PSFK PSFK is a research company that helps companies understand innovation in retail and along the customer experience journey PSFK is the world's leading provider of insights into innovation in retail and along the purchase path.

We provide this through newsletters, reports +more

We provide this through newsletters, reports +more

Mission: To help our members deliver the most engaging retail and CX experiences

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Bringing retail to life in consumers' homes and beyond -
10/26/2020
Bringing retail to life in consumers' homes and beyond

Bringing retail to life in consumers' homes and beyond -

From homegrown marketing to voice commerce & queries, these are the strategies innovative businesses are leveraging to create immersive and entertaining virtual retail experiences for the in-home shopper

How to build customer relationships that last long beyond the purchase -
10/19/2020
How to build customer relationships that last long beyond the purchase

How to build customer relationships that last long beyond the purchase -

Fresh from our research: top strategies for delivering value and building expansive brand ecosystems that continue to engage consumers long after the purchase—while creating ongoing revenue streams

Digitizing the store experience in a mobile-first world -
10/12/2020
Digitizing the store experience in a mobile-first world

Digitizing the store experience in a mobile-first world -

What are the digital shopping experiences driving the future of the store? For a mobile-first 2020 and long beyond, here are strategies that top retailers are betting on for next-gen brick and mortar.

How to level up your new digital path to purchase -
10/05/2020
How to level up your new digital path to purchase

How to level up your new digital path to purchase -

It goes without saying that this year, fewer opportunities to shop in-store combined with lockdown-related confinement have led to an acceleration of end-to-end online shopper journeys. Thanks to this shift, new opportunities are now opening up for brand & retailer intervention at particular junctur...

How automakers are shifting gears as the car-buying journey drifts -
09/28/2020
How automakers are shifting gears as the car-buying journey drifts

How automakers are shifting gears as the car-buying journey drifts -

Drawn from our new deep-dive into automotive's bright future, here are five innovative strategies for next-gen retailing in a perhaps not-so-entrenched industry creatively bridging the digital-physical divide

Deeper insights & takeaways from our Holidays 2020 research livestream -
09/21/2020
Deeper insights & takeaways from our Holidays 2020 research livestream

Deeper insights & takeaways from our Holidays 2020 research livestream -

This week, PSFK is excited to be sharing a hyper-relevant research release from our friends at media & entertainment company Complex Networks: Called Generation Stressed, this free-to-download report reveals how youth culture and the mental health of demographics like millennials and Gen Z have been...

TOMORROW at 12pm ET, don't miss Retail Innovation Week's webinar presentation where the PSFK team's retail innovation ex...
09/16/2020

TOMORROW at 12pm ET, don't miss Retail Innovation Week's webinar presentation where the PSFK team's retail innovation experts will share key #research & consumer insights to prep for an unprecedented #holiday #retail season — basic tickets free!
https://retailinnovationweek.com/event/2020-holidays/

PSFK is proud to share Complex Networks' latest research release, a hyper-relevant report full of insights into how yout...
09/15/2020
What's Next: Generation Stressed from Complex Collective

PSFK is proud to share Complex Networks' latest research release, a hyper-relevant report full of insights into how youth culture and the mental health of demographics like #millennials and #GenZ have been altered by the events of 2020. Download free now for key understandings of Generation Stressed and how to meet their needs: https://collective.complex.com/insights/?utm_campaign=PSFK_trade&utm_source=Facebook&utm_medium=social

Understand how our generation thinks about mental health, what we’re up against and where we need help most.

Top retail strategies for tackling 2020's unprecedented holiday season -
09/14/2020
Top retail strategies for tackling 2020's unprecedented holiday season

Top retail strategies for tackling 2020's unprecedented holiday season -

It goes without saying that the holiday season, like all others in 2020, will be anything but normal. When it comes to retail, uncertainty about consumer spend and decreased confidence in an ability to prepare has the industry on edge. To help provide some clarity and direction in anticipation of an...

Six cues from food service for enhancing business operations -
09/07/2020
Six cues from food service for enhancing business operations

Six cues from food service for enhancing business operations -

Providing inspiration for retail experiences across categories, these six food service trends showcase how to use data analytics, digital infrastructure and automation to deliver the tailored and in-step service consumers have come to expect

Sustainable models & solutions for a disrupted fashion industry -
08/31/2020
Sustainable models & solutions for a disrupted fashion industry

Sustainable models & solutions for a disrupted fashion industry -

Coming out of the crisis, the apparel brands and retailers that reinvent their end-to-end business models will ultimately be better prepared to quickly and efficiently respond to the next disruption—here are six sustainable solutions for now and the longer haul.

Building consumer confidence in retail's new virtual world -
08/24/2020
Building consumer confidence in retail's new virtual world

Building consumer confidence in retail's new virtual world -

Retailers are rising to the challenge when it comes to providing consumers with adequate digital tools for exploring and previewing online purchases. Shared from recent PSFK research, here are five ways to provide immersive and informative virtual browsing experiences that build consumer confidence....

Digital innovation trends to borrow from the world of virtual home -
08/17/2020
Digital innovation trends to borrow from the world of virtual home

Digital innovation trends to borrow from the world of virtual home -

Identified in research on digital acceleration in real estate & home, these five trends offer inspiration for transforming services and operations across verticals in an increasingly contactless world

PSFK's cover photo
08/11/2020

PSFK's cover photo

Free research! Splunk and PSFK recently teamed up to delve into the world of omnichannel #retail and investigate the #da...
08/11/2020

Free research! Splunk and PSFK recently teamed up to delve into the world of omnichannel #retail and investigate the #data & tech-based solutions allowing industry innovators to optimize their operations at #scale. Check out the research here on three pillars for end-to-end #digital transformation + lessons from the leading edge: https://lnkd.in/duBJvgt

Six data & tech-driven solutions for scaling omnichannel retail -
08/10/2020
Six data & tech-driven solutions for scaling omnichannel retail

Six data & tech-driven solutions for scaling omnichannel retail -

With data-driven technologies shifting enterprises from reactive to proactive business models, retailers are improving efficiencies, elevating the consumer experience and building consumer trust by ensuring security and privacy. Drawn from industry research, the following six trends outline the tech...

The art of the (product) drop -
08/03/2020
The art of the (product) drop

The art of the (product) drop -

In this inaugural post of a series based on PCH and PSFK's Art of the Drop research report, we spotlight key strategies for staging a product drop as well as best-in-class examples of retailers carrying them out to empower brands across verticals in leveraging this engagement-driving tactic

How we will live, work and play in 2030 -
07/27/2020
How we will live, work and play in 2030

How we will live, work and play in 2030 -

2020 has been a seismic year, rapidly transforming life left and right. In the immediate turmoil, it's easy to lose sight of any bigger picture. But what about the longer haul, say, 10 years from now?

How businesses are overcoming virtual workplace challenges—and powering a generation of anywhere productivity -
07/20/2020
How businesses are overcoming virtual workplace challenges—and powering a generation of anywhere productivity

How businesses are overcoming virtual workplace challenges—and powering a generation of anywhere productivity -

Offices have been displaced across the globe—some perhaps for good. Drawn from PSFK research on the reimagined workplace, here are five ways that employers and service providers are responding to the seismic shift and associated challenges with innovative means of communication, education and supp...

How corporations like Scotts and Walmart are filling the summer fun void & growing brand love -
07/13/2020
How corporations like Scotts and Walmart are filling the summer fun void & growing brand love

How corporations like Scotts and Walmart are filling the summer fun void & growing brand love -

With a mix of lockdown and the fear of going outside, corporations are seeing an opportunity to provide community platforms that allow families to connect with one another and to other groups around the world. Specifically, Scotts and Walmart partnered with experiential kids retailer CAMP to develop...

How to future-proof your business in a disruptive 2020 -
07/06/2020
How to future-proof your business in a disruptive 2020

How to future-proof your business in a disruptive 2020 -

Drawn from PSFK's Future Of Retail Playbook 2020, these seven digital-first strategies will help build strong businesses now, in the near term, and for the longer haul

06/30/2020
These are the most popular talks at this week's Future of Retail Festival - https://mailchi.mp/psfk/these-are-the-most-p...
06/29/2020
These are the most popular talks at this week's Future of Retail Festival

These are the most popular talks at this week's Future of Retail Festival - https://mailchi.mp/psfk/these-are-the-most-popular-talks-at-this-weeks-future-of-retail-festival

Hey folks, The Future of Retail festival is almost here! Ahead of kicking off tomorrow, we wanted to highlight with you some of the most in-demand talks. Take a look through these popular talks - and if you haven't already RSVP'd, we hope to see you there!

Ten techniques for building safe, simplified and delightful store experiences as the world re-opens -
06/29/2020
Ten techniques for building safe, simplified and delightful store experiences as the world re-opens

Ten techniques for building safe, simplified and delightful store experiences as the world re-opens -

From pre-visit planning to browsing, discovery, and transactions, shopper preferences and concerns have been reshaped by the events of 2020. Drawn from fresh PSFK research, here are 10 tech-driven solutions retailers are leveraging to enable future-proof store experiences and safe customer journeys....

How to Harness IoT Capabilities for Next-Gen Efficiency and more Retail & CX insights from the last 7 days -
06/22/2020
How to Harness IoT Capabilities for Next-Gen Efficiency and more Retail & CX insights from the last 7 days

How to Harness IoT Capabilities for Next-Gen Efficiency and more Retail & CX insights from the last 7 days -

Predictive Prevention — Ensuring a bright future for consumers and business alike, brands are tapping into sensor and AI technology to stay ahead of potential problems. The precautionary measures actively protect and prevent issues from occurring by leveraging data to anticipate incidents. For hom...

06/15/2020
Retail Innovation Week

Thanks to everyone who joined us to discuss how #retail is responding to #BLM and the conversations around injustice and reforms. Led by Piers Fawkes

This special session of Retail Innovation Week we will talk about the perspective of retail with a series of special guests: Adaora Udoji, Kelle Jacob, Melissa Gonzalez, Devon Powers, G.Kofi Annan, Shantell Martin, Micheal Robinson and Sledge Smith

Building Brand Resilience Through Creativity & Compassion and more Retail & CX insights from the last 7 days -
06/15/2020
Building Brand Resilience Through Creativity & Compassion and more Retail & CX insights from the last 7 days

Building Brand Resilience Through Creativity & Compassion and more Retail & CX insights from the last 7 days -

Consumer needs shift quickly in times of crisis. Excerpted from PSFK and Toluna’s free-to-download report, here are five effective, human-first strategies for not only connecting with customers, but more importantly, actually delivering on their top needs and addressing their biggest concerns, fro...

PSFK's cover photo
06/12/2020

PSFK's cover photo

Needs shift quickly in challenging times. These five top strategies drawn from PSFK and Toluna Corporate's recent #resea...
06/12/2020
Building Brand Resilience Through Creativity & Compassion

Needs shift quickly in challenging times. These five top strategies drawn from PSFK and Toluna Corporate's recent #research exemplify how smart brands are creatively pivoting to be there for consumers and lead with #compassion:
https://lnkd.in/dXj4M3z

Needs shift quickly in times of crisis. These innovative strategies and offers exemplify how smart brands are creatively pivoting to be there for consumers and lead with compassion during difficult times.

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PSFK membership offers an on-demand business intelligence platform for creative professionals. Since 2004, we’ve provided insights, research tools, advice and immersive experiences to help our members as they build better products, services, marketing and retail.

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We're super excited about the line up & the attendee list. Are you coming?
ذیادہ سے ذیادہ شئر کریں۔۔۔۔۔۔۔۔ ڈیلی ویج اساتذہ پر اسلام آباد پولیس کا ظلم۔۔۔۔ شئر کا بٹن دبائیں۔۔۔۔ We want 4000 SHARE
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