Muse Storytelling

Muse Storytelling We believe that well-told stories can change the world. We develop the creative and go in-the-field

05/27/2026

This is what closes $100K, $250K projects.

A process you know. A process you believe in. A process you can explain in 90 seconds or less.

That’s the bar.

When a prospect asks “how do you work?” — and they all eventually do — they’re not testing your filmmaking.

They’re testing whether you’ve thought deeply about how you actually get from signed contract to driven results.

If you fumble the answer, the budget shrinks.
If you nail it, the budget locks in.

I just timed myself walking through our four-step Science of Storytelling process. Story finding. Keywords. Characters. Storyboards. 1:29 on the clock.

No notes.
That’s not a flex.
That’s the minimum.

You should be able to do this with your process too. Know it. Believe in it. Bleed it.

Comment YES and I’ll send you the full breakdown of The $50K Yes Method.

05/26/2026

200 growth audits for filmmakers.
98% have the same 5 problems.

Save this.

I’m breaking down each one this week.

→ Yes 1 — The page
→ Yes 2 — The reply
→ Yes 3 — The call
→ Yes 4 — The proposal
→ Yes 5 — The lead system

Comment YES and I’ll DM you the full framework with scripts and tools.

05/21/2026

The reason your lead gen isn’t working isn’t the channel — it’s that you’ve tried four of them in the last sixty days.

There are five lead gen channels for a video business.

VSL funnel.
Social and lead magnets.
Podcast and speaking.
Cold email.
Referrals.

The math is simple: pick the one that fits you, commit to it for thirty days, and don’t expect results on day one.

Most filmmakers fail at lead gen because they jump channels every time v1 doesn’t land. Lead gen is a data game.

v1 is supposed to fail.
v2 gets better.
v3 starts working.

That’s how the filmmakers who actually grow get there.

Comment YES and I’ll send you the breakdown of the $50K Yes Method.

Nobody picks up a camera to write proposals.You got in for the story. The characters. The moments that actually change p...
05/20/2026

Nobody picks up a camera to write proposals.

You got in for the story. The characters. The moments that actually change people.

Then the business showed up.

Pricing conversations. Proposal back-and-forth. Calls where you talk yourself out of the project you actually wanted. The business didn’t help you tell better stories. It became the thing standing between you and them.

Here’s what 15 years and 10,000 filmmakers have taught me. You don’t have a talent problem. You don’t have a creativity problem. You have a systems problem.

Five decisions. Mapped before you ever meet the client.

Page. Email. Call. Proposal. Lead Gen.

When those five yeses work in order, the business stops being the enemy. It becomes the shortest path back to the stories you actually love.

Mo closed $96,500 with one proposal. Drew landed $87,500 in seven days. Alex went from $600 day rates to a $25K project in his first 30 days. They didn’t get more talented. They got a system.

Comment YES and I’ll DM you the full playbook — all five yeses mapped with the exact scripts and tools.

05/20/2026

Ask any filmmaker if they believe in storytelling. 99% will say yes.

They’ll tell you story moves audiences.
Story builds trust.
Story changes minds.

Now go look at their website. Their email. Their proposal.
Where’s their story?

Most of them aren’t telling it. They preach the gospel of story to their clients all day long, and then build their own business on bullet points and a wall of 15 videos.

If we believe in story that much, shouldn’t we be using it on ourselves? Or do we only believe in it when it pays us?

Your founder story is one of the five elements of a yes page. Skip it and you skip the trust that wins the premium budget.

Comment YES and I’ll send you the full breakdown of The $50K Yes Method.

storyfirst

05/20/2026

$10M in brand films.
$500K projects for brands HubSpot or Four Seasons or Stantec.

And here’s the thing nobody talks about — nobody negotiates us down.

You’d think there’s some secret playbook I’m holding back.

There isn’t.

The whole method is five yeses installed across the client journey.

Page. Email. Call. Proposal. Lead gen.

That’s it. That’s the room.

When you build a yes at every stage, prospects stop comparing you to the filmmaker across town. They stop asking for a discount. They start asking when you can start.

There’s nothing I’m hiding. The yeses are the whole thing.

Comment YES and I’ll send you the full breakdown of The $50K Yes Method.

storyfirst

05/19/2026

The biggest lie I see filmmakers buying: “I just need better work.”

You don’t need better work. You need to make it easier for the right client to say yes at every step of the journey.
I call it the 50K Yes Method.

There are five yeses between stranger and signed premium project:

Yes to your page.
Yes to your email.
Yes to your call.
Yes to your proposal.
Yes to getting strangers into your funnel (lead gen).

Most of you are missing two or three of them and don’t know it. So you pour more water into a leaky bucket. More outreach. More content. More gear. The floor just gets wet.

Plug the leaks first. Engineer a yes at every stage. Then turn on lead gen and watch what happens.

I’ve landed several hundred thousand dollar projects with proposals that were five pages or less. Not because the work was better. Because the journey was built.

Follow for full breakdowns on how to install each Yes across your filmmaking business.

The gap between a $15K project and a $50K project isn’t talent.I’ve watched Emmy winners quote $5K. I’ve watched people ...
05/14/2026

The gap between a $15K project and a $50K project isn’t talent.

I’ve watched Emmy winners quote $5K. I’ve watched people with credits I’d kill for sit at day rates. The pattern is identical.

The craft isn’t broken. The journey is.

Five yeses live between a stranger landing on your page and the moment they sign a $50K proposal. Page. Email. Call. Proposal. Lead. Five engineered moments, each one telling the prospect what kind of project this is.

Most filmmakers have built zero of them.

So they win the smaller projects on the strength of their work. And lose the bigger ones on the strength of a journey nobody built.

You don’t need to be a better filmmaker. You need to build the journey around the work you already do.

I audited 200+ filmmaker businesses over the last two years.Not portfolios. Not reels. The actual business — positioning...
05/14/2026

I audited 200+ filmmaker businesses over the last two years.

Not portfolios. Not reels. The actual business — positioning, sales conversations, delivery systems, pricing models, proposals.

The same three systems are broken in the same order in nearly every one.

Positioning averages 2.6 out of 7. Not one person scored above a 3. Sales averages 2.2. Craft — the work itself — scores the highest at 3.4.

You’re not stuck because you’re not talented. You’re stuck because you’re running a product-led business where the reel is supposed to do the selling, the pricing, and the client retention all at once. It can’t.

On April 21st I’m running a live 90-minute workshop where I break down exactly what the audits show — the three mistakes, why they compound, and how to rebuild. Plus a 30-minute live AUA where you bring your situation and get a real answer.

$97 Fully guaranteed. If you don’t walk away knowing exactly what’s broken, email me for a full refund.

DM me “REVENUE” and I’ll send you the private invite with $50 off your registration.

CreativeEntrepreneur RevenueArchitecture MuseStorytelling StoryDrivenBusiness

05/13/2026

I know this because I was the $300 camera guy.
Best Buy. A wedding. Zero experience.

That footage became a Canon commercial.
The NFL called me because of a wedding film.
I built Muse Storytelling from a small town in Ohio with no
connections.

Showing up is what started all of it.
But here’s what I learned after mentoring 10,000 filmmakers.

Showing up without a system just keeps you busy.
The $300 camera guy wins when he shows up AND knows exactly how to position himself, sell, and deliver value.

That’s the gap I look for in every Growth Audit I run.
Three things. Scored. With a clear path forward.
If you’re ready to know exactly where your gap is

Comment AUDIT and I’ll send it to you personally.

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2625 SE 26th Avenue
Portland, OR
97202

Telephone

(503) 419-6266

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