Rubner Visual Strategy

09/18/2025

01/06/2025

The future of video production in 2025! 🎥

From AI-powered editing tools to interactive videos, the landscape is more dynamic and accessible than ever before. What does that mean for the industry and what do all these changes mean for the seasoned pro or those just breaking into the industry? Are cutting-edge innovations going to change the way we create and consume video content?

Do you have a new favorite tool or trend in 2025 or are you terrified of what AI means for the industry? Share in the comments! 👇🏼

08/22/2024

There is a camera under there somewhere.

06/13/2024

The Michigan Central and Closing The Circle

Erik Rubner | Creative Partner

05/08/2024

We love to partner with new companies that have innovative products so when Degrees Of Freedom showed us their Kinetacube Ring Box, we were in!

The six faces of a cube are formed by the links of a mobius kaleidocycle mechanism. With each face mapped to an individual link, the entirety of the box transforms during the opening process, revealing its contents in one fluid motion. The star field etched into the box corelates to the special date and the unique phrases further to individualize the unique product.

The production budget was shoestring but we really wanted to deliver high level content that showed off the design and movement of the box. We built camera rigs that would allow us to keep the boxes in constant motion and we were very lucky to find a great track by Cody Francis that really captured the emotion.

If you want to order a special ring box of your own you can find them at enjoydof.com and of course if you are looking for unique motion or still content, we'd love to bring your ideas to life!

https://vimeo.com/944133656

In the Kinetacube Ring Box's patented Kinetacube design, six faces of a cube are formed by the links of a mobius kaleidocycle mechanism. With each face mapped…

04/15/2024

I know we often pine for “the good old days” but modern tech is amazing. I can shoot gorgeous 8K video with rock steady face detect auto focus and incredibly smooth gimbal with a rig I can fit in a backpack.