Off Script with Toast

Off Script with Toast Real Talk, Real Stories, Real Tactics, Real Failures, & Real Success Stories!

11/04/2025

If you're too busy to grow, you're too busy to lead.

In Episode 29, Ashley calls out a quiet truth in real estate:

Top producers love to talk about impact—
but too many disappear once they no longer “need” to show up.

At TOAST, leadership isn't about status. It’s about staying in the reps and pouring back into the room that helped you rise.

If you want to lead a team that lasts,
start by leading from the front.

This episode is your blueprint.

Waiting for motivation is the fastest way to stall out.Confidence isn't found in podcasts, vision boards, or saved quote...
10/30/2025

Waiting for motivation is the fastest way to stall out.

Confidence isn't found in podcasts, vision boards, or saved quotes.
It's built through the reps—calls made, offers written, follow-ups handled.

You don’t need to feel ready.
You need to keep moving.

You weren’t meant to carry the vision alone.If you’re the only one in the room driving growth, raising the standard, or ...
10/28/2025

You weren’t meant to carry the vision alone.

If you’re the only one in the room driving growth, raising the standard, or asking better questions, it's not ambition—it's a sign to reassess the space you're in.

A sign to reassess the space you’re in.

In Ep 29 of Off Script, Will and Ashley break down how to recognize when you’ve outgrown the room—and how to find the right one for where you’re going next.

Listen in and start building your next chapter with intention.

10/24/2025

Some agents ease up when the market slows.
The best ones double down.

Right now inside our coaching at .realestate, we’re reminding agents of one thing:
The work you’re doing today is what builds your January business.

Show up now. Make the calls. Protect your time.
The version of you who stays consistent through the holidays is the one who starts the year ahead.

10/22/2025

Growth isn’t just about volume.
It’s about who you’re becoming in the process.

In this episode, we’re talking about what happens when you let go of control, trust the right people, and shift your focus from “best agent” to real leader.

Will and Ashley also break down the three models at TOAST REAL ESTATE and who each one is built for.

Whether you're an emerging team leader or a solo agent ready for structure, there’s a better way forward— and this episode may have your answers.

Alignment over ego. Momentum over burnout. Tap into Episode 29 now.

If it’s on your calendar, it should happen.If it’s not—don’t pretend it’s a priority.Top producers don’t wait for motiva...
10/16/2025

If it’s on your calendar, it should happen.

If it’s not—don’t pretend it’s a priority.

Top producers don’t wait for motivation. They move with intention.

The fastest way to lose momentum is by letting your goals stay optional.

Real Talk: Treat your calendar like a contract.

10/14/2025

The agents who win more deals don’t ask better questions. They ask one powerful question, earlier:

“What’s the reason this hasn’t happened yet?”

That single line flips the conversation from surface-level small talk to the kind of dialogue that uncovers urgency, reveals roadblocks, and moves the needle toward a signed agreement.

If you’re not finding motivation, you’re not listening deep enough.

The question that changes everything is waiting in Ep 28—go listen.

What if every time your phone rang, you treated it like a pipeline moment?A sign call is never just a question about pri...
10/08/2025

What if every time your phone rang, you treated it like a pipeline moment?

A sign call is never just a question about price.

It's a chance to meet someone early in their journey—before they've picked a platform, a property, or an agent.

Redirect, asks the right questions, and create an opportunity to serve.

🎙️ Tap into Ep 28 now and transform the way you handle lead calls.

10/06/2025

Some agents wait for momentum to show up.

Others build it-one rep, one conversation, one decision at a time.

Right now inside our coaching at .realestate, we're seeing what that kind of consistency creates.

When you show up for script sessions, engage in pipeline review, and lean into uncomfortable lead gen instead of waiting on the market, you create rhythm.

That rhythm is what carries you through the slow months. That rhythm is what makes you dangerous.

Put your head down. Stack the reps. Let the results catch up.

Here’s to the agents who don’t wait on momentum—they create it.

10/02/2025

Everyone’s chasing online leads.
Jim Harrer knocks on doors instead.

They’re easy to buy, hard to convert, and nearly impossible to stand out in.

But door knocking doesn't chase clicks. It creates connection.

When you’re willing to do what others won’t—you get the results others don’t.

It’s the difference between being just another agent… and the one they remember.

Door knocking isn’t outdated. It’s overlooked.

🎧 Watch or listen to Ep 27 anywhere you get your podcasts.

Real trust in real estate isn’t built with a pitch.It’s built in the moments where you slow down, listen, and show up fo...
09/30/2025

Real trust in real estate isn’t built with a pitch.

It’s built in the moments where you slow down, listen, and show up for someone’s needs before your own.

Jim didn’t build his reputation by knocking the most doors or giving the flashiest pitch. He built it by making every conversation about the person on the other side—their goals, their timing, their life.

That’s the kind of presence people remember. And that's the kind of care that makes them open the door.

🎙️ How will you bring that level of intention to your conversations this week?

09/24/2025

Jim built his reputation from door to door sales. Not with pressure or ego, but with presence, purpose, and the mindset of:
“How can I serve this person today?”
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When people feel that, they remember.

You don’t need a polished pitch or perfect script to win more business. You just need to show up with real care and keep showing up.
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It’s why some of the most powerful lead gen doesn’t come from a screen—it comes from the conversations that make people feel seen.
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What’s one small way you can bring more presence to your lead gen this week? Let us know in the comments below.

🎙️ Off Script | Ep 27 | How Door Knocking Generates More Real Estate Deals in 2025

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