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12/18/2025

⏳ Sometimes the most powerful thing a brand can offer is time. ⏳

In ep. 496 of Total Retail Talks, Ed Evans, CEO of Consumer Cellular, shares why patience sits at the heart of how his teams are trained. Instead of rushing people through a checklist, store associates are encouraged to slow down, sit beside customers, and really walk through their questions. That is why the stores have couches and why calls last longer. It is about making people feel supported, not processed.

📱 Evans also dives into what is fueling Consumer Cellular’s brick-and-mortar expansion, how the brand is building seamless digital and physical journeys for adults 55 and older, and why having fully U.S.-based support centers is such a critical advantage for their aging customer base.

🤳Find the Total Retail Talks channel on major podcast platforms. ✅

📰 Subscribe for more retail insights: https://bit.ly/40rAskC

12/17/2025

⚾ AI is quickly becoming one of the strongest players on the field for modern fan engagement, and Scott Waid, SVP, Head of Technology Services at the Atlanta Braves, shares why its impact is only getting started.

🤖 By connecting data across ticketing, retail, partnerships, and community touchpoints, teams can shape experiences that feel more intuitive and more personal for every fan in the stands.

📱 Smoother concession ordering and smarter team store recommendations are just a glimpse of how AI is creating a future where every interaction feels more personalized and effortless.

💡 And we’re still early in the game. The potential ahead is huge!

💬 What’s one personalization win your company is proud of this year? Share it below.

12/16/2025

Hanna Andersson CEO Aimée Lapic sat down with Joe Keenan, Editor in Chief of Total Retail, to talk about what’s powered Hanna for more than 40 years.

🎥 Listen below for more on the company's “Hanna Me Down" quality and growing resale community, as well as how Aimée and her team are building meaningful loyalty in a crowded category.

12/15/2025

💬 Loyalty works best when it feels like a genuine partnership between a brand and its customers.

In the podcast, Len Covello, Chief Technology Officer at Engage People, explains how solutions like pay-with-points strengthen affinity, inspire repeat interaction, and even support customer acquisition. When shoppers experience real value, they return, sign up, and stay connected in more meaningful ways.

⚡ He also highlights how consumers today expect flexibility and personalization — rewarding more than just repeat purchases. They want value, convenience, and choice.

🎙️ Ready to dive in? Catch the full podcast in the comments.

✨ The next era of retail isn’t about adding more tools. It’s about adding more intelligence to every customer moment.🚀 O...
12/11/2025

✨ The next era of retail isn’t about adding more tools. It’s about adding more intelligence to every customer moment.

🚀 Our latest report with iAdvize reveals how agentic AI is transforming the digital storefront into something sharper, faster, and far more intuitive for today’s shoppers.

💡 Real-world examples from brands like Kendra Scott, Sideshow Collectibles, and Payne Glasses show what's possible now. If you’re leading digital transformation, don’t miss the insights.

12/10/2025

🔧 DIY projects can be overwhelming, but smart tech is changing the game for shoppers who want guidance, clarity, and confidence.

🤖 Lowe’s Senior Vice President of Digital and E-Commerce, Joe Cano, shares how the company’s AI tool Mylow is becoming a trusted companion for customers.

📱 But that is only part of the story. Cano highlights how Lowe’s is using real-time data to personalize product discovery, refining PDP pages to surface project essentials customers often overlook, and strengthening loyalty through connected experiences across stores and digital channels.

👉 Listen to the full episode here https://bit.ly/3Y16imk

🤳Find the Total Retail Talks channel on major podcast platforms. ✅

📰 Subscribe for more retail insights: https://bit.ly/40rAskC

12/10/2025

🔧 DIY projects can be overwhelming, but smart tech is changing the game for shoppers who want guidance, clarity, and confidence.

🤖 Lowe’s Senior Vice President of Digital and E-Commerce, Joe Cano, shares how the company’s AI tool Milo is becoming a trusted companion for customers.

📱 But that is only part of the story. Cano highlights how Lowe’s is using real-time data to personalize product discovery, refining PDP pages to surface project essentials customers often overlook, and strengthening loyalty through connected experiences across stores and digital channels.

👉 Listen to the full episode here https://bit.ly/3Y16imk

🤳Find the Total Retail Talks channel on major podcast platforms. ✅

📰 Subscribe for more retail insights: https://bit.ly/40rAskC

12/09/2025

🛒 Marketing sparks demand, operations unlocks the profit!

As Alden Miles, General Manager at Quiet (American Eagle Outfitters), points out that some of the biggest e-commerce wins happen when those teams work side by side 🤝. Shipping options, delivery speed, packaging, and the unboxing moment all influence conversion, cost, and how customers feel when they open that first box.

✨ Get close to your ops partners. Rethink shipping tiers. Align on packaging that delights without driving up expenses. When marketing and operations build the journey together, the entire experience becomes smarter and more memorable.

🎁 The 2025 Digital Gift Card Benchmark Reports are now live, created by NAPCO Research, Total Retail, and Blackhawk Netw...
12/08/2025

🎁 The 2025 Digital Gift Card Benchmark Reports are now live, created by NAPCO Research, Total Retail, and Blackhawk Network.

📊 These studies evaluate more than 100 digital gift card programs and 50 gift card malls to reveal how leading merchants make gift cards easy to find, purchase, and send. With the U.S. and Canadian gift card markets projected to hit $311.7 billion by 2029 and gift cards remaining the most requested holiday gift for 19 years straight, the insights could not be more timely.

✨ The data shows strong search performance across assessed merchants, but also uncovers major untapped potential in areas like social marketing and SMS delivery. In short, the reports highlight both what top performers are doing right and where the biggest opportunities still lie.

📥 If you’re looking to level up your gift card strategy for 2025, download both reports today (link in comments).

12/04/2025

How does HUGO BOSS bring true to life?

In our latest Total Retail Virtual Exchange, Jan Philipp Wintjes, EVP of Global Omnichannel, shares how the brand unifies every touchpoint into one seamless ecosystem — and why retail training and associate empowerment are essential to delivering authentic, personalized experiences.

Watch the full conversation with Total Retail's Joe Keenan 👇(link in comments)

12/03/2025

📣 The real magic in modern marketing happens when every channel works together with purpose.

✨ As Deanna Ballew, Chief Product Officer at Listrak, explains, it’s not about pitting email against SMS. It’s about creating connected journeys that meet customers where they are and strengthen the performance of your entire program. When each touchpoint supports the next, you build the momentum that moves your leading metrics in the right direction.

🎧 Listen to the full conversation here: https://bit.ly/4pQaKAz

🤳Find the Total Retail Talks channel on major podcast platforms. ✅

📰 Subscribe for more retail insights: https://bit.ly/40rAskC

The Salesforce numbers are in, and was forecasted to remain the biggest day of the year for online shopping 🛍️ What's ...
12/01/2025

The Salesforce numbers are in, and was forecasted to remain the biggest day of the year for online shopping 🛍️

What's that mean for stores? Black Friday —what used to be the unofficial kickoff to the holiday shopping season — saw lower store traffic levels.

Read more on what happened in the world of retail post-Thanksgiving: https://bit.ly/43Z6m9H

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News and Analysis on the Retail Industry

Total Retail is the go-to source for executives looking for the latest news and analysis on the retail industry. The brand offers a daily e-newsletter (Total Retail Report), content-rich website, virtual (e.g., webinars) and in-person events (Total Retail Tech, Total Retail Roundtables), comprehensive research reports, podcast channel (Total Retail Talks), and video series (Retail Right Now). This content serves to provide retail with the information they need to do their jobs more effectively.

In addition to Total Retail’s content offerings, the brand is helping to build community within the retail industry. At our in-person events throughout the year, retailers have the opportunity to network with their peers, gain industry insight, and improve their careers and businesses they work for.