Pietra Communications

10/22/2020

It is said that the color green strongly influences the heart and helps alleviate tension. We agree—life would be much more stress-free with this beautiful green tourmaline to admire at home….

This Nigel O’Reilly ring has a large 14.37 ct. fancy cut green tourmaline, cut by the late Erwin Springbrunn, 48 brilliant cut white diamonds set under the central stone in a cage like setting, and is set in 18K yellow gold.

#green #tourmaline #greentourmaline #shadesofgreen #colour #colour #ring #lux #luxury #luxury #lifestyle #ringoftheday #ringstyle #style #fashion #gem #gems #gemstones #diamonds #gold #heartofyourstory #pietracomms

10/21/2020

Initiatives in Art and Culture continues to celebrate the 10th anniversary year of its International Gold Conference in October with the virtual presentation of its award for Leadership in Responsible Practice in Jewelry to Anisa Kamadoli Costa, and panels exploring the evolution of responsible practice over the past 20 years.
Be sure to join on October 28th from 11AM-2PM EST.
Registration is free for all at:
https://www.wirestream.tv/customer/iac/2020/10-28/
#iacconferenceseries #iacgoldconference #gold #sustainability #responsiblesourcing #weareinittogether

10/21/2020

A great ring speaks to everyone in the room, without you having to say a word.

This Nigel O’Reilly ring features a 13.28 ct. rare Swiss-blue topaz fancy cut by Erwin Springbrunn, 310 diamonds and pink sapphires, set in 18K white gold with yellow gold claws.

#gemstones #instajewelry #instajewellery #finejewelry #finejewellery #design #beautiful #jewelrygram #jewellerygram #jewelrydesign #jewellerydesign #art #gems #topaz #bluetopaz #instagood #ringoftheday #photography #gemstone #gemstones #color #colour #heartofyourstory #pietracomms

10/19/2020

Teal Sapphires - Pietra Communications

An article by gemologist and journalist, Isabella Yan, on teal sapphires. Get ready to fall in love with these gemstones!
http://www.pietracommunications.com/portfolio/teal-sapphires/
#teal #sapphires #tealsapphire #gem #gemstones #coloredgems #jewelry #jewellery #luxury #style #color #colour #pietracomms #heartofyourstory

Widely known as teal, this dark cyan-like hue was originally named after the bluish-green stripe around the eyes of an Eurasian duck. In recent years, the gem's mesmerizing marine hue - reminiscent of serene oceans and the mysterious green of our lands has redefined the jewellery market for unique c...

10/19/2020

The mark of a true jewelry artisan is seen when you turn the piece around. If it is a work of art, then you commissioned well.

#luxury #lux #luxurystyle #luxurylife #luxurydesign #luxuryliving #luxurystyle #bespoke #oneofakind #art #artisan #jewels #jewelry #jewellery #jewelrydesign #jewellerydesign #jewelrydesigner #jewellerydesigner #jewelryaddict #jewelleryaddict #ring #rings #instagood #heartofyourstory #pietracomms

10/16/2020

How AI is transforming the world of digital marketing

Here is a great article on MSN.com on how AI is transforming the world of digital marketing.
https://www.msn.com/en-in/money/news/how-ai-is-transforming-the-world-of-digital-marketing/ar-BB19UxNn
#AI #digitalmarketing #businessowner #businesstips #businesstipsforsuccess #technology #technologynews #technologyrocks

With the inclusion of AI in digital marketing arsenal, one can enjoy higher marketing agility, improved cost efficiencies and gain better consumer insights

10/16/2020

Did you know that morganite, the rose/peach/pink variety of beryl, is colored by manganese? It shows bluish to pink dichroic colors under a dichroscope. We’d love to have a look at the morganite on this beauty, and see all its dichroic colors in person.❤️

Shown is a 69 ct. salmon pink fancy cut morganite, cut by the late Erwin Springbrunn, with 201 graduated white and champagne brilliant cut diamonds, set in 18K rose gold, and made by Nigel O’Reilly.

Each collier link features a single navette cut diamond.

#necklace #jewelry #jewellery #fashion #handmade #accessories #gold #rosegold #handmadejewelry #style #love #morganite #gem #gemstone #pendant #necklaces #jewelrydesigner #jewellerydesigner #jewels #jewelryaddict #jewelleryaddict #jewelrydesign #jewellerydesign #design #instajewelry #instajewellery

10/14/2020

7 Tips for Using PR to Grow Your Business

Here is a great Inc.com article with 7 ways to use PR to grow your business. If you are looking for help with your PR strategy, or simply don't have the time to focus on this cost-effective and essential approach, reach out to Pietra Communications for a complimentary consultation on how we can help you boost sales and brand recognition.
https://www.inc.com/adam-fridman/7-tips-for-using-pr-to-grow-your-business.html
#PR #PRpros #prprofessional #publicrelations #business #businessowner #businessmindset #businesstips #businesstipsforsuccess

A great public relations strategy can positively influence your brand awareness.

10/14/2020

Dante’s Zircon is an electric design by Nigel O’Reilly. It has a 14.56 ct. fancy cut burnt orange zircon, cut by the late Erwin Springbrunn, set in 18K rose gold with a honeycomb undercarriage, and 344 colored diamonds and blue sapphires; it fuses feminine beauty with power.

#jewelrydesign are #lovejewelry #oneofakindjewelry #necklace #jewelrygram #jewelerydesign #jewelryaddict #jewelrytrends #finejewelry #jewelrydesigner #jewelrymaking #zircon #dante #diamonds #sapphires #color #colour #jewellery #jewellerydesign #jewellerylover #jewelleryaddict

10/13/2020

Nigel O'Reilly: An Irish Treasure - Pietra Communications

Read our interview with Irish jewelry designer, Nigel O'Reilly.

http://www.pietracommunications.com/portfolio/nigel-oreilly-an-irish-treasure/

#oneofakind #bespoke #luxury #jewelry #jewelrydesigner #jewelrymaking #jewelrydesign #gemstones #diamonds #interview #Ireland #Irish #treasure

Nigel O’Reilly’s jewelry is inspired by the West of Ireland, and its hidden, almost camouflaged, beauty is only seen by the discerning eye. With the mind of an engineer, creating fine jewelry is project-like. Each piece must be well-functioning while making the wearer feel more powerful and inde...

10/13/2020

The Wristwatch at 100

The New York Times feature on the history of the wristwatch:

https://www.nytimes.com/2020/10/12/fashion/wristwatch-at-100.html?searchResultPosition=2

#watch #watches #wristwatch #menswatch #womenswatch #luxury #fashion #classic #style

Experts identify the milestones in a century of portable timekeeping.

10/12/2020

Nigel says of Molecular Cloud (shown),“The center moonstone was a wedding gift from Erwin (Springbrunn), so it has a huge emotional attachment, as well as being one of the most challenging pieces I’ve ever made from a technical perspective. The idea was to have the moonstone in the center, with the amethyst cabochons gravitating towards it on a sea of different colored stones. I needed to have the moonstones and the amethysts look like they were floating, so I had to figure out how to hold the stone safely without having visible claws. I set the moonstone from the back, which means the pressure is coming from behind the stone, not pushing it down. With the amethysts, I used lots of tiny claws set with pink sapphires and diamonds, so they’re not visible unless you have a microscope.”



Molecular Cloud features a large central moonstone, 8 amethyst cabochons, 230 graduated pink sapphires, and 48 rubies, set in18K rose gold.

Read our interview with Nigel O’Reilly here, and get to know more about his stunning jewelry designs, and inspiration.

#lovejewelry #oneofakindjewelry #necklace #jewelrygram #jewelerydesign #jewelryaddict #jewelrytrends #finejewelry #jewelrydesigner #jewelrymaking
#rings #jewelry #ring #jewellery #fashion #gold ##accessories #bracelets #love #handmade #style #necklaces #wedding #handmadejewelry #jewels #ringsofinstagram #luxury

10/12/2020

Sell Your Gems & Diamonds B2B This Holiday Season - Pietra Communications

For the colored gem and diamond dealers, on how to sell your stones B2B this holiday season.
http://www.pietracommunications.com/portfolio/sell-your-gems-diamonds-b2b-this-holiday-season/
#gemstones #gems #Diamonds #sell #holidaysales #business #businesstips #businessmarketing #businessgrowth

The most wonderful time of the year is here yet again, and it is essential to be prepared for this holiday season. With December approaching, and the pandemic still in effect, it is important now more than ever to optimize an online presence that will help you market your business. Below are some ti...

10/09/2020

Special Virtual Education Conference by NAJA - Pietra Communications

The National Association of Jewelry Appraisers (NAJA) announces its Special Virtual Conference – Appraisal Issues with Antique & Period Jewelry to be held on October 17, 2020. Read more about it here:

http://www.pietracommunications.com/portfolio/special-virtual-education-conference-by-naja/

#antiques #antiquejewelry #jewelryconference #conference #appraisal #periodjewelry #continuingeducation #jewelryaddict #jewelry #jewelrylovers

The National Association of Jewelry Appraisers (NAJA) announces its Special Virtual Conference – Appraisal Issues with Antique & Period Jewelry to be held on October 17, 2020. The appraisal organization dedicated exclusively to gems and jewelry presents an outstanding program to assist the profess...

10/09/2020

When someone describes a pieces of jewelry as “opalicious”….this is exactly the kind of piece we picture. Hello Chromanteq Earrings by The Rock Hound, featuring opal doublets, complemented with aquamarine & peridot, set in 18K white gold, with a blue rhodium finish.

#opal #opals #opalicious #earrings #earspiration #jewelry #earringsoftheday #earringstyle #earcandy #aquamarine #peridot #pietracomms #heartofyourstory

10/08/2020

There is a new normal emerging, and while the world is still adjusting and readjusting in response to a global pandemic, the digital experience has emerged to attain an even greater presence in our lives than before. From the workplace to the retail space, to how we connect to friends and family, everyone is online communicating on a variety of platforms.

Are your customers seeing your products? Have you continued marketing in this critical time? With the holidays around the corner, are you as visible as you should be?

Pietra Communications is a NYC certified Minority and Woman-Owned Enterprise (M/WBE), empowering businesses in the gem and jewelry industry. If you are looking for help with social media, content marketing, PR, SEO, or virtual event planning, we are here to help.

Our Instagram account features editorials of designers we love, just because. If there is someone you think should be featured, send us a DM. We’d love to hear from you! We are in this together, and thank you for taking the time to learn about featured contemporary designers and their businesses.

#mwbe #contentmarketing #pr #prpros #publicrelations #copywriting #editorial #ghostwriting #eventplanning #SEO #socialmedia #jewelry #arts #b2b #b2c #d2c #business #womeninbusiness

10/07/2020

3rd Edition of Lab-Grown Diamonds “Bible” Set for Release - Pietra Communications

"Laboratory-Grown Diamonds" 3rd Edition, is revised to include eight new subjects, to be presented by co-authors and authors in free fall live webinars. Read more here: http://www.pietracommunications.com/portfolio/3rd-edition-of-lab-grown-diamonds-bible-set-for-release/
#labgrowndiamonds #diamondindustrynews #syntheticdiamonds #syntheticdiamondnews

Revised unique industry reference book includes eight new subjects to be presented by co-authors and authors in Free Fall LIVE Webinars.

10/05/2020

For those who a love a blast of violet, it doesn’t get better than this. These are the Chromanteq Geode Earrings, with Amethyst trillion surround, set in 18K recycled white gold, with purple nanoceramic, by The Rock Hound. Perfectly purple.

#violet #purple #earrings #earspiration #jewelry #earringsoftheday #earringstyle #earcandy #fashion #instajewelry #pietracomms #heartofyourstory

10/02/2020

An amulet for protection and a symbol of love. This is the Evil Eye engagement ring, commissioned with Sri Lankan Sapphire and pave set diamonds, set in 22K recycled yellow gold, created by The Rock Hound.

#engagementring #engagement #evileye #amulet #protection #talisman #sapphire #sapphirering #ringoftheday #ringstyle #style #pietracomms #heartofyourstory

09/30/2020

Here is some mid-week wonder for you: the Turquoise Mountain red spinel crystal earrings by The Rock Hound, set in 18K yellow gold. Perfection…distraction…. can’t stop looking at this pair? Neither can we.

#perfectpair #earspiration #earrings #earringsofinstagram #jewelry #jewelrydesign #style #luxury #luxuryliving #fashion #highdesign #redspinel #spinel #gold #pietracomms #heartofyourstory

09/30/2020

Symposium on Human Rights in the Diamond Supply Chain - Pietra Communications

Symposium on Human Rights in the Diamond Supply Chain.
http://www.pietracommunications.com/portfolio/symposium-on-human-rights-in-the-diamond-supply-chain/
#humanrights #kimberlyprocess #diamonds #diamondmining #supplychain #supplychainmanagement

A Discussion About Human Rights Violations in the Diamond Supply Chain Beyond the Kimberley Process Definition of Conflict If you trade in diamonds, you have a responsibility to ensure that every diamond you trade has been produced and sold responsibly. Human rights violations are occurring now in d...

09/29/2020

39 Websites That Can Make You Unbelievably Smarter Just in 10 Minutes a Day

Here is a great medium article, with websites that expand your mind. When you’re running a business, especially in this environment, it’s so important to keep on learning.

https://medium.com/kaizen-habits/39-websites-that-can-make-you-unbelievably-smarter-just-in-10-minutes-a-day-f6e727764519

#learn #educate #continuouseducation #knowlegeispower #keeplearning #keepreading

Which is your favorite?

The best places on the web that can help you expand your mind

09/28/2020

A hot rod is fun, but a hot rock is much more our style. Check out the sexy and electric HotRocks Collection by The Rock Hound. Shown is a solid recycled silver ring, in the form of a crystal, with hot pink nanoceramic.

Read our interview with jewelry designer and gemologist, Susi Smither, to learn more about her personal and unique designs behind The Rock Hound.

#style #instadaily #mondaymotivation #jewelry #ringoftheday #rings #ringstyle #design #pink #hotpink #jewelrydesign #jewelrydesigner #interview #womanownedbusiness #pietracomms #heartofyourstory

09/25/2020

For a celestial-inspired piece, we are in love with the Starburst Bracelet by Misahara. This ethereal charm bracelet features 0.24 cts. white diamonds, 4.85 cts. white and black diamond beads, set in sterling silver.

#starburst #writteninthestars #stars #blackandwhite #celestial #celestialjewelry #bracelet #diamonds #diamondsareagirlsbestfriend

09/23/2020

The Plima Pendant, by Misahara, features 8.98 cts. pink tourmaline, 0.5 cts. white diamond, and is set in 18K rose gold. Round and pear-shaped pink tourmalines create the ultimate statement piece, with pretty in pink warmth. Tag someone who loves pink!

#pink #prettyinpink #pinktourmaline #rosegold #necklace #pendant #jewelry #jewelryaddict

09/22/2020

Tomorrow, Initiatives in Art and Culture is hosting a not to be missed webinar on the power of words and their impact. It considers terminology such as "ethical," "natural," and "sustainable." Free to register and join, if you want to check out this fantastic panel of industry experts discussing this hot topic.
https://www.wirestream.tv/customer/iac/2020/09-23/
#wordsmatter #iac #jewelry #jewellery #business #webinar

09/21/2020

Misahara’s Zora collection is named after the Serbian word for “dawn.” Inspired by sunrises, the Zora Triple Unity Ring is set with 0.91 cts. of sparkling diamonds, set in 18K yellow gold. What better way to wake up and greet the day?

#dawn #unity #ring #statementring #diamonds #jewelry #jewelryaddict #style

09/17/2020

Part of the Serengeti Collection, the Star Bright Climbers by Misahara delicately curve around the ear lobe, adding unexpected sparkle. They feature 0.55 cts. of white diamonds, set in 18K yellow gold.

#jewelrybrand #jewelrylove #jewelrygoals #jewelrylover #jewelrydesign #instajewelry #bling

09/16/2020

Evening Ice Studs by Misahara, featuring 1.20 ct. diamonds, set in sterling silver, from the Mosaic Ice Collection. The square-cut sliced diamonds at the center are the pinnacle of evening style.

#evening #style #earspiration #earrings #earringsoftheday #jewelry #jewelryaddict #jewelrylove #jewelrygoals #accessories

09/14/2020

The Plima Bangle by Misahara is striking, juxtaposing rough and pear-shaped faceted pink tourmalines (9.76 cts.), set in 18K rose gold.

Read our interview with Misahara founder, Lepa Galeb-Roskopp, to learn more about the collections and view more stunning pieces online.

#bangle #bangles #pink #prettyinpink #pinktourmaline #pinktourmalines #jewelry #style #luxury #fashion #jewelrybrand #jewelrystyle #jewelryjunkie

09/14/2020

How to Sell Your Services Online Like a Pro - DollarSprout

Pietra Communications CEO, Olga Gonzalez, quoted on dollarsprout regarding advice on marketing and selling services online. Read the full article on their website.
https://dollarsprout.com/how-to-sell-your-services-online/
#digitalmarketing #business #businesslove #businessowner #mwbe #minoritywomanownedbusinessenterprise #pietracomms #heartofyourstory

Learning how to sell your services online could be the solution to your income problem and skyrocket your long-term earning potential.