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FashionUnited

FashionUnited FashionUnited is an independent platform which collects, creates and communicates content relevant to the industry. As fashion's most trusted global network for 20 years, it provides a competitive recruitment advantage for the world’s leading brands through storytelling and branding.

Established in over 30 countries and 9 languages, FashionUnited optimizes the industry's way of working - making it more efficient and transparent.

Established in over 30 countries and 9 languages, FashionUnited optimizes the industry's way of working - making it more efficient and transparent.

Operating as usual

How adidas went from street to luxury       Read more here:
06/01/2022
How adidas went from street to luxury

How adidas went from street to luxury

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With recent collaborations with Balenciaga and Gucci, Adidas is quietly repositioning itself as the sportswear giant of the higher echelons.

Top Fashion Influencer: Indiana Boes       Read more here:
06/01/2022
Top Fashion Influencer: Indiana Boes

Top Fashion Influencer: Indiana Boes

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Indiana Boes is an up-and-coming fashion influencer making it her mission to spread colourful

Speedo launches most sustainable swimwear to date       Read more here:
06/01/2022
Speedo launches most sustainable swimwear to date

Speedo launches most sustainable swimwear to date

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The Eco swimwear collection strengthens Speedo’s sustainable offering and features the launch of two new fabrics, the Eco Endurance + and Eco Endurabrite

H&M and Ingka Group open first Atelier100 space in London       Read more here:
06/01/2022
H&M and Ingka Group open first Atelier100 space in London

H&M and Ingka Group open first Atelier100 space in London

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Located at Livat Hammersmith in west London, Atelier100 is the first-of-its-kind collaboration between the Swedish retail giants and showcases creatives...

Item of the week: the polo shirt       Read more here:
06/01/2022
Item of the week: the polo shirt

Item of the week: the polo shirt

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Levi's, Colours & Sons, Jack & Jones What it is: The polo shirt is typically a short sleeve top consisting of a collar

Fall/Winter 2023 Design Inspiration: Athletic wear       Read more here:
06/01/2022
Fall/Winter 2023 Design Inspiration: Athletic wear

Fall/Winter 2023 Design Inspiration: Athletic wear

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Image: Courtesy Gucci, Dior, Balmain FW22 When Run DMC rapped about 'My Adidas' in 1986, the intersection between athletic wear, fashion and mus

What's next in digital fashion?       Read more here:
05/31/2022
What's next in digital fashion?

What's next in digital fashion?

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Blockchain technology is transforming everything from our currency to our internet interactions. The birth of Web3, in laymen’s terms, is an extension of

Harlem's Heaven Hats goes on a pop-up tour this summer       Read more here:
05/31/2022
Harlem's Heaven Hats goes on a pop-up tour this summer

Harlem's Heaven Hats goes on a pop-up tour this summer

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For over 30 years, milliner Evetta Petty and her boutique, Harlem's Heaven Hats, has been one of the gems of Harlem's fashion and retail scene. Her hats...

Puig acquires Byredo for 1 billion dollars       Read more here:
05/31/2022
Puig acquires Byredo for 1 billion dollars

Puig acquires Byredo for 1 billion dollars

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After weeks of speculation Spanish beauty giant Puig acquired Byredo, the Swedish fragrance and accessories company.

The Outnet expands menswear with US launch       Read more here:
05/31/2022
The Outnet expands menswear with US launch

The Outnet expands menswear with US launch

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The launch will allow customers in the US to seamlessly shop both menswear and womenswear by switching between the two categories on The Outnet’s site. In

Castore signs multi-year partnership deal with Aston Villa       Read more here:
05/31/2022
Castore signs multi-year partnership deal with Aston Villa

Castore signs multi-year partnership deal with Aston Villa

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Sportswear brand Castore has revealed that it has signed a multi-year deal to be the principal partner of Aston Villa Football Club. The agreement will see...

Rick Owens partners with Swampgod on End capsule       Read more here:
05/31/2022
Rick Owens partners with Swampgod on End capsule

Rick Owens partners with Swampgod on End capsule

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Avant-garde designer Rick Owens has revealed a collaboration with Swampgod on a capsule to be launched through sneaker and streetwear retailer, End. In a

CNMI reveals details of 2022 Sustainable Fashion Awards       Read more here:
05/31/2022
CNMI reveals details of 2022 Sustainable Fashion Awards

CNMI reveals details of 2022 Sustainable Fashion Awards

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Camera Nazionale della Moda Italiana (CNMI) has revealed its plans for the upcoming 2022 CNMI Sustainable Fashion Awards, which is set to be held on...

Rejina Pyo to offer rental through Rotaro       Read more here:
05/31/2022
Rejina Pyo to offer rental through Rotaro

Rejina Pyo to offer rental through Rotaro

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Rejina Pyo has announced it will be partnering with Rotaro on an exclusive rental offer. The partnership will see the London-based brand launch four rental

05/31/2022
Unilever appoints new non-executive director

Unilever appoints new non-executive director

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Unilever PLC has appointed Nelson Peltz as a non-executive director and a member of its Compensation Committee. Peltz is chief executive officer and a...

At Cavalli, resortwear is a capsule wardrobe extravaganza       Read more here:
05/30/2022
At Cavalli, resortwear is a capsule wardrobe extravaganza

At Cavalli, resortwear is a capsule wardrobe extravaganza

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As the Cannes Film Festival came to a close, its idyllic setting for resortwear shows that resort collections are no longer just about the holiday season.

H&M to trial in-store tech solutions in US Cos stores       Read more here:
05/30/2022
H&M to trial in-store tech solutions in US Cos stores

H&M to trial in-store tech solutions in US Cos stores

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H&M Group has announced it will be rolling out tech-led pilots in its US-based Cos locations that will see a range of shopping solutions implemented into...

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FashionUnited is an independent platform which collects, creates and communicates content relevant to the industry. As fashion's most trusted global network for 20 years, it provides a competitive recruitment advantage for the world’s leading brands through storytelling and branding. Established in over 30 countries and 9 languages, FashionUnited optimizes the industry's way of working - making it more efficient and transparent.

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