JSM Music

12/13/2019

Thank you Adweek for recognizing 2 of our projects in "The 25 Best Ads of 2019". And even more thanks, with some special sauce, for putting them both in the Top 10.

Congratulations to McCann/m:united and BBDO Worldwide. Huge thanks for choosing JSM Music as your music partner on such incredible and meaningful work.

View here: https://jsmmusic.com/showreel/view/5df3dfbf6fd26

Read here: https://www.adweek.com/creativity/the-25-best-ads-of-2019

"Changing the Game" - Microsoft
"Back-To-School Essentials" - Sandy Hook Promise

12/03/2019

New York Lottery - "Special Delivery"

If you like holidays, nature, trees, a rabbit, bird, tortoise, deer and a raccoon working together to recover a scratch-off game for the local park ranger, you should like this spot for New York Lottery. In fact, you should love it. If you don't, you're just a sad, heartless insane person in dire need of professional psychological help and a hug. It's totes adorbs and all of us at JSM Music were thrilled to be a part of it. Thanks to all at McCann for reaching out.

11/27/2019

Microsoft - Holiday Magic: Lucy & the Reindeer

Don’t we all have a lot of questions? Beautiful new holiday work for Microsoft about technology, a couple of reindeer and a little girl named Lucy who wants some answers.

Thank you to all at Microsoft, m:united and McCann for reaching out to JSM to collaborate and partner up on this project. We loved every moment of it. Hugs… Hungry Man, Rock Paper Scissors & MPC

11/26/2019

Closing out 2019 with one more. Of all the work created from around the world this past year, only 4 projects were honored by the publishers of LBBonline - Little Black Book with The Immortal Awards. Congratulations, again, to Microsoft, McCann, m:united and Hungry Man. Thank you for bringing in JSM Music to partner, collaborate and just do what we do for such an incredible and meaningful project.
#Respect #Loyalty #Gratitude #ImmortalAwards #JSMMusic Read more here: https://lbbonline.com/news/the-immortal-awards-reveals-2019-winners/

11/22/2019

The winners were just announced for the 2019 Epica Awards. With Thanksgiving right around the corner, all of us at JSM feel pretty thankful.

7 projects that JSM partnered and collaborated on in creating the music and sound design for won a total of 12 Epica Awards, including a Grand Prix for Microsoft’s “Changing the Game”.

Congratulations and thank you, from all of us at JSM for your continued faith and trust, to all at McCann, m:united, Casanova McCann, Microsoft, Verizon, New York Lottery, Donate Life California, BBDO New York & AT&T.

So many incredibly talented people and brave brands that pushed and challenged themselves to take the creative roads less traveled. Bravo. #Respect #Loyalty #Gratitude #JSMMusic #EpicaAwards

11/21/2019

Verizon 5G- Built for America

Cool new work for the most recent Verizon 5G campaign. Always awesome to work with live string players. Way more fun than working with the dead ones. Thanks to all at McCann and Verizon for reaching out and partnering with all of us at JSM. Amazing teamwork all around. NO6 Edit, Hungry Man, & The Mill

11/13/2019

McDonald's McRib Season

The joy and wonder of the holiday season is upon us, yet again. And what we mean by the joy and wonder of the holiday season, is that it’s the McRib holiday season. Fun stuff for McDonald's with our friends from Doner. Thanks to all for the reaching out to JSM Music. MJZ, Company 3 & Method Studios

11/04/2019

This ain’t no participation trophy. It's a naked blue bald dude with wings, trophy. All kidding aside, we could not be more proud of everyone at JSM who touches the work, puts in the endless hours with love, care and incredible talent. Together, as a team. Together, as a wonderful, slightly dysfunctional family.

Hugs and love to all of our agency and brand partners. We have always believed that the final work we create is only as good as you all allow it to be. We always push for better and never settle for less. Fortunately, you continue to allow us that latitude. #Respect #Gratitude #Loyalty #LIAawards #CreatedForCreatives

10/25/2019

10/17/2019

JSM Music's cover photo

10/15/2019

New York Lottery - Black Titanium

This rocks hard. This goes to 11. JSM partnered with McCann and New York Lottery and created a fake heavy metal band called “Black Titanium” and just released our debut EP on Spotify. It’s a new Scratch-Off Game from the New York Lottery, with a top prize of $10,000,000. Crank it up!

Chick here for the link to the Spotify page: https://open.spotify.com/artist/2WoDfXFKMcj2AluEd3mYEO
Read more about the campaign here: https://www.campaignlive.com/article/new-york-lottery-drops-heavy-metal-album-spotify-its-actually-good/1662482

And Here:
https://musebycl.io/music/new-york-lottery-created-fake-heavy-metal-band-and-released-ep-spotify

10/10/2019

LightLife - A Taste of Honesty

If you have kids, don't lie to them.

Funny new work for Lightlife with our our funny friends from Endeavor featuring DaxShepard and Kristen Bell. Thank you to all involved for the JSM Music reach around. RED Creative Agency, @160over90, Film 47 & Union Editorial. Read more about the campaign here: https://www.adweek.com/agencies/hollywood-fun-loving-couple-dax-shepard-kristen-bell-kids-lightlife

10/09/2019

They asked us to jump for the pictures. Are you kidding me? JSM doesn't jump. Amazing jury. Awesome people. JSM Music #LIAJudging #LIAawards #MusicAndSound #wynning London International Awards

09/30/2019

The Art of Shock: Behind Sandy Hook Promise's 'Back-to-School Essentials' ad

Great work just doesn’t happen by accident. Great work happens as a result of developing strong and compelling creative ideas for brave clients and collaboration with passionate production partners who are always striving to master their respective crafts.

Thank you to Ad Age for this inside look at the making of, and some of the people behind, the most recent, shocking and important work for Sandy Hook Promise. #KnowTheSigns #Teamwork BBDO Worldwide, SMUGGLER, NO6 Edit, Company 3 JSM Music & Heard City.

How BBDO New York morphed a familiar formula into a disturbing gun violence lesson.

09/23/2019

Verizon - Innovative Learning

Last night during the Emmy's, Verizon debuted a new campaign about its Innovative Learning program. Such an amazing and powerful initiative focused on education inequality that brings technologies and opportunities to Title 1 middle school students that, without the program, would face virtually insurmountable difficulty to compete in today’s digital and technological world.

Bravo to Verizon who continues to take the road less traveled and make the world a smarter and more compassionate place for those that need it the most. Thank you to all at mcgarrybowen for reaching out to JSM Music to score the film. Park Pictures, Cut + Run & The Mill.

09/18/2019

Sandy Hook Promise - Back to School

In our industry there is always going to be work we want to do, and then there is going to be work we need to do. This project falls firmly into both categories. To think that this is the reality for our kids for just going back to school is simply unconscionable. Thank you to all at BBDO Worldwide for reaching out to JSM Music to do our part for Sandy Hook Promise.

Bravo to all that made this happen. Although, we all wish it wasn't necessary. SMUGGLER, NO6 Edit, Company 3 & Heard City

09/17/2019

Joel in Vegas. What could possibly go wrong? #LIA #LIAawards #LIAJudging #CreatedForCreatives #Music #Sound London International Awards #JSMMusic

We are proud to have the award winning President and CCO of JSM Music, Joel Simon preside over the 2019 Music & Sound Jury.

Get to know Joel:
🎵Simon and JSM’s creative branding collaborations have been awarded 76 Cannes Lions including several of the coveted Titanium, Grand Prix, Glass & Integrated prizes
🎵Joel is a Cornell University graduate and 2007 Crain’s Business 40 Under 40 honoree
🎵Bloomberg Television recently called on Simon to be its "Mystery Guest" representing the advertising and commercial music production industry
🎵Joel is an rabid golfer, lifelong boxing fan, and remains carb free

#LIA #LIAawards #LIAJudging #CreatedForCreatives #Music #Sound

09/09/2019

Verizon 5G - Shine A Light

Super proud to share this subtle little track we created for Verizon to announce their amazing 5G partnership with the NFL. We kept it intimate. :)

Huge thanks to all at McCann for reaching out to JSM. Awesome work all around - Hungry Man, No. 6, Lime Studios & The Mill. Sports!

09/06/2019

The winners were just released in advance of the 60th Annual CLIO Awards being held in NYC on September 25th.
8 projects with 6 different agencies that JSM partnered and collaborated with in creating the music and sound design for won a total of 24 Clios, and in Clio Music. 5 Gold, 8 Silver, 11 Bronze with many more being recognized on various Shortlists. Insane.

Congratulations and thank you, from all of us at JSM Music for your continued faith and trust, to all at McCann, m:united, Casanova McCann, Microsoft, Verizon, Donate Life California, BBDO Worldwide, AT&T, VaynerMedia, Budweiser, Droga5 & IHOP. Shout out to Dwyane Wade & Meek Mill. So many incredibly talented people and brave brands that pushed and challenged themselves to take the creative roads less traveled. Bravo. The Grand Clios will be announced on the 25th. The work...https://jsmmusic.com/showreel/view/5d7133295f386
#Respect #Loyalty #Gratitude #ClioAwards #ClioMusic #Clio60 #JSMMusic

09/04/2019

Lysol - Here For Healthy Schools

Kids miss out on school up to 60 million days a year due to colds and flu. We all knew it was a lot, but that's crazy. This is such a smart idea from McCann and Lysol to partner with schools with its “Here for Healthy Schools” program. JSM Music was proud to be a part of this effort. Great work all around… Sanctuary Content, Whitehouse Post, Heard City & Company 3

08/20/2019

1 year ago today, JSM Music moved into its new home.
1 year ago today, I wrote the below about the move.
1 year ago today, seems literally, like yesterday.
Jesus. What an amazing year it has been. #Proud #Gratitude
---------------------------
I’ve been in this business a long time. So long in fact, that I have some employees that are younger than the number years I have spent in this business. Jesus. I started working 2 weeks after graduating college and have not stopped since. During that time, I've seen and experienced it all: euphoria, despair, success, disappointment, and everything in-between. Through it all, JSM has been extremely honored and humbled to be recognized in our industry, thousands of times for our work, all over the world, by our clients, consumers, the general public and our incredibly talented and formidable competitors.

I have always believed that the work we create is only as good as our clients allow it to be. We always push for better and never settle for less. Fortunately, our clients have allowed us, and continue to allow us, that latitude. We get to work with the finest talent in the world, across every possible creative discipline, always creating something from nothing, reaching hundreds of millions of people with our craft and then, if and when all the stars align, we get rewarded with some shiny new hardware to put in a closet somewhere. If not, whatever, as long as the work we create is stellar and meaningful. Mission, always accomplished.

I promised myself from the beginning that I would stop doing what I do when it's not fun and meaningful anymore. When I don't wake up with it every morning, or take it to bed with me every night. When some production we are a part of doesn't give me the chills, makes me tear up, makes me proud, laugh hysterically or positively affect our clients business or mission. Life is way too short to settle and I'm not going anywhere, anytime soon. #SorryNotSorry

So, I’m still having fun and decided to build this, a new home for JSM. A modern state-of-the-art creative playground, naturally with my motorcycle in the lobby. Rather than taking any chips off the table, I doubled down. Maybe even tripled down. Maybe I need my head examined.

I love this business, all the clients who have become such dear friends, the incredibly talented staff and talent all over the world I get to work with, 24/7.

So, come on over to the new spot. Hang out on one of the terraces over some cocktails, we’ll have a jam session and live a little. Most of you are responsible for all of this anyway, so it’s already kind of yours. So, thank you for your faith and trust in JSM and cheers to many more years and great times ahead.

Huge thanks to Paul and Juan from United Builders Group, Conor and Dennis from Lee & Associates NYC, Danny and Andrew from Newmark Knight Frank, CBRE and Bill and John from Tribeca Associates. You all kicked butt. Mine in particular.

Oh, and if I haven’t bored you all to tears yet, here’s our new website...https://www.jsmmusic.com/

Hugs - J

08/20/2019

Purdue University Global

Beautiful new work for Purdue University Global. Sometimes, all it takes is just a piano to tell the story. Big thanks to everyone involved for reaching out. Arnold Worldwide, SMUGGLER, Work Editorial & Brickyard VFX

07/16/2019

Spectrum Mobile - "Gimme"

Well, this was a fun one. Our most recent work for Spectrum Mobile with our fun friends from Something Different. Thanks you fun friends... O Positive & Crew Cuts

06/28/2019

9 projects for 9 agencies. 29 lions plus a Grand Prix and Titanium. Pretty ridiculous, actually.

Congratulation and thank you, from all of us at JSM Music for your continued faith and trust, to all at McCann, m:united, Casanova McCann, Microsoft, Verizon, Donate Life California, BBDO Worldwide, AT&T, VaynerMedia, Budweiser, Droga5, IHOP, Deutsch, Busch, CP+B, Domino's Pizza, Momentum Worldwide and American Express. So many incredibly talented people and brave brands that pushed and challenged themselves to take the creative roads less traveled. Bravo.

We all start again at zero. We all get back at it and do our best to create the strongest and most meaningful work we possibly can.

Who knows what next year will bring, or the years after. Maybe nothing. Maybe something. A bittersweet realization. Regardless, all of us at JSM will remember all of you, this moment, this feeling, when all the stars seemed to align, for many, many years to come. #Respect #Loyalty #Gratitude #CannesLions https://jsmmusic.com/showreel/view/5d0d649646243

06/24/2019

2019 Cannes Lions Winners | JSM Music

Winning isn’t everything, but it certainly doesn’t suck when it happens.

What an incredible week it was. 9 JSM projects across 9 different and stellar agencies were recognized at the Cannes Lions International Festival of Creativity.
1 - Titanium
1 - Grand Prix
5 - Gold
9 - Silver
15 - Bronze
31 Total Lions
35 Shortlists
It’s just so f**king hard to win these things with such amazing work submitted from around the world. Immense thanks to McCann, m:united, BBDO Worldwide, VaynerMedia, Droga5, Deutsch, CP+B , Casanova McCann and Momentum Worldwide for your trust and faith in us and the impossibly gifted and talented composers, producers and musicians at JSM Music for the opportunity to collaborate and partner with you on such incredible and passionate work. To say we are all humbled is a massive understatement.
We have always believed that the work we create is only as good as our clients allow it to be. We always push for better and never settle for less. Fortunately, our clients have allowed us, and continue to allow us, that latitude. We get to work with the finest talent in the world, across every possible creative discipline, always creating something from nothing, reaching hundreds of millions of people with our craft, and then, if and when all the stars align, we get rewarded with some shiny new hardware to put in a closet or on a shelf somewhere. If not, whatever, as long as the work we collectively create is at the highest level and truly meaningful to everyone involved. Mission, always accomplished.
When all is said and done, the true meaning of the life and career we create for ourselves is all about the people we chose to surround ourselves with. It’s really that simple. And, as a result, it’s really that wonderful. #JSMMusic #CannesLions @cannes_lions #Respect
Check the work here: https://jsmmusic.com/showreel/view/5d0d649646243

JSM Music is the commercial music production and sound design leader for the world’s most influential and compelling brands.

06/20/2019

Second Chances | JSM Music

About last night...The Trifecta. Gold, Silver and Bronze Lions for #SecondChances in partnership with @donatelifecalifornia. Give a second chance, get a second chance. Congrats to all at Casanova McCann, McCann and McCann Worldgroup Canada. Thank you for inviting JSM to come along for the ride. #Respect See the work and case study here. #JSMMusic

https://jsmmusic.com/showreel/view/69

JSM Music is the commercial music production and sound design leader for the world’s most influential and compelling brands.

06/19/2019

There is something just so incredible to work on things that you know have such profound meaning and purpose, to be recognized for its creative, craft and message by the global community of this massive, ever-changing multi-layered industry. Work that seems bigger than advertising. Work that celebrates the good in people. Work that actually gets to the core of what is important. Congratulations to McCann, Verizon, VaynerMedia and Budweiser. Thank you for inviting JSM Music to collaborate with you to create the music for these 2 incredible projects. Silver Lion in Entertainment for Sport for Verizon, and Silver and Bronze in Entertainment for Sport for Budweiser. As of last night, JSM projects have been awarded 2 Gold, 3 Silver, 3 Bronze with 43 Shortlisted. Jesus. Hopefully more to come as the festival continues. Check out Verizon and Budweiser here: https://jsmmusic.com/showreel/view/68