Founded and led by Desiree Gruber, Full Picture is a media agency that helps individuals and brands tell their stories and engage their audiences. Since founding Full Picture in 1999, Desiree has been instrumental in building some of the world’s most notable brands including Victoria’s Secret, vitaminwater, and Living Proof, as well as strategically guiding the careers of high-profile personalities such as Heidi Klum, and advising clients like Google, AOL, and Condé Nast Entertainment.
Working across the fashion, lifestyle, beauty, entertainment, and technology verticals, Full Picture has grown into a robust media agency with highly diverse and specialized services, differentiating the agency from that of a traditional PR agency. Our four distinct sectors were born from a desire to execute top-tier in-house services and results. It is this passion for a creative hands-on approach that has allowed Full Picture to tell so many client stories from the pixel to the big picture.
PUBLIC RELATIONS: Through strategically crafted stand-out media moments, we expertly devise and execute client brand positioning, targeted press coverage, and best in class events across the fashion, lifestyle, beauty and entertainment industries.
BRAND MANAGEMENT: Ideas transform into quantifiable business opportunities through the creation of our meaningful partnerships and brand extensions, including endorsements, sponsorships, and licensing deals.
PRODUCTION: Full Picture Productions brings together best in class creatives and distribution strategists to create innovative TV, digital, and social media content. We partner with the best TV networks, OTT services, digital platforms and more to make sure the content we create for you reaches the most eyeballs and sparks the most conversations.
CONSULTING: Our expertise across public relations, brand management, and production uniquely positions us to leverage those experiences and relationships into actionable opportunities that catapult our consulting clients to the next level.