09/09/2026
⚡⚡⚡ PROJECT FEATURE ⚡⚡⚡
Related Ross Experience Center — Part 2
The best technology often goes completely unnoticed — by design.
At the Related Ross Experience Center, dozens of individual technologies work together behind the scenes — LED, audio, video, control, interactive Digital Twins, dynamic scale models, lighting, security, and real-time visualization.
But visitors and users alike shouldn't have to think about any of that. They should simply use the space — and experience it.
That was one of the biggest challenges — and opportunities — of this project: creating a technology ecosystem that feels completely natural within the stunning architecture and experience designed by Noë & Associates.
Working with Imerza, the digital twin and interactive software becomes another layer of that experience — connecting the physical environment to a dynamic digital representation of Related Ross' developments throughout West Palm Beach.
Immaculately built scale models by Peter McCann Architectural Models serve as a physical foreground to high-fidelity LED displays designed by LEDX Group.
The result is technology that doesn't compete with the space. It becomes part of the space.
No complicated interfaces.
No distracting equipment.
No technology competing for attention.
Just a seamless environment that allows the content, architecture, and story to take center stage — while making the technology itself intuitive and effortless for the people operating it.
In our latest film, we sat down with members of the project team to talk about what it takes to make technology truly seamless.
See the full Related Ross project → https://www.dcbolt.com/related-ross
