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BizBash 25 years of bold ideas, game-changing experiences, and shaping the future of events.

Stay up on industry trends by subscribing to BizBash's free e-newsletters and magazines here: http://bizba.sh/2rgmjXV

BizBash is North America's #1 source of ideas, news, and resources for event and meeting professionals. Each month nearly 225,000 unique users look to BizBash for venue discovery, event style, technology, and tools for their next event.

This glow arcade will change how you think about skincare 🕹️Medicube reimagined its hero device through nostalgia-driven...
11/26/2025

This glow arcade will change how you think about skincare 🕹️

Medicube reimagined its hero device through nostalgia-driven play, transforming SoHo into a retro arcade built around lift, firm, tighten, and glow. By tapping into familiar games and childhood memories, they turned complex beauty tech into something instantly recognizable AND irresistibly fun.

🩵 Step inside the neon-lit Glow Mode takeover...
https://www.bizbash.com/experiential-marketing/see-inside-this-korean-beauty-brand-s-colorful-arcade-experience

Are you an event pro killing it right now? Know someone who is? Then keep reading 👇BizBash’s 2026 40 Under 40 nomination...
11/26/2025

Are you an event pro killing it right now? Know someone who is? Then keep reading 👇

BizBash’s 2026 40 Under 40 nominations are now open and we're celebrating the innovators, disrupters, and leaders whose impact knows no limits.

They don’t just plan events. They shape the future of our industry.

Does this sound like someone on your team…or maybe YOU? 😎

Nominate by Jan. 12, 2026. Link below.
https://bizbash.formstack.com/forms/40_under_40_nomination

Missed the month’s best brand ideas? Not on our watch 🚨This November delivered some serious creativity and we captured 4...
11/25/2025

Missed the month’s best brand ideas? Not on our watch 🚨

This November delivered some serious creativity and we captured 45 (yes, forty-five) standout ideas worth borrowing. From L.L.Bean’s flannel-filled experience, Absolut’s scene-stealing bar, to kate spade new york’s polished moments, and e.l.f. Cosmetics's thoughtful engagement touchpoints.

See it all and more at the 🔗 below.
https://www.bizbash.com/experiential-marketing/cool-event-ideas-from-november-2025

An LA block party with a rom-com twist? Say no more ❤️Netflix celebrated the Season 2 launch of Nobody Wants This with a...
11/20/2025

An LA block party with a rom-com twist? Say no more ❤️

Netflix celebrated the Season 2 launch of Nobody Wants This with a thoughtfully designed Block Party in Los Angeles... complete with engraved necklaces, a tarot card sauna, and references pulled straight from the show’s standout moments.

🎬 The event blended playful design with a more elevated, grounded tone, creating an immersive experience that appealed to fans seeking authenticity and connection. The venue was transformed into a neighborhood-inspired space filled with character details, fan-forward surprises, and a fresh take on the traditional pop-up format.

See it all for yourself at the 🔗 below.
https://www.bizbash.com/experiential-marketing/inside-netflixs-nobody-wants-this-block-party

Surface-level metrics? Snooze 😴TODAY, we’re showing you how to turn event data into business gold. Join BizBash + Cvent ...
11/20/2025

Surface-level metrics? Snooze 😴

TODAY, we’re showing you how to turn event data into business gold. Join BizBash + Cvent at 1:00 PM ET for Measuring What Matters: How to Evaluate Event ROI — the FREE webinar that’s all about proving your impact (and looking like the ROI rockstar you are).

You’ll learn how to:
🎯 Connect events to real business outcomes
🎯 Focus on metrics that actually matter
🎯 Use AI + automation to make reporting effortless

We go live soon. Grab your spot now before the (virtual) doors close👇
https://event.on24.com/wcc/r/5112780/32C36D05E64A745EFDF8533F887D6114

It made it out of the group chat 🍻Say goodbye to “we should hang soon.” Heineken’s new Group Chat Bar Experience, create...
11/18/2025

It made it out of the group chat 🍻

Say goodbye to “we should hang soon.” Heineken’s new Group Chat Bar Experience, created with NBA’s Josh Hart, transforms digital banter into IRL connection. “A refreshing social life matters more than you realize,” said Guilherme de Marchi Retz, the VP of marketing at Heineken USA.

Backed by research showing people feel 83% more energized after in-person hangs, this activation pushes fans to trade screen time for face time. It’s your group chat... but brought to life, meme by meme, joke by joke, moment by moment.

📲 Hit the link to dive into the activation everyone’s talking about.
https://www.bizbash.com/sporting-events/heinken-takes-the-plans-out-of-the-group-chat-inside-its-social-first-partnership-with-josh-hart

This was a cultural reset 🔄With 12,000 creatives showing up and showing out, plus powerhouse activations from brands lik...
11/14/2025

This was a cultural reset 🔄

With 12,000 creatives showing up and showing out, plus powerhouse activations from brands like Dove and Chase Ink, this year’s CultureCon festival proved what happens when culture, creativity, and community collide. As Imani Ellis said, “Imagination is its own form of bravery.” And this event? Fearless.

👇 Swipe for the moments that sparked something.
https://www.bizbash.com/event-production-planning/inside-culturecon-2025-creativity-culture-and-record-crowds-collide

Meet the new wave of the 305 🌴🏨From buzzy new restaurants and luxe hotels to sleek meeting spaces and private rooms made...
11/13/2025

Meet the new wave of the 305 🌴🏨

From buzzy new restaurants and luxe hotels to sleek meeting spaces and private rooms made for big ideas, Miami is serving serious event energy this fall. Whether you’re planning a high-impact conference, a next-level corporate celebration, a dreamy wedding, or a team-building takeover, these fresh venues are built to impress and designed to deliver.

See how at the 🔗 below:
https://www.bizbash.com/event-venues/new-venues-in-miami-south-florida-for-fall-2025-meetings-and-events

Inside the issue everyone’s talking about 👀Introducing the Fall 2025 Digital Edition: The Anniversary Issue ✨ Where crea...
11/12/2025

Inside the issue everyone’s talking about 👀

Introducing the Fall 2025 Digital Edition: The Anniversary Issue ✨ Where creativity, innovation, and influence collide. Explore the biggest moments from Governors Ball, Canva Create, the Miami Open’s 40th, and WorldPride D.C. Plus, meet this year’s Industry Innovators and Most Influential shaping the next era of events.

It’s everything you need to stay ahead... and stand out. Read our digital version below 👇
http://viewer.zmags.com/publication/4f22c369?utm_medium=Email&utm_campaign=11/11/2025_ME1_DigitalEdition_Fall2025&utm_source= #/4f22c369/6

From ancient symbols to modern magic ✨Pandora’s latest pop-up turned history into an experience... bringing the new Tali...
11/11/2025

From ancient symbols to modern magic ✨

Pandora’s latest pop-up turned history into an experience... bringing the new Talisman Collection to life in a museum-inspired showcase of art, story, and soul.

In partnership with Gladiator Productions, Inc., Pandora transformed The Grove’s Glass Box into an immersive world where every charm told a story. Guests explored their personal symbolism through interactive tarot readings, engraved jewelry keepsakes, and golden statement pieces that celebrated meaning, craftsmanship, and self-expression. This wasn’t just a launch, it was a journey through time, designed to connect the ancient and the modern through design and emotion.

🗝️ Witness the magic for yourself below:
https://www.bizbash.com/experiential-marketing/inside-pandoras-talisman-collection-launch

The cookbook you grew up with... now served IRL 🥐☕The Better Homes & Gardens Classic Cookbook Café was more than an even...
11/10/2025

The cookbook you grew up with... now served IRL 🥐☕

The Better Homes & Gardens Classic Cookbook Café was more than an event, it served as a love letter to readers, creators, and fans who have made the cookbook a staple for generations. Over 500 guests attended the one-day pop-up, enjoying a full menu of delicious bites, immersive partner experiences, and cozy fall moments designed to spark creativity and connection.

❤️ The line began forming as early as 6 a.m. and for good reason. Guests were greeted with a warm welcome and a menu inspired by the pages of the brand’s iconic cookbook. Walk-ins from across New York City added to the excitement, with locals and visitors alike joining in to savor the limited-time café experience.

Savor the details behind a day at the 🔗 below.
https://www.bizbash.com/experiential-marketing/see-how-better-homes-gardens-brought-its-classic-cookbook-to-life

When it comes to seafood, strategy, and sunshine, SoBe always serves 🍽️🌴More than 12,000 seafood lovers hit the sands fo...
11/07/2025

When it comes to seafood, strategy, and sunshine, SoBe always serves 🍽️🌴

More than 12,000 seafood lovers hit the sands for four days of chef showdowns, curated sips, and coastal creativity for SoBe Seafood Fest. New additions like an intimate dinner series, a home chef challenge, and a student chef competition, proved how CI Management continues to evolve the seafood festival year after year, elevating partners, experiences, and local talent along the way.

Even the wind and rain couldn’t slow down the energy (or the champagne). Because when it’s Miami, you know it’s going to make waves 🌊

Get the full scoop below...
https://www.bizbash.com/food-beverage-trends/south-beach-seafood-festival-2025

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Stay up on industry trends by subscribing to BizBash's free e-newsletters and magazines here: http://bizba.sh/2rgmjXV BizBash is North America’s #1 source of inspiration, news, and resources for event and meeting professionals. From trade shows and conferences to webinars, white papers, daily newsletters, weekly GatherGeeks podcast episodes, print and digital magazine issues, and more, BizBash empowers the biggest names in live experiences with ideas, intelligence, and resources to create smarter events. Best Subject-Related Package Award by the ABM, the association of business information and media companies, at the 59th annual Jesse H. Neal Awards