Taboola

04/21/2026

Looking to grow from 46K to 1M push subscribers in 7 weeks?

The Independent are moving the needle AI-powered, personalized notifications driven by 100+ audience signals delivered at massive scale.

See how intelligent automation is redefining performance for publishers:
👉 https://www.taboola.com/resources/case-studies/the-independent

04/08/2026

Is your audience looking elsewhere for answers?

In a world where users are asking instead of clicking, we understand: nobody likes the silent treatment.

Watch as Alistair Reed of The Daily Sync discovers how DeeperDive is bringing the LLM revolution directly onto the publisher's site.

04/06/2026

AI is changing how people find answers, and publishers are feeling it.
💡 AI Overviews can reduce publisher referral traffic by up to 25% (EMARKETER)
💡 Some publishers are seeing traffic drops as high as 40% (New York Post)
💡 And AI platforms? They send just 0.1% of referral traffic today (Search Engine Land)

At the same time, user behavior is shifting toward instant answers, not clicks.
So where does that leave publishers?

🎥 Director of Product Marketing Alex Friedlander breaks down what’s actually happening… and what comes next.

04/03/2026

AI is rewriting the rules of discovery, and publishers are feeling it first.

Dave Struzzi, Director of Public Relations here at Taboola, breaks down what’s actually changing (and what still matters).

💡 The takeaway? In an AI-driven discovery landscape, trust, authority, and distribution matter more than ever. We’re ready to help publishers innovate and own the AI moment - stay tuned.

03/13/2026

Agentic AI is reshaping the future of publishing, and publishers who act now will lead the way.

On The Rebooting Show, our CEO Adam Singolda explained how DeeperDive guides discovery, drives engagement, and helps publishers build lasting relationships while monetizing smarter.

Listen to the full conversation about AI-powered experiences that create outcomes for both audiences and publishers: https://www.therebooting.com/p/google-wants-search-to-die

01/29/2026

“Smarter campaigns = better results.

These 4 advertising hacks are a must for marketers looking to crush their 2026 goals. Swipe to read through them and see more insights here: https://www.taboola.com/marketing-hub/why-advertise-on-open-web-in-q5/?utm_source=facebook&utm_medium=social&utm_campaign=q5_marketing

01/28/2026

Performance marketers: tired of fighting algorithm changes and rising CPCs on crowded channels? You have options.

🔍 Realize helps you outperform legacy performance channels by activating discovery-driven environments on the open web.

Read for five proven ways Realize is helping brands win in 2026: https://www.taboola.com/marketing-hub/how-realize-scales-performance-on-open-web/

Advertisers should use platforms like Realize to achieve better performance and reach this year, growing ROAS and reducing cost per click on the...

01/28/2026

Clicks don’t tell the whole story.

Track time on site and session depth to see who’s truly engaged, not just passing by.

✅ Smarter tracking. ✅ Better targeting. ✅ Faster conversions.

👉Get more power under the hood with Realize: https://www.taboola.com/help/en/articles/10695588-optimize-for-engagement

01/28/2026

In a first-of-its-kind collaboration with Columbia University, Harvard University, Carnegie Mellon University, and the TU München, Taboola analyzed 300K+ real ads, 500M+ impressions, and 3M clicks to answer one of marketing’s biggest questions: Can GenAI creative truly perform like human-made ads?

Backed by academic rigor. Proven in the real world.

Download the full study and see what GenAI performance really looks like: https://bit.ly/3ZElVRu

01/27/2026

Have you heard of the holiday season’s second shopping peak? It’s Q5. 📈

The post-holiday window when consumer behavior shifts from gifting to self-focused spending.

From January resets to post-holiday replenishment, shoppers are actively investing in self-improvement, beauty, and home upgrades.

Learn which products perform best and how your brand can capture this high-intent audience: https://www.taboola.com/marketing-hub/q5-advertising-top-products/

Discover which products are likely to perform best in Q5 advertising, from fitness and home goods to beauty, subscriptions, and post-holiday...