Open Air Publishing

Open Air Publishing Betterbook is a division of Open Air Publishing, which creates original how-to books that are designed and built exclusively for the iPad and iPhone.

Open Air Publishing's groundbreaking digital books allow readers to touch, watch, listen, and read as they master new skills and learn straight from the experts. Each publication is a beautiful, high-quality, and complete experience that combines the depth of a traditional book with stunning multimedia not possible on paper. Read About Us Here: New York Times http://nyti.ms/pW69rw Huffington Post http://huff.to/wpVzPB TechCrunch http://tcrn.ch/Ns7TIq Mashable http://on.mash.to/phICsl

Nice post on DBW about our Wine Simplified book. "Wine Simplified, an app from Open Air Publishing exemplifies the best ...
09/27/2013
Award-Winning Publishing: Wine Simplified From Open Air Publishing | Digital Book World

Nice post on DBW about our Wine Simplified book.
"Wine Simplified, an app from Open Air Publishing exemplifies the best in innovative reading experiences."
http://www.digitalbookworld.com/2013/award-winning-publishing-wine-simplified-from-open-air-publishing/

As e-reader adoption in the U.S. wanes and consumers buy more tablet computers, publishers are scrambling to provide the enhanced, innovative reading

Alert the palace: In honor of the #RoyalBaby, we've made Ready, Set, Baby! FREE for today only! Take advantage and start...
07/22/2013
Ready, Set, Baby! The Watch and Learn Guide to Your Baby's First Year - Betterbook

Alert the palace: In honor of the #RoyalBaby, we've made Ready, Set, Baby! FREE for today only!

Take advantage and start prepping for the future prince or princess in your life—or gift it!

For more info: http://betterbook.com/baby
Or go straight to the App Store page: http://bit.ly/rsb-itunes (opens iTunes)

Made for the next generation of parents by a collaboration of five leading child care experts and an award-winning author, Ready, Set, Baby! is the definitive and essential guide to becoming an informed, empowered, and confident new parent. Made exclusively for digital reading, this complete book al...

Cheers to the weekend! Nothing says summer/sun/beach/dreadlocks more than rum. But daiquiris are so… Club Med. Expand yo...
07/12/2013
http://betterbook.tumblr.com/post/55267356619/rum-cocktails-that-arent-a-daiquiri-or-mojito

Cheers to the weekend!

Nothing says summer/sun/beach/dreadlocks more than rum. But daiquiris are so… Club Med. Expand your horizons and try some of these lesser-known rum cocktails, courtesy of our Speakeasy Cocktails: Learn from the Modern Mixologists book.

Find the recipes here: http://betterbook.tumblr.com/post/55267356619/rum-cocktails-that-arent-a-daiquiri-or-mojito

Rum Cocktails (That Aren’t a Daiquiri or Mojito) Nothing says summer/sun/beach/dreadlocks more than rum. But daiquiris are so… Club Med. Expand your horizons and try some of these lesser-known rum...

Read our tips on how to succeed as a book publisher in the App Store!Our CEO talks with PaidContent on how we have creat...
07/03/2013
Want to publish an ebook for iOS? Surprising tips from iPad publisher Open Air

Read our tips on how to succeed as a book publisher in the App Store!

Our CEO talks with PaidContent on how we have created and marketed some of the best-selling books for iOS—outselling other ebook stores like iBooks and Amazon by as much as 30x.

iPad publisher Open Air sells 10 to 30 times as many books through Apple’s App Store as it does through the iBookstore. Here, Open Air CEO Jon Feldman shares some lessons he’s learned from publishing books for iOS.

Not sure what type of wine to serve with your 4th of July celebration? Fret not!World-class sommelier and author of Wine...
07/02/2013

Not sure what type of wine to serve with your 4th of July celebration? Fret not!

World-class sommelier and author of Wine Simplified Marnie Old gives us her top picks for summer dining, or just wining (responsibly, of course).

Read about them here: http://bit.ly/12EmPqC

We all know that Thursday is the new Friday, so go ahead and stir yourself up a cocktail this evening. Watch master mixo...
06/20/2013
How to Stir a Cocktail You’ve had your say, Bond....

We all know that Thursday is the new Friday, so go ahead and stir yourself up a cocktail this evening. Watch master mixologist Jim Meehan show you the proper way to do it. (Yes, you've been doing it wrong.)

How to Stir a Cocktail You’ve had your say, Bond. While Britain’s favorite badass may prefer his cocktails shaken, watch award-winning mixologist Jim Meehan show you the fine art of stirring. This...

Happy Father's Day, Dads! As our way of saying thanks for all you do, we've made all of our Betterbooks 50% off through ...
06/16/2013
Books - Betterbook

Happy Father's Day, Dads!

As our way of saying thanks for all you do, we've made all of our Betterbooks 50% off through the end of the day.

Happy learning!

A Better Way to Learn. Betterbook creates original, high-quality how-to books that are designed and built exclusively for the iPad, iPhone and iPod touch.

We are beyond excited to report that Ready, Set, Baby is being featured by Apple this week atop the Books category in th...
04/30/2013

We are beyond excited to report that Ready, Set, Baby is being featured by Apple this week atop the Books category in the U.S. App Store!

04/22/2013
Stem Cell Drive for Jayden Roll

New Yorkers: Lend your cheek in Jayden's fight for a Cure!

TODAY, April 22, 2013, 4:00pm - 8:00pm
92nd Street Y, 1395 Lexington Ave, New York
+
Sunday, May 5, 2013, 1:00pm - 5:00pm
Congregation Rodeph Sholom, 7 West 83rd Street, New York

NEW YORK, NEW YORK-- Jayden Roll is a playful, energetic 4-year old girl who loves life. On February 11th, after a few days of extreme fatigue and headaches,...

Thanks to love from DailyCandy, our new parenting book Ready, Set, Baby moved ahead of Dr. Harvey Karp and What To Expec...
04/19/2013

Thanks to love from DailyCandy, our new parenting book Ready, Set, Baby moved ahead of Dr. Harvey Karp and What To Expect on the Amazon charts, and then became the #1 Parenting-Babies book! When you get to #1 Amazon gives you a little orange digital ribbon. :)

Yesterday Forbes ran a piece entitled, "Is It A Book Or An App? Digital Publishing Combines The Two In A New Medium." Gu...
04/05/2013
Is It A Book Or An App? Digital Publishing Combines The Two In A New Medium - Forbes

Yesterday Forbes ran a piece entitled, "Is It A Book Or An App? Digital Publishing Combines The Two In A New Medium." Guess who they're talking about...

Referring to our latest release, Ready, Set, Baby:

"Early on Open Air made the decision to build the book from scratch rather than partner with an established brand. At first blush it seemed like a bold move to try to compete in an already crowded market segment with industry mainstays such as What to Expect, Dr. Spock, and Dr. Sears. However, it quickly became clear to them that this was the right path. Here is why..."

Read the full article here: http://www.forbes.com/sites/alanmcglade/2013/04/04/is-it-a-book-or-an-app-digital-publishing-combines-the-two-in-a-new-medium/

Marshall McLuhan (Wikipedia) Fifty years ago Marshall McLuhan famously coined the phrase “The Medium is the Message.” What he meant was that the medium on which you receive content significantly influences your perception of the message. This is a point that is often missed in commentary about the r...

We are thrilled the announce the arrival of the newest addition to the Open Air family: Ready, Set, Baby!-- a modern alt...
03/21/2013
Ready, Set, Baby!

We are thrilled the announce the arrival of the newest addition to the Open Air family: Ready, Set, Baby!-- a modern alternative to "What To Expect" and other paperback baby books.

To watch a short promo video and find out more information, check out www.readysetbaby.com.

Please share this with any friends/family who are expecting a baby or just had one. As a special launch promotion, we're offering 20% off all orders placed before tomorrow night, March 22nd, at 11 p.m. EST.

http://readysetbaby.com/

For iPad/iPhone: http://bit.ly/ReadySetBaby
For Kindle: http://www.amazon.com/Ready-Watch-Learn-Guide-ebook/dp/B00BUYMB2K

A baby book for the next generation of moms and dads. Watch the short preview video.

If you don't own an iPad/iPhone but still want to check out one of our books, our bestselling "Master Your DSLR Camera" ...
03/06/2013
Master Your DSLR Camera: A Better Way to Learn Digital Photography

If you don't own an iPad/iPhone but still want to check out one of our books, our bestselling "Master Your DSLR Camera" is now available on Kindle!

http://www.amazon.com/gp/product/B00BJ5JSYY/

Stop using the Auto setting on your fancy DSLR camera! “Master Your DSLR Camera” is a how-to book featuring photojournalist and Pulitzer finalist Mary F. Calvert in video tutorials. It also includes 30 slideshows and guided tours that let you easily navigate your way through photogr...

This morning CNET ran a piece about Inkling and how we and other publishers use their awesome Habitat product to make ou...
02/12/2013
Inkling takes on Amazon, Apple with new e-book publishing tool

This morning CNET ran a piece about Inkling and how we and other publishers use their awesome Habitat product to make our books. OAP's very own Jon Feldman is even quoted!

PS. Spot the art inclusion from Wine Simplified!

http://news.cnet.com/8301-1023_3-57568736-93/inkling-takes-on-amazon-apple-with-new-e-book-publishing-tool/

The startup, founded by a former Apple executive, also has allowed users to search via Google within titles made using its technology. Read this article by Shara Tibken on CNET News.

We are thrilled to announce that Wine Simplified was named as Digital Book World's Best Non-Fiction App at today's Publi...
01/16/2013
Publishing Innovation Award Winners Announced: Random House, Tonto Books, Warner Bros Digital Publis

We are thrilled to announce that Wine Simplified was named as Digital Book World's Best Non-Fiction App at today's Publishing Innovation Awards!

Cheers!

http://www.digitalbookworld.com/2013/publishing-innovation-award-winners-announced-random-house-tonto-books-warner-bros-digital-publishing-lead-pack/

[Press Release] 2nd Annual Publishing Innovation Winners Announced Random House, Tonto Books, Warner Bros Digital Publishing among top

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