Knack Factory

Knack Factory We are a production firm that specializes in commercial, creative and editorial content. We are based in Portland, Maine and Nashville, Tennessee.
(21)

We produce video, shoot photo, and develop content strategy.

Mission: Knack Factory's mission is to construct content that brings immense value to individuals, business, and campaigns. The video production, photography and interactivity we architect reflect our passion for creating deliberate, meaningful communication and dynamic user experiences. We are dedicated to crafting elegantly designed and implemented content that results in purposeful attention, resonance and authority for our clients.

Operating as usual

02/22/2021
Do the Thomas and Tadin

"People should pay us to dance."

— Tadin Brown

Beyond regularly hearing about the high quality of our projects, the piece of feedback we at Knack Factory receive most consistently is that our productions are themselves lots of fun.

We can't disagree.

As we pick away on this edit about the rocket launch a couple weeks back, we can’t help but think, when is the next one?...
02/18/2021

As we pick away on this edit about the rocket launch a couple weeks back, we can’t help but think, when is the next one? So when is the next launch, bluShift Aerospace??

We had an extraordinary time with our friends at Miss Maine Scholarship Program.We look forward to helping the organizat...
02/09/2021

We had an extraordinary time with our friends at Miss Maine Scholarship Program.

We look forward to helping the organization share their story over the course of the next year, and helping to produce their annual event this Summer.

02/01/2021
bluShift Aerospace Stardust 1.0 Launch 01.31.21

Yesterday we witnessed history. We filmed the first rocket launch by Maine-based bluShift Aerospace, the first commercial rocket launch in Maine, and the first commercial rocket launch powered by biofuel in the world.

Surrounded by family and friends, several news reporters, 50+ in-person viewers and over 5,000 YouTube livestream viewers, bluShift successfully launched Stardust 1.0 about one mile into the air on a picturesque blue sky afternoon. The rocket separated into two sections and the parachutes deployed as expected, resulting in a soft landing just a few feet off the runway that it launched from.

We could not be more excited for bluShift Aerospace and we can’t wait to dig into all the footage we captured this weekend. Until then, enjoy this clip of the drone shot that Thomas captured. Hands down the best day we’ve had on set. 🚀🙏

01/29/2021

Our team is headed back up to the top of Maine this weekend to film the second attempt of bluShift Aerospace's Stardust 1.0 rocket launch on Sunday morning. This launch will mark the world’s first launch of a commercial rocket powered by bio-derived fuel. The rocket is carrying three customer payloads, including one research project from a team of students at Falmouth High School. The clip here is from a cold flow test that was performed on our last trip to the launch site two weeks ago. The bluShift team is fully prepared for the launch, and all they need now is the perfect combination of clear skies and low wind speeds. We’re hoping to witness history this weekend!!

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#rocket #rocketlaunch #biofuel #blushift #aerospace #maine #cubesats

Three years ago we had the pleasure of capturing the Hardy Girls Healthy Women Girls Rock! Awards, which is where we fir...
01/22/2021

Three years ago we had the pleasure of capturing the Hardy Girls Healthy Women Girls Rock! Awards, which is where we first had the pleasure of hearing Amanda Gorman

She was incredible then, and it was beautiful to see her take the national stage this week.

We can’t wait to see what’s up next for her!

"There is always light if only we're brave enough to see it, there is always light if only we're brave enough to be it."...
01/20/2021

"There is always light if only we're brave enough to see it, there is always light if only we're brave enough to be it."

— 'The Hill We Climb On', Amanda Gorman, as read by the poet at the Capitol on January 20, 2021

We look forward to sharing a more robust update on how this gift-exchange, which was presented by Portland Buy Local, pl...
01/19/2021
Portland Buy Local launches city-wide gift exchange

We look forward to sharing a more robust update on how this gift-exchange, which was presented by Portland Buy Local, played out. (Spoiler: It was incredibly successful!) In the meantime it was such a tremendous honor to be involved as a sponsor.

Mary Alice is a tremendous advocate for the small business community in Greater Portland. We are lucky to have her in our community.

PORTLAND — The first city-wide gift exchange has been launched by Portland Buy Local just in time for the holidays. Portland Gift Swap, a joint venture with Knack Factory, Mission 3/65, Shop Indie Local and Black Owned Maine, is open to all residents 18 and older in greater Portland. “In a year ...

We’re in Limestone, Maine documenting a rocket set to launch at 8am tomorrow. We’ve been following bluShift Aerospace fo...
01/14/2021

We’re in Limestone, Maine documenting a rocket set to launch at 8am tomorrow. We’ve been following bluShift Aerospace for almost three years now. A startup out of Brunswick, bluShift has been working on this rocket engine, fuel and design for six years. We feel privileged to be here to document the next 24 hrs. The launch will be live-streamed tomorrow by the bluShift team. Visit @blushiftaero for the YouTube link.

"I’m looking forward to getting out into Maine and shooting more aerial footage with our drone. We have such a beautiful...
01/06/2021
Sundial Diaries: Pandemic Life with Thomas — Knack Factory

"I’m looking forward to getting out into Maine and shooting more aerial footage with our drone. We have such a beautiful state and it’s hard not capture great footage from the sky every time I fly."

Our newest Sundials Diaries profile spends some time with Thomas Starkey.

Thomas has been working with us since even before we were a “real” company, is our certified drone operator, and so, so much more.

SUNDIAL DIARIES Pandemic Life with Thomas

Some beautiful drone capture by Thomas elevated dramatically to a gorgeous new level by Tadin's meticulous coloring and ...
01/05/2021

Some beautiful drone capture by Thomas elevated dramatically to a gorgeous new level by Tadin's meticulous coloring and post production magic.

By way of a recent shoot with our friends at ReVision Energy.

As we enter 2021 with great enthusiasm, we are thinking about the various projects of which we were proud to be a part l...
01/04/2021
Knack Factory helps to bring the Beautiful Blackbird Children’s Book Festival to life — Knack Factory

As we enter 2021 with great enthusiasm, we are thinking about the various projects of which we were proud to be a part last year.

We were especially thrilled to have partnered with the Beautiful Blackbird Children’s Festival to keep the inaugural event alive in the face of COVID-19.

From the Press Herald back in May:

"As a year-old arts nonprofit, Indigo Arts Alliance had found a comfortable stride when the coronavirus forced all public activity to a halt. Dedicated to supporting artists of color, the community art space in East Bayside was making plans for its inaugural Beautiful Blackbird Children’s Book Festival to honor Maine children’s book author and artist Ashley Bryan.

"The virtual festival will consist of a nine-part series of videos, created in Portland by the Knack Factory and released sequentially over several weeks. The videos will be available on Indigo’s website and distributed through its email and social media networks."

We are thrilled to have partnered with the Beautiful Blackbird Children’s Festival to keep the event alive in the face of COVID-19. From Portland Press Herald : As a year-old arts nonprofit, Indigo Arts Alliance had found a comfortable stride when the coronavirus forced all public activity t

“For [the New Year] is not a matter merely of a certain temporal interval coming to its end and the beginning of another...
12/31/2020

“For [the New Year] is not a matter merely of a certain temporal interval coming to its end and the beginning of another; it is also a matter of abolishing the past year and past time... the sins and faults of the individual and of the community as a whole are annulled, consumed as by fire."

— The Sacred and the Profane

We look forward to another year of community, collaboration, and making beautiful things with y’all.

Now let’s consume the sins and faults of 2020 as by fire.

Happy New Year’s Eve! See you on the other side, friends.

We wanted to remind y'all about the Maine Gift Guide.You can order all of your gifts online all while keeping your shopp...
12/10/2020
Maine Gift Guide

We wanted to remind y'all about the Maine Gift Guide.

You can order all of your gifts online all while keeping your shopping small and local. And purchases directly from artists and smaller shops have greater community impact.

The guide is made possible by Might & Main and us, your pals at Knack Factory.

Gifts made in Maine, by Mainers. Presented by Knack Factory and Might & Main.

It’s hard to believe that this photo was taken just about a year ago. We miss breaking bread with these spectacular, mar...
12/08/2020

It’s hard to believe that this photo was taken just about a year ago. We miss breaking bread with these spectacular, marvelous folks and we are so very eager to do it again as soon as we are able.

A region-wide gift swap organized by our friends at Portland Buy Local and Black Owned Maine (along with a little help f...
12/07/2020
Port City Gift Swap

A region-wide gift swap organized by our friends at Portland Buy Local and Black Owned Maine (along with a little help from us)?

Yes, please.

The first-ever Port City Gift Swap, a city-wide local gift exchange, open to all residents (18+) of the greater Portland area.

Presented along with our friends at Might & Main, this year’s Maine Gift Guide is the most robust on record. Over 350 Ma...
12/04/2020
Maine Gift Guide

Presented along with our friends at Might & Main, this year’s Maine Gift Guide is the most robust on record. Over 350 Maine gifts!

Wowzers.

https://www.giftguidemaine.com

Gifts made in Maine, by Mainers. Presented by Knack Factory and Might & Main.

"Maine's hospitality and retail sectors, hard-hit by restrictions intended to slow the spread of COVID-19, can apply for...
12/01/2020
$40M grant program launches to aid Maine hospitality, retail businesses

"Maine's hospitality and retail sectors, hard-hit by restrictions intended to slow the spread of COVID-19, can apply for $40 million in grants to help weather the crisis, Gov. Janet Mills announced Monday."

Hey, y'all! We're sure that if this is something for which you qualify you've already heard about it but if not here you go!

A program that provides $40 million in grants specifically geared to the hard-hit industries launched this week. Another $30 million will be earmarked for health care businesses that aren't eligible for the Maine Economic Recovery Grant program.

11/25/2020
Bull Moose bloopers and Behind the Scenes with Knack Factory

These outtakes from our shoot with Bull Moose back in 2014 are from one of our very favorite productions ever. They will make you laugh, guaranteed.

Every single minute was a blast, and working with Bull Moose felt like working with a hero.

So many great, formative memories enabled and made possible by that Downtown Portland store. It's part of where some of us came of age, and bought Doctor Octagon, Modest Mouse, and Mr. Bungle records as teenagers. It is where we became the people who would go on to get really, really into media production.

Big love.

11/13/2020
Maine Coast Fishermen's Association

"MCFA created the Fishermen Feeding Mainers program to provide direct financial relief to fishermen by helping them supply food banks, schools, and community groups with high-quality Maine seafood for families in need.

"MCFA received a generous donation to start this program, but we need additional funding to meet our goal of 100,000 donated seafood meals. We hope to raise $50,0000 by December 31st to continue to support local fishermen and the working waterfront, and feed those in need."

It was our great pleasure to work with Maine Coast Fishermen's Association on creating this video about this wonderful program!

Maine Fishermen have been feeding communities for generations. Now you can help support Maine’s fishermen while feeding those in need.

MCFA created the Fishermen Feeding Mainers program to provide direct financial relief to fishermen by helping them supply food banks, schools, and community groups with high-quality Maine seafood for families in need.

MCFA received a generous donation to start this program, but we need additional funding to meet our goal of 100,000 donated seafood meals. We hope to raise $50,0000 by December 31st to continue to support local fishermen and the working waterfront, and feed those in need.

You can find more information about Fishermen Feeding Mainers and make a donation through our website https://www.mainecoastfishermen.org/fishermen-feeding-mainers

Thanks to Knack Factory for another fantastic video.

Good Shepherd Food Bank, Bath Area Food Bank, Portland Fish Exchange Nova Seafood, LTD. Bristol Seafood, Merrymeeting FC Coordinator, The Nature Conservancy in Maine, Gulf of Maine Research Institute, Island Institute, NEWS CENTER Maine The Bangor Daily News Portland Press Herald Morning Sentinel / Kennebec Journal Mainebiz The Times Record

11/05/2020

Super quick reminder, y'all, that it's a hard time for small business and with more lockdowns looming it will continue to be. If you're doing any spending, PLEASE support small businesses. Buy from local bookstores rather than... the other option.

If you're ordering food, order directly from the restaurant if that's on the table. Third party services take a good chunk of money. But above all else, keep your money local. People and small businesses need it right now, not big corporations. We need to support each other.

If you are a person who votes with small business interests in mind, remember that the GOP has made life harder for smal...
11/02/2020

If you are a person who votes with small business interests in mind, remember that the GOP has made life harder for small businesses on every possible front. The PPP was made available to a small fraction of businesses that are actually small in operation (or run by folks who are already wealthy). An obscene slush fund was handed to the administration with no strings attached. They actively disrupted the postal service, which is key to many of our operations. They talk a scary game about socialism, but are absolutely fine with redistributing working class money upward to the rich. They privatize profit and socialize debt. Mismanagement of this virus has eliminated any sense of predictability across the board, and we all have been left to starve or fend for ourselves. That is not “pro business”; that is pro greed. Be sure to vote if you have not already, and if you’re a “pro business” sort don’t get fooled by the party that pretends to be in our corner while robbing us blind.

Out here making the magic, per ushe.
10/26/2020

Out here making the magic, per ushe.

Does this look like an appropriate father/son interaction to you?
10/22/2020

Does this look like an appropriate father/son interaction to you?

Happy Birthday, Taderino.
10/19/2020

Happy Birthday, Taderino.

With the second wave on its way, if not already here, have you planned for how you will turn your end-of-year event into...
10/06/2020

With the second wave on its way, if not already here, have you planned for how you will turn your end-of-year event into a digital one?

While we all can't wait to get back to face-to-face events, video production and virtual events are the norm for a while longer. As an investment goes, they can—unlike an event—be used multiple times for multiple audiences over their lifetimes.

What video content will you produce to share your message with your audience, community and customers?

We produce video, of course, but we're also generally huge fans of movies and film. Alex recently discussed one of his f...
09/22/2020
Our Favorite Movies: It Follows with Alex Steed

We produce video, of course, but we're also generally huge fans of movies and film. Alex recently discussed one of his favorites on We Own This Town's Filmography Club.

Prestige podcast host Alex Steed joins for a chat about the 2014 horror film `It Follows` and both its overt and subtle themes.

We’re out here doing that thing we do. 🎥 😷 🕶
09/21/2020

We’re out here doing that thing we do.

🎥 😷 🕶

Livin' La Vida Loca
09/17/2020

Livin' La Vida Loca

“A longstanding interest in media developed into radio and tv production positions at several stations, including MPBN a...
09/16/2020
Obituary: Dennis A. McLaughlin

“A longstanding interest in media developed into radio and tv production positions at several stations, including MPBN and WMPG. In 1988, he joined Media Services at USM, where he remained until retiring in 2013.”

Dennis was a legend at the University of Southern Maine. He will be missed.

PORTLAND - Dennis A. McLaughlin, husband, father of two, beloved friend to hundreds, died September 10, 2020. A heart able to ...

Check out Zen Money Initiative’s interview with Alex, which is especially illuminating if: - You are a business person w...
09/09/2020
Zen Money Monday Ep 46 - Alex Steed

Check out Zen Money Initiative’s interview with Alex, which is especially illuminating if:

- You are a business person who does not consider yourself “a business person”
- You are still trying to figure out how video may fit into your overall marketing strategy
- You want to learn from our mistakes

“Is video production a big part of your marketing these days? Alex Steed, co-founder of Knack Factory - a video production firm based in Portland, Maine, joins us for a great conversation about creating quality content in today's fast-paced environment, what he & his partner have learned over the past 10 years building a creative business, and why it's crucial that we learn to kill the ego as entrepreneurs. This week's episode is chock full of advice, stories and a behind-the-scenes look at what it's like to be in business when you're not a ’business person’".

Let's talk about video production for this brave new world!

Address

72 Auburn St
Portland, ME
04103-2104

Opening Hours

Monday 09:00 - 17:00
Tuesday 09:00 - 17:00
Wednesday 09:00 - 17:00
Thursday 09:00 - 17:00
Friday 09:00 - 17:00

Telephone

(207) 939-6188

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Our Story

We are a production firm that specializes in commercial, creative and editorial content.

We are based in Portland, Maine and Nashville, Tennessee. We produce video, shoot photo, and develop content strategy.

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Comments

All we wanted was to use your telephone god dammit! A reasonable request which you have chosen to ignore!
Tiger Bomb~Muck &The Mires~Crunchtime - Bayside Bowl, Portland THIS Saturday, April 14. Three top groups on one bill, and it's FREE! Live Music: 8:00-11:PM. PRE-PARTY for Pro-Bowl Elias Cup Tourney! Come one - Come all... Dine - Dance - Bowl - Drink Specials!
Great party - cool people - images - food and music. Thanks Alex and co.!