10/12/2026
While national headlines dominate the news, real estate remains a deeply local business. At RISMedia’s CEO & Leadership Exchange in Washington, D.C., top leaders gathered to break down how geographic nuance, operational discipline and company culture are driving success—even in a challenging market.
Key insights from the panel:
- Market Realities & Opportunities: "Our business never stops. It may slow down, but we can do a lot of business off four million home sales nationally." —Anthony Lamacchia, CEO/Broker/Owner, Lamacchia Realty
- Building Belonging: "You can buy market share, but you can’t buy belonging. You have to build it." —DeAnn Golden, President & CEO, Berkshire Hathaway HomeServices Georgia Properties
- Raising the Standard: "We have to constantly look at how we are attracting talent, not just bodies...People either contribute to forward thinking or they steal and waste time." —Tracy Hutton, CEO & Owner, CENTURY 21 Scheetz
- Navigating Scale & AI: "We can't control what's going to happen... We have to move forward aggressively but be cautious. If you’re not changing with AI, you’re going to be left behind." —Matt Widdows, Founder & CEO, HomeSmart
Matt Widdows, Anthony Lamacchia, DeAnn Golden and Tracy Hutton discuss challenges and opportunities they’ve faced in 2026.