11/12/2025
527 years of winemaking. 21 generations. One family’s unwavering commitment to place.
Meet Pepe Raventós who’s honoring his family’s legacy while revolutionizing Spanish sparkling wine. In 1872, his ancestor created the first Spanish méthode champenoise—laying the foundation for Cava. But in 2012, Pepe made the bold decision to leave the Cava D.O., believing mass production had diluted the true expression of Penedès.
Now he’s championing indigenous varieties like Xarel·lo—which he provocatively claims belongs “on top of the white grape pyramid”—and reviving Sumoll, the “Catalan Nebbiolo.” His biodynamic approach on ancient limestone soils (fossilized seabed from 20 million years ago) creates sparkling wines that rival Champagne, but with their own distinct mineral identity.
“The more diversity there is in the system, the more unique will be the grapes,” says Pepe, who’s working to create a new appellation where valleys, villages, and vineyards—not brands—are the protagonists.
Read the full conversation about tradition, terroir, and the future of Penedès at the link in bio. special thanks to soundman extraordinaire (pictured)