The Build Experience

The Build Experience Transforming demonstration homes into immersive product showcases through real builds & real stories. Driven by experience. Powered by vision.

The Build Experience transforms demonstration homes into powerful brand showcases. We create personalized, high-impact media assets that connect products with people. Partner with us to build what’s next. 🏡✨

👋 In case you’re new here...Welcome to The Build Experience.Build Experience is redefining what a demonstration home can...
07/28/2026

👋 In case you’re new here...Welcome to The Build Experience.

Build Experience is redefining what a demonstration home can be. Instead of simply showcasing a finished home, we’re documenting the entire journey- from design and planning to construction and the products that bring it all together.

Right now, we’re following the 2026 Indy Home, a modern luxury home near Geist built by second-generation builder Michael Mercho and the team at Integra Builders. Along the way, we’re taking you behind the scenes with exclusive videos, expert insights, product spotlights, and the stories behind every decision.

You’ll also find projects like the Mod Home, showcasing innovative building methods, products, and ideas that are shaping the future of residential construction.

🎥 Subscribe to our YouTube channel and experience the build as it unfolds- one milestone at a time. https://www.youtube.com/

Whether you’re building your dream home, looking for inspiration, or simply love great design, you’re in the right place.

Explore the homes, meet our partners, and follow the journey at BuildExperience.com.

Have you ever wished your outdoor faucet worked a little… smarter?Aquor Water Systems is changing the way homeowners thi...
07/21/2026

Have you ever wished your outdoor faucet worked a little… smarter?

Aquor Water Systems is changing the way homeowners think about outdoor water access with a sleek, flush-mounted quick-connect system that’s designed to be cleaner, more convenient, and better protected against freezing temperatures.

It’s one of those products you may not know exists- until you see it in action.

Take a look at how Aquor products are integrated throughout the Indy Home in our latest Build Experience update, then watch the full animation to see how the entire system comes together.

📖 Build Experience: https://buildexperience.com/aquor-water-systems-3d-animation/

▶️ Watch on YouTube: https://youtu.be/jzw1tj7mZh4?si=UdZCSyAvGeTKNEkz

Why install a pool before the house is even framed?It's all about planning ahead.Our latest blog goes beyond the install...
06/30/2026

Why install a pool before the house is even framed?

It's all about planning ahead.

Our latest blog goes beyond the installation footage to explain why this decision was made, how it helps keep the project moving efficiently, and why details like grading, elevation, and construction sequencing matter long before the home starts taking shape.

If you've been following the Indy Home journey, this is a behind-the-scenes look you won't want to miss!

Read the update: https://buildexperience.com/installing-a-luxury-pool/

06/25/2026

It’s one thing to see windows on a floor plan. It’s another to experience how they’ll actually shape a home.

As Adam Grubb and Michael Mercho continue exploring the Indy Home through Walk Your Plans Indy , they get a firsthand look at how walls of glass and thoughtful design will fill even the basement with natural light.

It’s details like these that are much easier to understand when you can walk the home before it’s ever built.

Watch the full Walk Your Plans experience on YouTube- https://youtube.com/?si=O2ojRu9XUDXUK41J

BuildExperience WalkYourPlans

A little preview of what’s ahead. 👀We’re still a long way from appliance installation, but one of the things we’re most ...
06/23/2026

A little preview of what’s ahead. 👀

We’re still a long way from appliance installation, but one of the things we’re most excited about is seeing how our partners will come to life throughout the Indy Home. SMEG USA is a great example. From cooking and refrigeration to coffee and entertaining, these products have already been thoughtfully planned into the spaces where life happens.

Want to know what goes where? Head to the Smeg partner page for a closer look at what’s ahead. https://buildexperience.com/partner/smeg/

06/18/2026

There’s no “close enough” when it comes to setting a pool.

Before a single wall goes up, Michael Mercho of Integra Builders and the team are already thinking about elevation, grading, and exactly how everything will come together.

Watch the full video on You tube through the link in bio 👆

And yes, watching the pool make its way down the side yard and slowly settle into place was oddly satisfying. 👀

06/16/2026

You’d think the house gets built first.
Not this time. 👀

Before the walls go up, before framing begins, the pool is going in.

The catch? It’s a massive pool on a tight lot, and getting it into the backyard wasn’t exactly simple.

We’re taking you behind the scenes as Michael Mercho walks through the planning, logistics, and installation process that made it happen.

Watch the full video on our You Tube channel- link in bio 👆

06/11/2026

The more we explore the Indy Home, the more details stand out.

As Adam Grubb and Michael Mercho continue experiencing the home through Walk Your Plans Indy , they step into the scullery- a secondary prep kitchen designed to support the main entertaining space while adding functionality behind the scenes.

Would you want a scullery in your home, or are you keeping everything in the main kitchen?

Think a home build starts when the walls go up?Not quite.Before the foundation is poured or the first board is framed, t...
06/09/2026

Think a home build starts when the walls go up?

Not quite.

Before the foundation is poured or the first board is framed, there's a tremendous amount of work happening behind the scenes- from engineering and permits to surveying, grading, and excavation.

With groundbreaking now underway on the Build Experience House, we're taking you inside one of the most important phases of the entire project.

Check out our latest blog to see what happens before a home starts taking shape above ground.

Read more at BuildExperience.com → https://buildexperience.com/inside-the-future-of-home-building/

06/05/2026

Most people only see the finished home.

We’re taking you behind the walls, behind the products, and behind the decisions that bring it all together.

That’s what makes Build Experience different.

From the products being selected to the way they’re installed and integrated into the home, we’re giving you a front-row seat to the entire process alongside some incredible partners.

Curious who’s helping bring the Indy Home to life? Explore our growing partner lineup at BuildExperience.com.

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1020 Clinton Street, Suite #210
Noblesville, IN
46060

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