Pietra Communications

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Not all PR agencies are the right fit for every jewelry brand. The right agency should understand the trade, know the me...
09/26/2026

Not all PR agencies are the right fit for every jewelry brand. The right agency should understand the trade, know the media, tell your story well, communicate clearly, and have a reputation built on relationships...not chasing business.

In our latest article, we break down 7 things to look for in a jewelry PR agency, from industry expertise and media relationships to storytelling, reporting, and professional reputation.

At Pietra Communications, we’re proud to be a gemologist-owned jewelry PR agency with industry and product know-how, and a focus on SEO and GEO optimized brand positioning and thought leadership.

Read more and learn what to look for before choosing your next PR partner:https://www.pietracommunications.com/portfolio/7-things-to-look-for-in-a-jewelry-pr-agency/

Running the NYC Marathon? Time to talk carbs.GetYourGuide tapped Sam Silverman, aka the Bagel Ambassador and founder of ...
09/24/2026

Running the NYC Marathon? Time to talk carbs.

GetYourGuide tapped Sam Silverman, aka the Bagel Ambassador and founder of BagelFest and BagelUp, to share his favorite places to fuel up before the New York City Marathon on November 1.

From bagels to other NYC carb classics, Sam breaks down where runners, and hungry spectators, should go before race day. And yes, Utopia Bagels makes the list!

Read the full guide and start planning your pre-marathon carb crawl: https://www.getyourguide.com/explorer/new-york-city-ttd59/where-to-carb-load-new-york-city-marathon-with-bagelambassador-sam-silverman/

JIS Fall is making international headlines. Thank you to Preziosa Magazine for featuring JIS Fall 2026 and spotlighting ...
09/23/2026

JIS Fall is making international headlines. Thank you to Preziosa Magazine for featuring JIS Fall 2026 and spotlighting Miami as a strategic jewelry buying destination ahead of the holiday season.

The feature highlights what makes JIS such an important stop for the trade: 600+ exhibitors, cash-and-carry buying, future ordering, new brand debuts, trend-focused education, networking, and opportunities to discover what’s next across fine jewelry, bridal, gemstones, gold, silver, lab-grown diamonds, technology, packaging, and more.

Read the article here: https://preziosamagazine.it/2026/09/17/jis-fall-2026-a-miami-strategie-di-stock-e-nuovi-trend-natalizi/

📍 Miami Beach Convention Center
📅 October 16–19, 2026

From inventory strategy to emerging holiday trends, JIS Fall brings the global jewelry industry together in Miami at a critical moment in the buying calendar. Thank you, Preziosa Magazine, for sharing the story with the Italian jewelry market!

Exciting news: Instappraise has been featured in INSTORE Magazine for our new integration with Jewelers Mutual® Group.Th...
09/23/2026

Exciting news: Instappraise has been featured in INSTORE Magazine for our new integration with Jewelers Mutual® Group.

The integration allows jewelry appraisers and retailers to request a Jewelers Mutual insurance quote directly through the Instappraise platform when an appraisal is finalized...helping create a smoother, more connected client experience while reducing manual data entry.

Currently available through an early-access program, the integration brings appraisal and insurance protection closer together at exactly the right moment.

Thank you to INSTORE for sharing the news!

🔗 Read the full article: https://instoremag.com/instappraise-integrates-with-jewelers-mutual-to-deliver-insurance-quotes-at-point-of-appraisal/

Schmear we go again! 🥯New York BagelFest is featured in Deli Market News, spotlighting the 2026 judges, Industry Talks, ...
09/22/2026

Schmear we go again! 🥯New York BagelFest is featured in Deli Market News, spotlighting the 2026 judges, Industry Talks, entertainment lineup, and the incredible bakers coming from around the world to compete at Citi Field this November.

With more than 25 acclaimed bagel makers, culinary personalities, industry leaders, and thousands of bagel lovers coming together, this year’s festival is shaping up to be one for the books.

And the competition is no small feat: fewer than 9% of applicants were selected to compete in 2026, with participating bagel shops representing 10 states and five countries.

Thank you to Deli Market News for helping us spread the schmear!

Read the article here: https://www.delimarketnews.com/behind-counter/schmear-we-go-again-new-york-bagelfest-rolls-out-its-2026-judges-industry-talks-and-entertainment/deli-staff/fri-09182026-0831/22248

🥯 New York BagelFest
📍 Citi Field, New York City
📅 Sunday, November 15, 2026

JIS Fall 2026 is returning to Miami Beach just in time for the holiday selling season.With more than 600 exhibitors, imm...
09/16/2026

JIS Fall 2026 is returning to Miami Beach just in time for the holiday selling season.

With more than 600 exhibitors, immediate delivery inventory, future order opportunities, trend-focused education, networking events, and new activations, the show gives jewelry retailers an important opportunity to make those final holiday assortment decisions before peak season.

Thank you to JCK for highlighting what’s ahead at JIS Fall, October 16–19th at the Miami Beach Convention Center.

Read the full article to learn more about this year’s exhibitors, education, events and holiday sourcing opportunities: https://www.jckonline.com/editorial-article/jis-fall-miami-holiday-inventory/

JIS Fall is back in Miami Beach next month! From October 16–19, jewelry retailers can shop 600+ exhibitors, discover new...
09/16/2026

JIS Fall is back in Miami Beach next month! From October 16–19, jewelry retailers can shop 600+ exhibitors, discover new collections, replenish best sellers and make those critical final buying decisions ahead of the holiday season.

With immediate at-show delivery, future-order buying, trend talks, networking events and interactive activations, JIS Fall is designed to help retailers make the most of every day on the show floor.

📍 Miami Beach Convention Center
📅 October 16–19, 2026
Registration is now open.

Read more: https://www.pietracommunications.com/portfolio/jis-fall-2026-returns-to-miami-beach/

We love seeing Rebecca Rau Jewels featured in The Wall Street Journal. One piece we are swooning over is the Curtain of ...
09/15/2026

We love seeing Rebecca Rau Jewels featured in The Wall Street Journal. One piece we are swooning over is the Curtain of Lombard Necklace, shown here, which brings together ancient history and contemporary design in such a striking way.

At its center is a bronze ornament dating to approximately 575–625 AD, believed to have been worn as a belt ornament, likely by a woman, with an amuletic or apotropaic purpose, intended to ward off evil. The piece is thought to originate from northern Italy or the Carpathian Basin.

Rebecca Rau Jewels reimagined the artifact with 22.22 total carats of peridot cabochons, 7.07 total carats of lagoon tourmalines, and 3.86 total carats of grey-blue spinels. It is a beautiful example of how jewelry can connect centuries of history and storytelling.

Read it here: https://www.wsj.com/style/fashion/inside-the-buzzy-controversial-business-of-artifact-jewelry-b3397b75?msockid=1e8a402846816b912c1856b547236a7f

Belfast to the Big Apple!Thank you to the Belfast News Letter for sharing the exciting story of Bodega Bagels, which is ...
09/10/2026

Belfast to the Big Apple!

Thank you to the Belfast News Letter for sharing the exciting story of Bodega Bagels, which is bringing a taste of Northern Ireland to New York BagelFest this November.

Founded by Steve and Kirsty Orr in their garage in 2021, Bodega has grown into a beloved Belfast bagel destination, hand-rolling, boiling, and baking its bagels daily with locally sourced ingredients. Now, after being selected from more than 100 applicants, the team is preparing to take its craft to the international stage at Citi Field.

From Neill’s Flour to Comber cream cheese, Bodega hopes to showcase the ingredients and flavors that make its bagels distinctly Northern Irish. We can’t wait to welcome them to New York and see what they bring to the competition!

Read the article here: https://www.newsletter.co.uk/business/we-are-over-the-moon-northern-ireland-bagel-maker-heads-to-new-york-for-major-bagelfest-8957457

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