Rain the Growth Agency

08/07/2025

Leveraging in isn’t just a trend—it’s a transformation. Discover how to balance innovative AI capabilities with expert media buying insights to drive your brand forward. Our paid social experts Ankit Jadav, Lohgan Brock, and Amanda Keithley dive into the topic at the link below.

Read here: https://bit.ly/3UjYCtQ

08/05/2025

From coast to coast, our team brings their own story to their workspace. Each setup is a reflection of the creativity, personality, and heart that defines the CREW.

08/04/2025

Unlock the next frontier in brand growth—women’s sports! Our VP of Communications, Susan Boland, and Senior Market Research Analyst, Julia Shabow, discuss why this vibrant arena is ripe for strategic brand placements and how engaging with women’s sports fans can amplify your reach and resonate with diverse audiences.

Read here: http://bit.ly/45BsdVK

07/29/2025

No. 67 is here! In this edition:
- Why Women’s Sports is the Ultimate Brand Opportunity
- AI Infusion into Paid Social

Download the issue here: http://bit.ly/45azxGq

07/28/2025

🏀 The WNBA sponsorship deals have soared by 52% since 2022, hitting a phenomenal $76M in 2024! Thanks to stars like Caitlin Clark and a vibrant influx of new talent, the league is smashing records in viewership, attendance, and merchandise sales.

🚀👟 From on-court success to game-changing sponsor partnerships, the WNBA is on a fast break to unprecedented growth. Dive into the details of this slam dunk success story in this Adweek article at the link below.

Amid the players' All-Star calls for revenue sharing, SponsorUnited finds brands spending more on women's basketball across new categories.

07/23/2025

A new episode of The ForeCast has arrived!

In this episode, Morgan speaks with Stasia Fulginiti, Director of Paid Search and YouTube at Rain the Growth Agency. They discuss the transformative impact of AI on search, the rise of social search among younger generations, and how brands can adapt to these changes. Stasia shares insights on the importance of content strategy, localization for small businesses, and her journey in digital marketing and fitness.

Don’t forget to follow our podcast and check out the episode below!

Apple Podcasts: https://podcasts.apple.com/ie/podcast/stasia-fulginiti-the-impact-of-ai-on-search-adapting/id1801616458?i=1000718697588
Spotify: https://open.spotify.com/episode/5B8b8EZdirHNLjeGvx0wba?si=FbUAOMJ6RZSs1wg6m_xstA
YouTube: https://youtu.be/4rfWVsRJJw0?si=Dwle7VZ5ydmPvuOf

07/21/2025

Another round of award nominations for one of our client partners! 🏆

SciPlay is nominated in two categories for PocketGamer.biz's 2025 Mobile Game Awards: Best Developer and Best Marketing Campaign 🎉We are thrilled to have a part in creating the “Go for the Gold with John Stamos” campaign and to be recognized for our creative work and partnership with SciPlay.

We’d love your vote to help us secure the wins! Voting closes on July 31st and is only available to those in the gaming industry.

🏆 Best Developer
Vote here 👉 https://bit.ly/44SORrb

🏆 Best Marketing Campaign – "Go for the Gold" with John Stamos (Gold Fish Casino)
Vote here 👉 https://bit.ly/44SOWuZ

07/21/2025

Big news! Rain the Growth Agency has been named a finalist in the Best Performance Campaign category at the American Marketing Association San Francisco’s 2025 Excellence in Marketing Awards!

We’re proud to have partnered with Chalice Custom Algorithms on the transformative Shutterfly Picture-Perfect Growth campaign, combining creative brilliance with data-driven innovation to deliver measurable, sustainable impact.

This recognition speaks to the power of collaboration and reinforces Shutterfly’s incredible growth story—a true testament to the results-driven strategies at the heart of our Transactional Brand Building approach.

Check out the finalists and learn more about the AMASF awards here: https://www.amasf.org/eima/

07/18/2025

Instagram's new Google indexing update is opening up incredible opportunities for creators and brands to expand their reach beyond the app.

Our very own Shatesha Scales, Supervisor of Paid Social, shared her expertise alongside other industry leaders in NetInfluencer's in-depth article. Discover what this update means for the future of content, SEO strategies, and how you can stay ahead in this evolving creator economy.

Read the article here: https://www.netinfluencer.com/what-does-instagram-google-indexing-update-mean-for-creators-and-brands-25-experts-share-their-takes/

07/17/2025

We are excited to introduce our summer ! Each one brings a fresh perspective and vibrant energy that fuels our drive toward growth 📈

✨Siobhan Nolan✨
Department: Project Management
Graduated from: University of Minnesota Twin Cities
Major: Psychology
Favorite Artist: Fleetwood Mac
Favorite Show: New Girl

✨Tevon Phomphakdy✨
Department: Media Planning
Graduated from: University of Oregon
Major: Advertising | Multimedia
Favorite Artist: Drake
Favorite Show: Naruto

✨Leti Milesi-Halle✨
Department: Marketing
Graduated from: University of Miami and soon-to-be Sciences Po Paris
Major: Creative Advertising & Electronic Media | Media, Communications, and Creative Industries
Favorite Artist: SZA
Favorite Show: Derry Girls

07/15/2025

That’s one small step for female founders, one giant leap for female-founded businesses! 🚀

It’s that time of the year! Powered by Rain the Growth Agency, is looking for up to three female-founded DTC businesses to mentor by providing marketing and media advisory services for up to one calendar year. Applications are now being accepted for the 2025-2026 program until September 15th ✨

Apply here: http://bit.ly/44y37H8

07/14/2025

Exciting momentum for women’s basketball as ESPN and the BIG EAST reunite in a deal set to stream over 75 games, according to Sports Business Journal. This strategic partnership exemplifies the growing world of women’s sports—boosting visibility, access, and representation in sports. Here's to elevating women's sports players on and off the court! 🏀

The Big East and ESPN are reuniting in a six-year deal that will give added content from across 22 sports to the network’s direct-to-consumer platform set to launch in the fall. The pact, which will be with ESPN+, does not include a linear component, as those deals were struck a year ago with Fox,...