joined Cheddar to discuss her work with Eko, and tell us about becoming an honoree of Campaign's Female Frontier Awards for '...

02/22/2021

How artificial intelligence is being used to recruit and onboard talent

Happy Monday! We talked to Digiday about how eko's new virtual, personalized onboarding process has improved our team's engagement and productivity, even as we all work from home. 🤖🏡

As recruitment has shifted almost entirely online during the pandemic, companies are incorporating AI to assist with screening and hiring.

02/17/2021

2020: Our Year in Numbers

Viewers spent 6,618,273,177 seconds on our platform in 2020--that's almost two years of interacting! 🤯

More of those eye-popping stats in the latest eko Devs blog post👇 And to join the R&D team building this platform, head over to eko.engineering/#careers 🥳

A year ago, we published our 2019 summary — calling it “one of our most ambitious years yet.” Not only did we meet our goals, we also…