The Experiment

11/13/2025

If you’re looking for a gift for the nature lover in your life, look no further than The Natural Navigator series! From finding patterns in puddles to using stars to find your way, author Tristan Gooley ( Natural Navigator) guides readers to understand and appreciate the natural world like never before. These books make wonderful gifts for everyone from the weather-obsessed dad to the curious adventurer, so get your copies at the link below.

bit.ly/NatNav-Books

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11/05/2025

Did you know that tonight’s full moon is also a supermoon, the biggest and brightest of the entire year? If you’re a lunar enthusiast, now is a great time to check out our Moon Calendar Card, so you never miss a celestial event! This handy, at-a-glance lunar calendar will help you track every eclipse, perigee, apogee, and phase of 2026. Get yours at the link below!

*Please note, the data shown here is false. To see the real data, purchase a card at the link below.

bit.ly/2026MoonCalendar

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10/28/2025

It’s out! PlantAsia: Asia’s Vegetable Wisdom in Recipes, Stories and Techniques by Pamelia Chia explores the incredible evolution of Asia’s plant-based cuisine. Chock-full of creative, vegetable-forward meals and featuring interviews and recipes from over two dozen chefs, food writers, and authors, this is a cookbook that adventurous foodies and fans of pan-Asian cuisine won’t want to miss.

Ready to redefine your approach to plant-based cooking? Learn more by visiting the link in our profile🫛🥢

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10/24/2025

In this piece by the Smithsonian Magazine, get to know author Tristan Gooley, “the world’s least lost wanderer” and the only person still alive to have flown solo and sailed single-handed across the Atlantic.

The master navigator's newest book, THE HIDDEN SEASONS, is available now—get your copy by visiting the link below.

https://bit.ly/46C6f4f

The British adventurer has crossed the Atlantic solo in a plane and a boat. Now he reads tree leaves, puddles and moss to get his bearings

10/21/2025

Celebrate The Hidden Seasons pub day with a little stargazing—or just read this excerpt in the Smithsonian Magazine, where Tristan Gooley reveals the secrets of the magical Pleiades stars.

The Hidden Seasons is available now, so get your copy by visiting the link below.

bit.ly/46C6f4f

Also known as the “Seven Sisters,” the striking cluster has long been used as an important seasonal marker and appears high in the night sky around Halloween

10/21/2025

High in the Halloween sky, the Pleiades—the “Seven Sisters”—glow as a seasonal marker humans have watched for millennia. ✨

In The Hidden Seasons, natural navigator Tristan Gooley explores how constellations like these, along with plants, animals, and weather, form an ever-changing calendar of nature’s clues.

📖 Read Gooley’s Smithsonian Magazine feature, “A Brief and Amazing History of the Pleiades.” Then step outside tonight and see what nature is telling you.

The Hidden Seasons is out now everywhere books are sold.

The book: https://bit.ly/hiddenseasons
The Smithsonian Magazine article: https://bit.ly/3JishBt

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10/14/2025

Featured in THE NEW YORK TIMES today: Tristan Gooley’s THE HIDDEN SEASONS reveals two never-before-published star-compass methods—simple techniques for finding true south using the constellations Taurus and Sagittarius.

THE HIDDEN SEASONS is available October 21, everywhere books are sold.

Preorder the book: https://bit.ly/hiddenseasons
Read the article: https://bit.ly/48YL7YU

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We all notice the flowers of spring, longer days of summer, colors of autumn, and snowfalls of winter. But have you observed the way that water tends to run clearest in June? Did you know that at t…

10/07/2025

THE NEW YORK TIMES recently spotlighted Tristan Gooley’s extraordinary new insights into how we can navigate by the stars — even when the North Star is hidden.

His upcoming book, THE HIDDEN SEASONS, continues that journey: decoding the clues nature offers in every season, every moment, every step outdoors.

🌿 Available October 21
📄 Read the article: https://www.nytimes.com/2025/10/06/science/southern-stars-constellation-compass.html
🔗 Preorder the book: https://bit.ly/hiddenseasons

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