05/07/2025
When we heard the B Beauty Coalition was looking for a video team to express their movement's resolve to lead with purpose amid the regressive policy pressures to weaken social and environmental standards that we're all seeing and feeling, we couldn't jump quickly enough. We're inspired by their leadership, and grateful to stand shoulder to shoulder with all organizations rising to meet this moment.
REPOST: As part of the B Beauty Coalition, we stand alongside purpose-driven beauty brands committed to building a future
that is inclusive, transparent, regenerative, and rooted in purpose.
Today, we’re proud to share a collective video that speaks to our mission and values. This is an invitation not only to our peers in beauty, but to leaders across all sectors to step forward with purpose.
We invite our community and partners to help us amplify this message by sharing the video — and inspiring others to join the movement for a better future. Beauty Coalition
