
06/18/2025
Are we building trails that serve people and places or just selling the next big thing?
In the latest article on our website, Dillon Osleger doesn’t shy away from the hard questions.
“Price & Purpose” is a must-read for anyone who builds, rides, or advocates for trails.
He challenges the industry’s obsession with new builds, flow trails, and economic impact and instead calls for something deeper:
▪️Long-term stewardship
▪️Ecological responsibility
▪️Community-centered planning
This isn’t about halting progress. It’s about asking: Progress for whom? And at what cost?
Trail builder Dillon Osleger critiques the mountain biking industry’s focus on new trail development as an economic fix, arguing it often overlooks environmental damage, cultural displacement, and long-term sustainability. He calls for a shift toward restoration, equity, and deeper community invol...