VideoFresh

01/17/2022

Starting this year, VideoFresh will plant a tree for every video we produce in partnership with .

Every tree will offset our carbon footprint for each video, making every project we do carbon positive.

We’re grateful for the opportunity to do our part to help our climate.

09/29/2021

In the latest episode of the Digital Marketing Campfire, Rob chats with Shai Eisenman of Bubble about the importance of strategic marketing today! 🔊

Shai believes in leveraging the power of influencer marketing to build brand awareness and drive sales. Using a combination of brand ambassadors, TikTokers and celebrity influencers, Bubble continues to gain market share and grow its follower base online. Listen to the full episode on Spotify at https://open.spotify.com/episode/5ADKFZrO8LF2ZOgRysYlKw?si=DPN2liuDRR2y2mVUxCLt_w&dl_branch=1 or Apple Podcasts at https://podcasts.apple.com/us/podcast/shai-eisenman-bubble-listening-to-your-customers/id1582082053?i=1000535081971.

09/25/2021

A behind the scenes moment shooting with our friends at Sorme Treatment Cosmetics. Here at VideoFresh, we believe that video is the single most powerful type of content to build trust among your audience. 🎥💥

09/23/2021

In this recent episode of the Digital Marketing Campfire, Rob chats with Don Lupo of thinkLA about the importance of brand voice! 👏 Over the last several decades, Don has done marketing + advertising work with countless brands including Honda, Sony, Wells Fargo, and Nestle. Today, he is the Executive Director for ThinkLA, a media, marketing, and advertising collective with a mission to connect, educate, and inspire the Los Angeles marketing community. Listen to the full episode on Spotify at https://open.spotify.com/episode/5vfZCm6qBIoQQhQmRF1Qqw?si=dRdckrk1RcChi74_gBrXJg&dl_branch=1 or Apple Podcasts at https://podcasts.apple.com/us/podcast/don-lupo-thinkla-brand-voice/id1582082053?i=1000533802920!

09/20/2021

Check out this testimonial video we produced for Monrovia, featuring designer and lifestyle influencer Emily Henderson! 🌿 Emily shared her love of designing outdoor spaces, and how Monrovia's plants are the perfect choice to bring those designs to life. Nothing builds brand trust quite like a customer praising your product or service!

09/16/2021

Have you checked out the Digital Marketing Campfire podcast? 🔥 Hosted by our founder, Rob Wiltsey, and sponsored by VideoFresh.

In this episode, Rob discusses the triumphs and downfalls of Facebook advertising + marketing strategies with Michelle Yeh of The Hygiene Hero. Michelle has an impressive history with multiple organic and cruelty free product lines! Listen to the full episode on Spotify at https://open.spotify.com/episode/57Y9gUE2vdHlMLkkhprKlv?si=aH67dk_aQaaoeIw60Xt9EA&dl_branch=1 or Apple Podcasts at https://podcasts.apple.com/us/podcast/the-digital-marketing-campfire/id1582082053?i=1000534530716.

09/10/2021

You never get a second chance to make a first impression. And a video thumbnail is no exception! Here are three fundamentals when creating an effective video thumbnail.
✔️ Your thumbnail should accurately represent the video's content.
✔️ Your thumbnail should increase your audience's interest.
✔️ Your thumbnail should be easy to read and understand.

Check out our recent blog post + learn more about how to create effective video thumbnails at https://videofresh.co/video-production-blog/video-thumbnail

09/08/2021

Check out this recent episode of the Digital Marketing Campfire! 🔥 Hosted by our founder, Rob Wiltsey, and sponsored by VideoFresh.

In this episode, Rob discusses multicultural and experiential marketing strategies with Brionna Simons of On Board Experiential. Brionna is passionate about delivering powerful brand experiences that are culturally relevant to their audience. 🙌 Check out the full episode on Spotify or Apple Podcasts NOW.

09/05/2021

Getting creative in the studio with our friends at Calerie. 🎥 CalerieHealth aspires to build better nutritional products + promote the health and wellbeing of people around the world. We're always inspired by our amazing clients and the work they do!

08/31/2021

Have you heard of the Hub, Hero, and Hygiene content marketing strategy? This model recommends that brands have 3 types of digital video content!
✔️ Hero - A core content piece to bring attention.
✔️ Hub - Recurring videos that keep customers coming back for more.
✔️ Hygiene - Foundation videos that cover other important, sometimes less interesting, aspects of your brand.

Check out our recent blog post + learn more about this strategy at https://videofresh.co/video-production-blog/what-is-the-hub-hero-and-hygiene-content-marketing-strategy

08/27/2021

Into the editing room with our talented crew! Did you know our team handles scripting, filming, editing, and more? 🎬 We are passionate about making your brand shine through every video we produce!

08/25/2021

More than ever, brands are looking for ways to capture attention. So how does a business create video content to stand out from the competition?
✔️ The first impression counts!
✔️ Hook your audience in the first 10 seconds.
✔️ Appeal to their senses.

Check out our recent blog post + learn more about Video Content That Helps You Stand Out at https://videofresh.co/video-production-blog/video-content-that-helps-you-stand-out-from-your-competitors

The better you are at creating video content that helps you stand-out from your competitors, the more market share you can grab.