NonProfit PRO

07/09/2025

The U.S. Postal Service has announced a new round of postage increases, set to take effect on July 13, 2025. While rising rates can be cause for concern, the good news is that nonprofits still receive some of the deepest postage discounts available, and direct mail can outperform other fundraising channels when done right.

Here's what the upcoming changes mean for your organization — and how you can keep your direct mail program both effective and affordable:

Here’s what upcoming postal rate hikes mean for your nonprofit — and how you can keep your direct mail program both effective and affordable.

07/07/2025

40 Nonprofit Trends for 2025 brings together insights from 31 industry experts — including nonprofit professionals, technologists, consultants, and educators — to predict the most important trends shaping the sector this year.

Download the report today to stay ahead and gain the expert strategies you need to navigate 2025 with confidence:

06/25/2025

July 13 postage hike got you sweating? Don't. 📬

Here's the thing: Direct mail still crushes digital when it comes to ROI. The trick? Making every stamp work harder than your summer intern.

New rates + smarter strategy = same results, different math.

This guide breaks down the 2025 nonprofit rates and 5 ways to squeeze more impact from your mail budget.

Because panic is not a fundraising strategy: https://www.nonprofitpro.com/post/what-nonprofits-need-to-know-about-the-july-2025-postal-rate-increase/

06/23/2025

That 5-year strategic plan collecting dust? Yeah, we need to talk. 📉

Plot twist: The problem isn't your planning. It's planning like it's still 2019.
Agile strategic planning = shorter cycles, scenario mapping, and the ability to pivot without having an existential crisis about your mission.

Because let's be real: "unprecedented times" became permanently precedented somewhere around year 3.

Time to future-proof your strategy without torching everything you've built: https://www.nonprofitpro.com/post/embrace-agility-in-nonprofit-strategic-planning-for-2025/

06/18/2025

Fractional fundraising skeptics think "fractional" means "half-hearted."
Wrong.

It's C-suite expertise without the C-suite salary. Why drop $90K on full-time when you can get 15+ years of fundraising wisdom for a fraction?

Smart nonprofits aren't small — they're strategic.

Cindy Wagman explains why this model actually works: https://www.nonprofitpro.com/post/small-nonprofits-deserve-better-than-outdated-assumptions-on-fractional-fundraisers/

Your move, skeptics. 💪

06/16/2025

Let's be honest: most donor communication is terrible.

You're sending the same generic thank-you emails everyone else sends. Your donors are getting fundraising fatigue. And deep down, you know your "engagement strategy" is basically throwing spaghetti at the wall.

Here's the thing—connection isn't about having more channels. It's about using the right ones the right way.

These 10 communication methods actually work because they focus on what your donors want to hear, not what you want to say. Less spam, more relationship. Less guilt, more genuine connection.

Your donors deserve better than mass-produced gratitude. Give them something real.

📖 Get the full breakdown at NonProfit PRO: https://www.nonprofitpro.com/post/10-best-ways-to-communicate-with-donors-and-prospects/

06/13/2025

🎧 Need something to listen to this week? The P2P landscape just got a major reality check.

Three industry heavyweights break down where peer-to-peer fundraising is actually heading (spoiler: it's not where most people think).
Cassandra Koprivetz from Pancreatic Cancer Action Network, Natalie Stamer from Streetlight Digital, and Marcie Maxwell from Peer-to-Peer Professional Forum don't hold back on what's working, what's dying, and what smart nonprofits are doing right now.

This isn't theory. This is street-level intel from people who've seen it all.

🎙️ Listen on The NonProfit Voice: https://www.nonprofitpro.com/podcast/the-nonprofit-voice/the-evolution-of-peer-to-peer-fundraising/

06/11/2025

What's moving the needle in nonprofit leadership this week? 📊

The sector's evolving fast, and staying ahead means staying informed. Here's what seasoned nonprofit professionals are discussing:

🌙 What's keeping leaders awake at night in 2025
The challenges are real, but so are the solutions. This deep dive breaks down the top concerns hitting C-suites and offers practical frameworks for navigating them: https://www.nonprofitpro.com/article/whats-keeping-nonprofit-leaders-up-at-night-in-2025-and-how-to-lead-through-it/
💬 The 10 most effective donor communication strategies
Beyond the basics. These proven approaches strengthen relationships and drive meaningful engagement across all donor segments: https://www.nonprofitpro.com/10-best-ways-to-communicate-with-donors-and-prospects/
📢 The real cost of ignoring donor feedback
It's not just about hurt feelings. When organizations don't listen, the financial and strategic implications compound quickly. Here's how to build better feedback loops: https://www.nonprofitpro.com/the-hidden-cost-of-ignoring-donor-feedback/
🎯 Small nonprofits and fractional fundraisers: Breaking outdated assumptions
The old playbook doesn't work for today's nimble organizations. This piece challenges conventional wisdom about staffing models and offers a fresh perspective: https://www.nonprofitpro.com/small-nonprofits-deserve-better-than-outdated-assumptions-on-fractional-fundraisers/
🎧 Podcast spotlight: The evolution of peer-to-peer fundraising
P2P strategies have matured significantly. This conversation explores where the space is heading and what that means for your campaigns: https://www.nonprofitpro.com/podcast/the-nonprofit-voice/the-evolution-of-peer-to-peer-fundraising/

Strategic insights worth your time.
Ready to stay ahead of nonprofit trends and best practices? Subscribe now: https://www.nonprofitpro.com/newsletter/nonprofit-pro-today/subscribe/?src=ADSM0611

The past several months have been challenging for nonprofits, so NonProfit PRO spoke with experts on what nonprofits can do to set themselves up for success.

06/06/2025

Your mission deserves more than just caffeine.

Pour yourself a cup and power up with NonProfit PRO Today — the daily newsletter brewed for nonprofit leaders. From fundraising tips to board strategy and the latest sector news, we’ve got the insights to keep you energized and in the know.

Subscribe today and put those jitters at ease: http://www.nonprofitpro.com/newsletter/nonprofit-pro-today/subscribe/?src=ADSM0606

06/02/2025

When budgets tighten, public relations is often the first thing to go.
But visibility isn't a luxury. It's how nonprofits stay relevant, trusted, and funded.

If people don’t know your work is happening or why it matters, they can’t support it. They won’t donate, volunteer, or advocate. And in a crowded world, even powerful impact stories fall flat if they aren’t shared.

This article is a reminder that communications is not just for the good times.
It's a lifeline in the hard ones.

✅ Share your own stories regularly
✅ Show up as a thought leader
✅ Build media relationships before you need them

You don’t need a big budget to stay visible. You just need a clear voice and a consistent presence.

📣 Read the full article: https://www.nonprofitpro.com/article/public-relations-is-not-a-luxury-its-a-survival-strategy/

05/16/2025

The weekend is here! Don’t waste time playing catch up. ICYMI:

Greg Ring from Innovest joins contributor Mark Becker on The NonProfit Voice to talk about asset-based giving and why non-cash gifts are a powerful tool for nonprofits 💰Listen here: https://www.nonprofitpro.com/podcast/the-nonprofit-voice/what-to-know-about-asset-based-giving/

Also worth a read:

🔄 Classy rebrands to GoFundMe Pro: https://www.nonprofitpro.com/article/classy-rebrands-to-gofundme-pro/

🛠 3 tips to make your nonprofit’s website redesign more efficient: https://www.nonprofitpro.com/post/3-tips-to-make-your-nonprofits-website-redesign-more-efficient/

🤝 15 tips for building a sustainable major donor pipeline: https://www.nonprofitpro.com/post/15-tips-for-building-a-sustainable-major-donor-pipeline/

📬 Want more insights like this in your inbox? Subscribe to our daily newsletter: https://www.nonprofitpro.com/newsletter/nonprofit-pro-today/subscribe/?src=ADSMICYMI520

Classy is rebranding to GoFundMe Pro. With the change, the two brands' paid and free nonprofit fundraising tools become fully integrated.

05/14/2025

"Technology won’t fix a broken strategy. But it can scale a good one."
– from our latest research on nonprofit tech adoption
📥 Read more: https://nonprofitpro.tradepub.com/free/w_defa2139/prgm.cgi

A look into how technology has transformed the way nonprofits operate