AudienceFUEL

03/16/2021

Listen in to popular podcasts and radio shows from around the world or start your own with Spreaker!

08/14/2013

Are you reaching your audience? 126 million people in the US will play a game on their mobile phone at least once a month http://bit.ly/18v62f6

eMarketer estimates that nearly 126 million people in the US will play games on their mobile phone at least once per month this year. By 2016, more than eight out of 10 smartphone users will play games on their devices. While other online platforms will also see growth, mobile gaming will remain the...

07/31/2013

Pew Research: Portrait of a tablet owner. Very interesting. http://bit.ly/13A6cx0

07/26/2013

Consumers OK with paying for online subscriptions depending on the quality of the content, and multiscreen access. http://bit.ly/17IFxlS

A new eMarketer report examines the digital subscription services for music, video, news and other content. While consumers are typically viewed as unwilling to pay for such services, multiscreen access is helping fuel the growth in subscription models for content.

07/17/2013

Think you know which day of the week has the best click thru rate? Hmm maybe not. http://bit.ly/13vX8sL

Advertising - Online advertisement click-through rates (CTRs) are highest on Fridays, and the peak time for clicks occurs between 11 AM and 2 PM every day, according to a recent report from ...

07/10/2013

Time to board this train, tablet publishers. E-commerce opportunities for tablets abound. http://bit.ly/18NyFXX

Publishers are starting to tap into the e-commerce potential of tablets with tools like Shop Advisor.

07/03/2013

Halfway thru 2013, this prediction regarding online marketing trends from Dec 2012 is pretty much on target. http://bit.ly/11h0HsB

Online Marketing: Top Trends for 2013December 4th, 2012 - 12:04 amBy AdExchanger“Data Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media.Today’s column is by Sid Shah, Director of Business Analytics for Advertising Solutions, Ado...

07/02/2013

Should publishers be required to use the word “advertiser” when they show sponsored content? Good question. http://bit.ly/10xxbvU

06/27/2013

Hmmm. Those “pesky” Millennials. All this job-hopping is making the agencies crazy. http://bit.ly/17FdNm6

06/24/2013

Don’t compare tablet behavior to PC or mobile. Tablet users have a mind of their own. http://bit.ly/14t7o7L

Web users now access the internet across a variety of devices, and as their web surfing changes—and their comfort with the internet matures—digital behavior is beginning to show distinct patterns. Research finds tablets are seeing some of the highest engagement levels, even as rankings o...

06/21/2013

Whoa. Tablet ownership takes a giant leap. Almost half of US adults 34-49 own a tablet. http://bit.ly/107TDvw

Nearly half of US households now own tablets, according to research, as lower-priced models have come to market. Android-based tablets are taking a combined market share comparable with Apple’s tablet pe*******on rate, with the Amazon Kindle Fire as the second most popular tablet and the Samsung Gal...