Glossy

02/28/2022

Beauty influencers are getting into NFTs and the metaverse

Huda Kattan is among a small but growing number of beauty influencers collecting NFTs — and publicly evangelizing about their value.

02/28/2022

With digital fashion collection, Ukrainian company DressX calls on international industry for local support

Amid the invasion of Ukraine, DressX is calling for international support from the fashion industry. On Friday, it launched a Support Ukraine collection on the DressX app, where users can now make donations in cryptocurrency.

Amid the invasion of Ukraine, digital fashion brand DressX is calling for international support from the fashion industry and from its community. On Friday, it launched a Support Ukraine collection on the DressX app, where users can now make donations in cryptocurrency.

02/25/2022

Revolve’s increasingly 'aggressive' marketing strategy is paying off

In looking at its 2021 fourth-quarter earnings results, reported on Wednesday, Revolve Group reads like the retailer-slash-media company that could.

Pandemic-related restrictions around traveling and gallivanting like we once did still remain. And its signature Coachella-adjacent Revolve Festival was canceled two years in a row. Even so, Revolve, fueled by women buying going-out looks and its own influencer-populated grand events, is at its heig...

02/25/2022

London Fashion Week Recap: Young designers fill the big brand void

London’s first full fashion week schedule since March 2020 coincided with the lifting of Covid restrictions in the country and a flurry of storms in the capital.

London's first full fashion week schedule since March 2020 coincided with the lifting of Covid restrictions in the country and a flurry of storms in the capital. The highlights came from younger brands like Conner Ives, Labrum London and Edward Crutchley, who took to performances to highlight their....

02/25/2022

Week in Review: ABG's vision for Reebok, Yeezy Gap x Balenciaga's drop, Macy's spinoff announcement

This week, Authentic Brands Group announced a strategic partnership with New Guards Group, with the goal of making Reebok into a luxury-streetwear crossover brand to compete with Nike. Elsewhere, Ye and Demna finally dropped their collaboration through the Yeezy Gap line, and Macy’s announced that it won’t separate its online and in-store businesses.

This week, Authentic Brands Group announced a strategic partnership with New Guards Group, with the goal of making Reebok into a luxury-streetwear crossover brand to compete with Nike. Elsewhere, Ye and Demna finally dropped their collaboration through the Yeezy Gap line, and Macy's announced that i...

02/25/2022

Inside Paula's Choice's first TikTok campaign

Paula’s Choice set a benchmark of 29.7 million views and reached 43.6 million. Influencer gifting drove 8.5 million unpaid impressions and $963,000 in earned media value, while the brand’s TikTok account during the period gained over 6,600 followers – it now has over 36,000.

Paula’s Choice set a benchmark of 29.7 million views and reached 43.6 million. Influencer gifting drove 8.5 million unpaid impressions and $963,000 in earned media value, while the brand’s TikTok account during the period gained over 6,600 followers -- it now has over 36,000.

02/25/2022

Fashion Briefing: In athleisure’s wake, utilitarian workwear emerges as the trend of the moment

Based on fashion brands’ recent rush to the category, workwear is the new athleisure. That and more in this week's Fashion Briefing.

“Workwear is a step up from athleisure. It's a little bit more formal and together, but still retains the ease we've grown accustomed to. It’s almost a subversive take on workwear. No one's putting on a tailored suit anymore.”

02/24/2022

Hair-care brand Monday wants to democratize the mass beauty aisle

Monday does not sell via DTC and currently has no plans to. Instead, its U.S. website directs people to purchase products via Ulta Beauty, among other retailers. In fact, it's mass retail approach and price points of $8 for its 12-ounce products stem from its goal of democratizing beauty.

Monday does not sell via DTC and currently has no plans to. Instead, its U.S. website directs people to purchase products via Ulta.com.

02/24/2022

Dr. Rose Ingleton_ Luxury beauty is trending toward ‘those with the knowledge base’ (Made by Headliner)

🎙️ On this week's Glossy Beauty Podcast, we speak with Dr. Rose Ingleton – known as the “dermatologist to the stars" – about how luxury beauty is trending toward ‘those with the knowledge base.'

Listen to the full episode here: https://buff.ly/3BPBoRW

02/24/2022

The 2022 influencer marketing forecast: Strategies for beauty, fashion and luxury

Brands need influencers more than ever, and that isn’t likely to change any time soon. So what are brands doing to get ahead of the competition? Glossy's Influencer Marketing Forecast event answered these questions and more.

Brands need influencers more than ever, and that isn’t likely to change any time soon. So what are brands doing to get ahead of the competition? What trends are shaping influencer marketing in 2022, and what challenges lie ahead? Glossy's Influencer Marketing Forecast event answered these question...

02/24/2022

Authentic Brand Group taps New Guards Group to 'unlock Reebok's luxury potential'

Authentic Brands Group will officially close its acquisition of Reebok in March, but the company already has big plans for its big sneaker acquisition.

Nick Woodhouse, president and CMO of ABG, told Glossy that this partnership is the chance to unlock Reebok’s potential. Reebok’s contemporaries like Nike and Adidas have had no problem straddling the line between streetwear, sports and luxury fashion. In Woodhouse’s mind, Reebok should have th...

02/23/2022

Beauty & Wellness Briefing: Inflation woes strike the beauty industry

This week, we take a deep dive into inflation in the beauty sector, as well as The Lip Bar’s next steps as it celebrates a decade in business.

Prose hair care informed its customers via an email and social media posts that it was raising its prices the following day. The reason: inflation.

02/23/2022

Exclusive research: 49% of US consumers are unaware of the metaverse

Metaverse launches have been frequent in the last year, with brands including Gucci and Adidas launching NFTs. But according to new data, retail consumers across the UK and the US are still unaware of the metaverse, its applications and its benefits.

According to new data, retail consumers across the U.K. and the U.S. are still unaware of the metaverse, its applications and its benefits.

02/23/2022

Dora Maar founder Lauren Wilson_ 'There's really something to be said for the microinfluencer' (Made by Headliner)

"There’s really something to be said for the micro-influencer."

On the latest Glossy Podcast, we speak with Dora Maar founder Lauren Wilson about the power of the micro-influencer, organic vs paid marketing, and category expansion. https://buff.ly/3BIs9Dk

02/23/2022

"There’s really something to be said for the micro-influencer."

On the latest Glossy Podcast, @jillmanoff speaks with @shopdoramaar founder @ltwilson about the power of the micro-influencer, organic vs paid marketing, and category expansion. Listen to the full episode at the link in our story 🔗 #doramaar #fashion #luxury #resale

02/23/2022

More than 70% of Macy's 2021 transactions were tied to its loyalty program

With nearly 20 million new customers shopping at Macy’s for the first time in 2021, the loyalty program is a key way that Macy’s has been turning those newcomers into repeat buyers.

Macy’s loyalty program continues to be a bright spot in the retailer’s business. More than 3.5 million new members signed up for the lowest, Bronze tier of its Star Rewards program.

02/22/2022

Inside Roksanda's unique strategy for its first NFT: 'The IRL dress is never going into production’

In collaboration with payment installments service Clearpay and The Institute of Digital Fashion, fashion brand Roksanda debuted a digital piece during its London Fashion Week Show on Monday, held at the Tate Modern art museum. The finale look of its physical fashion show will never be produced and can only be purchased as an NFT.

In collaboration with payment installments service Clearpay and The Institute of Digital Fashion, fashion brand Roksanda debuted a digital piece during its London Fashion Week Show on Monday, held at the Tate Modern art museum. The finale look of its physical fashion show will never be produced and....

02/22/2022

Exclusive: Chriselle Lim reinvents 'clean' fragrance brand Phlur

After cocooning for much of 2021, OG influencer Chriselle Lim is ready to reintroduce herself, complete with a (mostly) new brand, Phlur, (re-)launched today.

And after cocooning for much of 2021, OG influencer Chriselle Lim is ready to reintroduce herself, complete with a (mostly) new brand, Phlur, (re-)launched today.

02/22/2022

Draper James goes all in on 500-store Kohl's partnership

Beginning on Monday, Draper James is selling a collection of over 100 pieces designed with and exclusively sold at Kohl’s. The collection is nearly as large as Draper James’ entire main product catalog and will be sold in over 500 Kohl’s stores.

Beginning on Monday, the brand is selling a collection of over 100 pieces designed with and exclusively sold at Kohl’s. The collection is nearly as large as Draper James’ entire main product catalog and will be sold in over 500 Kohl’s stores, as well as online at kohls.com.

02/21/2022

Frieze LA links fashion and beauty with the art world elite

Alongside blue-chip art pieces and celebrities like Leonardo DiCaprio and Gwyneth Paltrow, fashion and beauty brands were among those joining in the Frieze LA festivities over the past week.

02/21/2022

Amazon’s beauty selection is getting a lot more premium

When it comes to beauty price points officially available on Amazon, “drugstore” is increasingly being joined by “department store.”

02/21/2022

The trials and tribulations of fashion brands using Discord

Fashion is beginning to engage with its new digital communities through alternate channels like Discord, as engagement rates drop on Instagram and Facebook.

02/18/2022

Fashion Briefing: The Anine Bing guide to growing from influencer brand to global fashion house

🔒 In this week's Fashion Briefing, we look at the Anine Bing guide to growing from influencer brand to global fashion house.

This year, as Anine Bing celebrates a decade in business, it’s hitting the gas on expansion plans aimed at shoppers far beyond Bing’s 1 million Instagram followers. Among them: entering China and opening 10 global stores. It’s not a new strategy for the L.A.-based company, which has never feat...

02/18/2022

Week in Review: NYFW wraps, LVMH increases prices, Rebecca Minkoff sells

On today's Glossy Week in Review podcast, senior fashion reporter Danny Parisi and editor-in-chief Jill Manoff discuss the biggest fashion news of the week, including:

☑️ #NYFW recap
☑️ LVMH’s price increases
☑️ Rebecca Minkoff’s decision to sell to Sunrise Brands

Listen here: https://buff.ly/3sN0PQk

This week, an NYFW recap, a look at LVMH's price increases and a discussion on Rebecca Minkoff's decision to sell to Sunrise Brands.

02/18/2022

Hero Cosmetics expands to Ulta Beauty as it hits $100 million in revenue

On Monday, acne care brand Hero Cosmetics expanded to Ulta Beauty after hitting $100 million in revenue in 2021.

02/18/2022

How Neiman Marcus increased hiring and lowered turnover during a labor shortage

Time-to-hire is down 32% since 2019, and Neiman Marcus is hiring people an average of 22 days faster than it did three years ago. Its turnover rate is also down 20% from 2019.

Time-to-hire is down 32% since 2019; Neiman Marcus is hiring people an average of 22 days faster than it did three years ago. And its turnover rate is down 20% from 2019.

02/18/2022

NYFW Briefing: New York Fashion Week is becoming a launchpad for technology

As fashion weeks around the world adopt themes like sustainability and next-generation design, #NYFW could become a go-to for technology collaborations. This season, multiple designers experimented with the format.

As fashion weeks around the world adopt themes like sustainability and next-generation design, NYFW could become a go-to for technology collaborations. This season, multiple designers experimented with the format.

02/17/2022

Football player Kayvon Thibodeaux is the new face of Starface

Starface has tapped college football player Kayvon Thibodeaux, who is projected to be a top pick for the 2022 NFL draft. The 21-year-old is a recent alumnus of the University of Oregon, where he played for the Oregon Ducks. He is now also a shareholder in Starface, which launched in 2019.

02/17/2022

Farmacy CEO Mina Chae on making consumer interactions 'less transactional' (Made by Headliner)

“When I first started, I was responding to all of the DMs in the [Instagram] comments myself."

On the latest episode of the Glossy Beauty podcast, Farmacy CEO Mina Chae speaks with us about making consumer interactions ‘less transactional.' https://buff.ly/3LRnhR0

02/17/2022

Body-care brand Uni launches with backing from Ashton Kutcher and Guy Oseary

Launched on February 16 with $4 million in investment from major entertainment figures including Guy Oseary and Ashton Kutcher, Uni features a closed-loop system and brands itself as gender-neutral.

Launched February 16 with $4 million in investment from major entertainment figures including Guy Oseary and Ashton Kutcher, Uni features a closed-loop system.

02/17/2022

'New York will always be our flagship': Stadium Goods remodels Soho store to highlight apparel

Stadium Goods is openings the doors to its newly renovated and expanded Soho store this week.

Stadium Goods launched its newly renovated and expanded Soho this week. Founded in 2015, The company began by specializing in sneaker and streetwear resell. But the company has been moving into the apparel space in recent years — a shift the company wants to capture in its physical presence.

02/17/2022

Inside Libby Wadle's design-focused vision for J.Crew

Two years ago, J.Crew filed for Chapter 11 bankruptcy, citing pressures from the pandemic but also pre-existing problems including a lack of cohesive identity. According to CEO Libby Wadle, the way to get customers back on board is to lead with design and affordability.

Two years ago, J.Crew filed for Chapter 11 bankruptcy, citing pressures from the pandemic but also pre-existing problems including a lack of cohesive identity and raised prices. According to Wadle, the way to get customers back on board with J.Crew is to lead with design and affordability.