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: SD EYES presents new eyewear styles in the Pepe Jeans Optical Collection. Standout new styles include PJ3741, PJ3742 ...
09/16/2026

: SD EYES presents new eyewear styles in the Pepe Jeans Optical Collection. Standout new styles include PJ3741, PJ3742 and PJ3743. https://buff.ly/th5OBuY

: Aspex Eyewear Group presents EC751, a new style from EasyClip. EC751 is a soft rectangle design in plastic. It is ava...
09/16/2026

: Aspex Eyewear Group presents EC751, a new style from EasyClip. EC751 is a soft rectangle design in plastic. It is available in transparent pink, pink & multicolor and black with print. https://buff.ly/IpetVJQ

: Oakley, from EssilorLuxottica, launches Shield Fusion technology, introducing prescription technology into shield des...
09/16/2026

: Oakley, from EssilorLuxottica, launches Shield Fusion technology, introducing prescription technology into shield design for the first time in 30 years. With Shield Fusion technology, the wearer's prescription is bonded directly to the back of the shield lens using an advanced lamination process powered by Shamir. https://buff.ly/k4TFW9x

: Atlant debuts The Observer, its Fall/Winter 2026 collection and accompanying campaign. The FW26 collection is present...
09/15/2026

: Atlant debuts The Observer, its Fall/Winter 2026 collection and accompanying campaign. The FW26 collection is presented in three lines: Horizon, Odyssey and Zenith. https://buff.ly/tXMU7Tx

: Art Optical Contact Lens Inc announced the availability of customized higher-order aberration (HOA)-correcting optics...
09/15/2026

: Art Optical Contact Lens Inc announced the availability of customized higher-order aberration (HOA)-correcting optics for its Ampleye Scleral lens series. https://buff.ly/z3eonOY

: De Rigo and Porsche Design present the Fall/Winter 2026 Porsche Design Eyewear Collection, rooted in the brand’s lega...
09/15/2026

: De Rigo and Porsche Design present the Fall/Winter 2026 Porsche Design Eyewear Collection, rooted in the brand’s legacy of precision engineering and aesthetics. https://buff.ly/wISoMrf

: Lumenis has announced additional locations and dates for its 2026 Accelerate education series, continuing the nationw...
09/14/2026

: Lumenis has announced additional locations and dates for its 2026 Accelerate education series, continuing the nationwide program presented by eyecare professionals for eyecare professionals through the end of the year. https://buff.ly/wF6PBnR

: Villa Eyewear has taken over U.S. distribution of Vanni, the Turin-based eyewear brand. Vanni was lunched in Italy in...
09/14/2026

: Villa Eyewear has taken over U.S. distribution of Vanni, the Turin-based eyewear brand. Vanni was lunched in Italy in the 1980s by the Vitaloni family, who had expertise in creating rear-view mirrors and other automotive parts. https://buff.ly/7dWv1Fs

: Eddie Bauer, from Charmant Eyewear USA, launches its newest eyewear collection designed for the summer to fall transi...
09/14/2026

: Eddie Bauer, from Charmant Eyewear USA, launches its newest eyewear collection designed for the summer to fall transition. New styles include EB32110, EB32111 and EB32112. https://buff.ly/7bwsFEs

Today's Read: Eye on the Ball... And on Safety: Protective Eyewear as a Key Player in Every Sport“Optometrists have a si...
09/12/2026

Today's Read: Eye on the Ball... And on Safety: Protective Eyewear as a Key Player in Every Sport

“Optometrists have a significant role in primary eyecare, including initial assessment, diagnosis and treatment of many ocular injuries, monitoring recovery and addressing the visual function needed for safe return to sport,” Jarrod Davies, OD, FOVDR, FNAP, Utah Vision Development Center and current president of the International Sports Vision Association said. “Ophthalmologists provide medical and surgical management of more severe injuries and effective communication between the two professions helps ensure that athletes receive timely care and can return to playing sports as safely as possible.”

https://www.visionmonday.com/scene-and-heard/todays-read/article/eye-on-the-ball-and-on-safety-protective-eyewear-as-a-key-player-in-every-sport/

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