Full Picture

Full Picture We are an award-winning media agency rooted in public relations, brand management, production & cons

Founded and led by Desiree Gruber, we help people and brands tell their stories, engage their audience and deliver outstanding results. Divisons: PR | Brand Management | Production | Consulting
📍: NY + LA

10/02/2025

Applications are now OPEN for ’s third annual Changemakers List: celebrating bold women who are transforming business and changing the game. 📈🚀

Nominate yourself or someone rewriting the future today at cnbc.com/changemakers.

10/01/2025

Timeless! Legendary! Charitable! Trick-or-Treat for UNICEF is celebrating 75 years of impact and we’re thrilled to join and in supporting the orange accessory on everyone’s wrist this season.

Visit http://trickortreatforunicef.org to add some meaning to your Halloweening. 🧡🎃👻

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915 Broadway Fl 20
New York, NY
10010

Telephone

+12124754068

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About Us

Founded and led by Desiree Gruber, Full Picture is a media agency that helps individuals and brands tell their stories and engage their audiences. Since founding Full Picture in 1999, Desiree has been instrumental in building some of the world’s most notable brands including Victoria’s Secret, vitaminwater, and Living Proof, as well as strategically guiding the careers of high-profile personalities such as Heidi Klum, and advising clients like Google, AOL, and Condé Nast Entertainment.

Working across the fashion, lifestyle, beauty, entertainment, and technology verticals, Full Picture has grown into a robust media agency with highly diverse and specialized services, differentiating the agency from that of a traditional PR agency. Our four distinct sectors were born from a desire to execute top-tier in-house services and results. It is this passion for a creative hands-on approach that has allowed Full Picture to tell so many client stories from the pixel to the big picture.

PUBLIC RELATIONS: Through strategically crafted stand-out media moments, we expertly devise and execute client brand positioning, targeted press coverage, and best in class events across the fashion, lifestyle, beauty and entertainment industries.

BRAND MANAGEMENT: Ideas transform into quantifiable business opportunities through the creation of our meaningful partnerships and brand extensions, including endorsements, sponsorships, and licensing deals.