Full Picture

Full Picture We are an award-winning media agency rooted in public relations, brand management, production & consulting. With offices in NYC + LA and services provided globally, we're a dynamic team of creative individuals with a results-driven passion for our craft.
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Founded and led by Desiree Gruber, we help people and brands tell their stories, engage their audience and deliver outstanding results. Divisons: PR | Brand Management | Production | Consulting 📍: NY + LA

When kids get the meals they need, they're able to focus on achieving their dreams. Together we can stick a fork in hung...
12/19/2019

When kids get the meals they need, they're able to focus on achieving their dreams. Together we can stick a fork in hunger! Join Discovery and No Kid Hungry to #TurnUpFightHunger and provide 10 MILLION meals for kids living with hunger in the U.S.

Visit turnup.org to donate and connect kids with the meals they need to succeed. #10MillionPossibilities

"It's about changing everyone's mentality. Back in the day we didn't waste so much. Now everything is trash, trash and m...
12/10/2019
December Cover Star Alessandra Ambrosio On Her Mission To Save The Planet

"It's about changing everyone's mentality. Back in the day we didn't waste so much. Now everything is trash, trash and more trash. And everything ends up in the ocean. Soon our kids are going to be swimming in a sea of plastic. They're not going to enjoy anything that we did. That's the message I've been trying to express. People need to understand that it's not a joke, and it's not far away either - it's in front of us."

-Harper's Bazaar Arabia's December cover star Alessandra Ambrosio on her mission to save the planet

At the age of 38, Alessandra Ambrosio has already achieved more than most of us do in a lifetime, with accolades including super model, mother, designer and philanthropist under her belt. But the Brazilian-born star now faces up to her greatest ever challenge

You can't talk the 2010s without mentioning Kim Kardashian West at least once. From transcending the television show tha...
11/25/2019

You can't talk the 2010s without mentioning Kim Kardashian West at least once. From transcending the television show that made her famous to life as a brand and her political awakening, Kardashian West, featured on the cover of New York Magazine, discusses how she's been shaped by the last ten years.
https://bit.ly/2Oh5U0a

11/11/2019
#HireHonor

Active service members: our country's greatest assets.
Veterans: your company's greatest assets.

This #VeteransDay, it's not enough to thank the brave men and women who served in our Armed Forces. Today and every day, honor veterans by hiring veterans.

#HireHonor Call Of Duty Endowment

For the past 10 years, the Call of Duty Endowment has been committed to placing veterans into meaningful employment after their military service. This #Veter...

11/01/2019

20 years of #HeidiKlumHalloween makes for one out-of-this-world (literally!) party 🎃👻🧟‍♀️👨‍🚀🎃
Heidi Klum #HeidiKlumHalloween2019

Forget the trick, it's a TREAT seeing Kristen Bell, Dax Shepard and Maria Menounos looking spooktacular getting ready fo...
10/30/2019

Forget the trick, it's a TREAT seeing Kristen Bell, Dax Shepard and Maria Menounos looking spooktacular getting ready for #Halloween in Hanna Andersson! 🎃🎃🎃

"Business, for me, isn't just something I do. It's a purpose."Meet Suzy A Batiz: business shaman, spiritual leader and a...
10/29/2019
Suzy Batiz’s Empire of Odor

"Business, for me, isn't just something I do. It's a purpose."

Meet Suzy A Batiz: business shaman, spiritual leader and all around bada$$ female entrepreneur who inspires us ever day 🙌👏

(via The New Yorker Carina Chocano)

After making a fortune off Poo-Pourri, the serial entrepreneur is spreading her gospel of corporate mysticism.

How to drop the toxic crap that's weighing you down, a primer:1⃣: Visit Poo~Pourri's Giant Poo Tour - an out-of-this-wor...
10/24/2019

How to drop the toxic crap that's weighing you down, a primer:
1⃣: Visit Poo~Pourri's Giant Poo Tour - an out-of-this-world experiential activation that just launched in LA and is making it's way across America.
2⃣: Take a deep breath and think of what's holding you back.
3⃣: #LETTHAT💩GO!

You just *know* it's going to be a good hair day when you reach for these WINNERS in the 2019 Harper's Bazaar #HairAward...
10/23/2019

You just *know* it's going to be a good hair day when you reach for these WINNERS in the 2019 Harper's Bazaar #HairAwards:

-For big, bouncy, shampoo-commercial hair: The One by Fekkai The Uplifting One Shampoo + Conditioner

-To stop frizz before it starts: Living Proof No-Frizz Shampoo + Conditioner

-For hair that can pass as day one (or two, or three!): Living Proof Perfect hair Day Dry Shampoo

Came to Los Angeles to teleport into Reston for an exclusive screening of Impulse Show Season 2 - streaming now on YouTu...
10/16/2019

Came to Los Angeles to teleport into Reston for an exclusive screening of Impulse Show Season 2 - streaming now on YouTube Premium!

10/15/2019

Introducing the SKIMS Cotton Collection: Kim Kardashian West's essential underwear and lounge pieces made from ultra-soft and breathable cotton.

Available NOW at Skims.com

10/11/2019

Every girl has the right to reach her full potential, live her dreams and be anything she wants to be! We’re proud to support and empower future generations of girls and women to ensure we have a Girl Force that is unscripted and unstoppable! #DayOfTheGirl #InternationalDayOfTheGirl

Take time to care for yourself and those who are important to you. Be a friend. Reach out. Listening and supporting can ...
10/10/2019

Take time to care for yourself and those who are important to you. Be a friend. Reach out. Listening and supporting can changes lives. ❤️ #WorldMentalHealthDay

"We're really looking at how we can amplify our support, but also let the community know about what we do." - City Natio...
10/09/2019

"We're really looking at how we can amplify our support, but also let the community know about what we do." - City National Bank's Linda Duncombe, recognized in Variety's 2019 Women's Impact Report for making a positive impact in entertainment! BRAVA 🙌
bit.ly/35gggUB

10/08/2019

🚨ATTENTION NYC🚨
Sarah Flint's first-ever (and impossibly chic) Pop-Up Shop opens TODAY!

So, if you need something to fall head over heels in love with, #WalkLikeAWoman on over to 372 W Broadway in SoHo!

Everyone: Why is it *SO* hard to find clean haircare?!Us: *flips hair* 💁‍♀️ Allow us to introduce The Pure Collection by...
10/01/2019

Everyone: Why is it *SO* hard to find clean haircare?!

Us: *flips hair* 💁‍♀️ Allow us to introduce The Pure Collection by Frederic Fekkai The One by Fekkai - fragranced by nature, responsibly sourced, 95% naturally derived and FREE of sulfates, silicones, parabens and phthalates.

Shop it here >> https://bit.ly/2mFKDlF
#AtelierFekkai #YouAreTheOne

Is climate change stressing you out?Head to Positive Prescription with Dr. Samantha Boardman for ways to calm your eco-a...
09/27/2019

Is climate change stressing you out?
Head to Positive Prescription with Dr. Samantha Boardman for ways to calm your eco-anxiety ♻️🌎♻️ https://bit.ly/2m93hlV

Another year of FP clients winning big in the Allure Best of Beauty Awards! 🏆Best Bar Body Wash: Bastide Artisanal Prove...
09/18/2019

Another year of FP clients winning big in the Allure Best of Beauty Awards! 🏆

Best Bar Body Wash: Bastide Artisanal Provence Soap
Best Plum Lipstick: BECCA Cosmetics Ultimate Lipstick Love in Maroon
Best Scalp Treatment: Living Proof Restore Dry Scalp Treatment
Best Splurge: MDNA SKIN The Beauty Roller

#AllureBestOfBeauty

Real Solutions for real women. Introducing SKIMS by Kim Kardashian West - solutionwear created to help women feel like t...
09/17/2019

Real Solutions for real women. Introducing SKIMS by Kim Kardashian West - solutionwear created to help women feel like the most confident version of themselves.

Available now at Skims.com

Eighteen years later, we remember to never forget.Today, and every day, FP❤️NYC#neverforget
09/11/2019

Eighteen years later, we remember to never forget.
Today, and every day, FP❤️NYC
#neverforget

We LOVE spotting our clients WINNING in the PopSugar #PowerYourPretty Awards!🏆 Bastide Verveine du Sud Eau de Toilette🏆 ...
08/27/2019

We LOVE spotting our clients WINNING in the PopSugar #PowerYourPretty Awards!

🏆 Bastide Verveine du Sud Eau de Toilette
🏆 Living Proof Color Care Whipped Glaze
🏆 Frederic Fekkai Full Blown Volume Dry Texturizing Spray
🏆 BECCA Cosmetics Skin Love Brighten & Blur Primer

https://bit.ly/2Zx3yR2

Sarah Flint just debuted its newest style: the Perfect Zip Bootie ... and spoiler alert, you're going to want to wear it...
08/22/2019
Meghan Markle’s Fave Shoe Brand Is Launching the ‘Perfect’ Fall Boot

Sarah Flint just debuted its newest style: the Perfect Zip Bootie ... and spoiler alert, you're going to want to wear it every day this fall!

(via PureWow)

One of Meghan Markle's favorite footwear brands just launched an ideal boot for fall. Here's what you need to know about Sarah Flint's latest release.

Sarah Flint
08/15/2019
Sarah Flint

Sarah Flint

"We all get no every day. If I took no and went home and didn’t try again, I wouldn’t be sitting here today, I wouldn’t have all of the things that I’ve done," says Desiree Gruber, the Founder and CEO of NYC-based Public Relations agency Full Picture.

Read more about what she has to say about balancing a busy schedule and the importance of learning how to tell your own story. #walklikeawoman

Say “Halló” to the newest addition to the Icelandic Provisions line up – Krímí Skyr. Four new flavors made with whole mi...
08/05/2019

Say “Halló” to the newest addition to the Icelandic Provisions line up – Krímí Skyr.

Four new flavors made with whole milk for a krímíer, dreamier texture. #IcelandicProvisions #getkrimi

07/31/2019
Frida Mom. A labor of love.

Having a baby can be a real pain 🤰but fridamom is on a mission to change that. Postpartum recovery products designed to prepare moms for the raw, leaking and swollen realities of the fourth trimester.

Having a baby can be a real pain in the vagina. Trust us, we know. That’s why we created Frida Mom - to demystify the raw realities of the fourth trimester a...

The Council of Fashion Designers of America (CFDA) and Accessories Council announce five finalists for the third annual ...
07/30/2019
CFDA, Accessories Council Announce Elaine Gold Launch Pad Finalists

The Council of Fashion Designers of America (CFDA) and Accessories Council announce five finalists for the third annual Elaine Gold Launch Pad program.

Congratulations to:
-Tribe + Glory's Loren Thomas and Caragh Bennet
-Graham Baldwin's Graham Tyler
-Shanel's Shanel Campbell
-Bond Hardware's Dana Hurwitz and Mariah Pershadsingh
-Rui Zhou

(via WWD Misty White Sidell)

The program’s third edition involves a diverse array of participants.

It's #GlobalTigerDay and we have something to celebrate - wild tiger numbers are UP! But there's still a lot of work to ...
07/29/2019
Conserving Acres for Tigers | Discovery ProjectCAT

It's #GlobalTigerDay and we have something to celebrate - wild tiger numbers are UP! But there's still a lot of work to be done. 🐯🐯🐯

Show your support by joining the
Discovery #ProjectCAT fight to help protect them. Learn more at ProjectCAT.Discovery.com

#ProjectCAT is Conserving Acres for Tigers to increase wild tiger numbers. Get fierce and #ProtectTigers"

Clean, natural ingredients: ✅Power-packed with antioxidants: ✅Simple, luxurious formulas to bring "young-gevity" to your...
07/18/2019
Bastide Introduces Skin-care Category

Clean, natural ingredients: ✅
Power-packed with antioxidants: ✅
Simple, luxurious formulas to bring "young-gevity" to your skin: ✅

Bastide skincare is finally here!
(via WWD)

The Frédéric Fekkai-owned brand unveils two products to start.

07/03/2019

The future is waiting for you to see it! 3 cheers for 20 years of Full Picture !🥂We’re honored to celebrate another anniversary with the best team and the most inspiring clients! Cheers to the next 20! #FP20 #FullPicCulture

The sweet smell of success! Get to know FP favorite Suzy A Batiz in Forbes and get ready to live life beyond your wildes...
06/25/2019
How A Twice-Bankrupt Entrepreneur Turned Poo-Pourri Toilet Spray Into A $240 Million Fortune

The sweet smell of success! Get to know FP favorite Suzy A Batiz in Forbes and get ready to live life beyond your wildest imagination! 💥

Suzy Batiz filed for bankruptcy twice and swore off starting another business. That is until she had the idea for a new kind of toilet spray. Now thanks to a saavy marketing campaign, she is one of the richest self-made women in America.

Sarah Flint & Lauren Bush Lauren FEED Projects just launched a limited-edition linen espadrille that's *perfect* for sum...
06/04/2019
Sarah Flint's New Collaboration With Feed Is the Perfect Shoe for Summer

Sarah Flint & Lauren Bush Lauren FEED Projects just launched a limited-edition linen espadrille that's *perfect* for summer. The best part? For each pair sold, 50 meals will be donated to kids in need!
(via Town & Country)

The shoe brand beloved by Meghan Markle is launching a limited-edition pair of espadrilles today in partnership with Feed. Get all the exclusive details right here.

05/22/2019

It all starts with skin. Introducing Kylie Skin by Kylie Jenner — six products suitable for every skin type. They’re cruelty free, gluten free, sulfate free, paraben free, dermatologist tested *and* they’re available NOW at KylieSkin.com! 🧖‍♀️💖

#KylieSkin #FullPicPR

"Giving herself a few days to get acquainted with her postpartum recovery regimen without the pressure of a public appea...
05/09/2019
Moms love that Meghan Markle actually looks like she just had a baby

"Giving herself a few days to get acquainted with her postpartum recovery regimen without the pressure of a public appearance sent a powerful message to all women. She reinforced that message when she emerged today for her first family appearance looking new-mom radiant - everything from her belted dress to her composed and quiet confidence letting Harry carry the baby reinforced the message that it's a sensitive period of physical recovery and women should be prepared for and accept that there will be limitations on how much they can do - and that's ok!"

- Fridababy CEO Chelsea Hirschhorn praising Meghan Markle's post-#RoyalBaby look via Today Show

"She looks beautiful... and she actually looks like she just had a baby."

05/08/2019

The wait is finally over - #SISwim 2019 is here, with Tyra Banks, Camille Kostek and Alex Morgan each gracing their own individual covers! 🔥🔥🔥

According to Sports Illustrated Swimsuit Editor MJ Day, “The three women that make up the covers of the 2019 Sports Illustrated Swimsuit Issue represent the brand in the most powerful way possible. Between them and the 31 additional women featured in SI Swimsuit 2019, the message is clear. Beauty is synonymous with a lot more than just a pretty face.”

Read more: https://bit.ly/2JqK7B5

Full Picture Productions went behind the scenes to capture the community, unity and magic on the set of "Freedom" by Dor...
04/25/2019
Lisa Bonet, Angel Haze, and Dorothy Find 'Freedom'

Full Picture Productions went behind the scenes to capture the community, unity and magic on the set of "Freedom" by Dorothy Angel Haze Linda Perry We Are Here Music & Lisa Bonet 🙌💥

via ELLE Magazine (US)

Their brand new video highlights liberation, gender equality, and joy.

#WednesdayWisdom from Sarah Flint featured in Marie Claire: Where Your Customers Lead, You Follow!"I looked at the way t...
04/24/2019
Everything You Need To Know To Start Your Dream Company

#WednesdayWisdom from Sarah Flint featured in Marie Claire: Where Your Customers Lead, You Follow!

"I looked at the way that people were interacting with brands and products— they were mainly shopping and engaging online—and I was selling at wholesale to my friends and some of my best customers anyway. I thought, This is crazy. Why can’t I just offer this price to everybody? So we bought back our department-store inventory, and in the fall of 2017 we began selling direct to consumers through our website.

Last year, women launched 1,821 new businesses every day—yet, starting your own company can feel overwhelming. Here, everything you need to know to turn your entrepreneurial hopes into reality.

If you're looking for someone to tell a good story on your behalf, it pays to pick someone with a few tales of her own. ...
04/19/2019

If you're looking for someone to tell a good story on your behalf, it pays to pick someone with a few tales of her own. Our CEO Desiree Gruber has more than most, and she's sharing them in the Pioneers' issue of Quintessentially's Magazine!

Find out how this daughter of a Green Beret became a true commando of modern communication: https://bit.ly/2DlcsVw

Party in the city where the heat is on 🌴💥🌴 Spotted FP client Isabeli Fontana making waves on the cover of the New York P...
04/17/2019

Party in the city where the heat is on 🌴💥🌴

Spotted FP client Isabeli Fontana making waves on the cover of the New York Post ALEXA: Miami Issue!
https://nyp.st/2GrUORQ

Ladies and gentlemen: this is your captain speaking. Please direct your full, uninterrupted attention to the seat back p...
04/03/2019

Ladies and gentlemen: this is your captain speaking. Please direct your full, uninterrupted attention to the seat back pocket in front of you to see FP client Sarah Flint featured in Hemispheres Magazine - the onboard publication from United!
https://bit.ly/2WGp3tU

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