Craft Amplifying Change At Craft we believe in the power of business as a force for good. We help companies and organizations that share this belief communicate their story and grow their community.

My summer wish for you all (and reminder for myself) shared from a dear friend:"Go forth on your path for it only exists...
08/10/2021

My summer wish for you all (and reminder for myself) shared from a dear friend:

"Go forth on your path for it only exists through your walking." - St. Augustine

#beyou #TuesdayThoughts

My summer wish for you all (and reminder for myself) shared from a dear friend:

"Go forth on your path for it only exists through your walking." - St. Augustine

#beyou #TuesdayThoughts

Beautiful essay from friend, collaborator and fellow Babson College alum Kristin Thalheimer Bingham of Dean'sSweets on t...
08/05/2021
FINDING THE SWEET SPOT | CREATIVE MAINE magazine

Beautiful essay from friend, collaborator and fellow Babson College alum Kristin Thalheimer Bingham of Dean'sSweets on the highs and lows of building a business with your life partner and learning a lot about each other in the process. A reminder to me of the richness that comes from our differences.

"While I work linearly, Dean works circularly, sometimes finding solutions to things by working on something else entirely. I like solutions; Dean likes problem solving."

#growmaine #socialimpact #entrepreneurship #Babson

Whenever I meet someone new and tell them I’m married to a chocolatier, the most common response is, “Oh my god, you are so lucky!” Then...

So happy to see new interactive trail features from Hills to Sea Trail Coalition launching in time for the summer + fall...
08/04/2021
New Features for Waldo County Hills to Sea Trail users

So happy to see new interactive trail features from Hills to Sea Trail Coalition launching in time for the summer + fall seasons. It has been a joy supporting their messaging and storytelling work in partnership with Quimby Family Foundation, Adam Burk + Co, India Menninghaus, and Adept Creative. A beautiful trail for all seasons!

#SocialImpact #ClientSpotlight #AmplifyingChange #GetOutside

WALDO COUNTY — The Hills to Sea Trail Coalition recently launched a new website (hillstosea.org) that features detailed maps to improve locating and navigating sections of the 47-mile Unity-to-Belfast Hills to Sea Trail. The maps can be printed out...

Heading into the holiday weekend, sending an invitation to be gentle and easy on ourselves when we don't have it all fig...
07/02/2021

Heading into the holiday weekend, sending an invitation to be gentle and easy on ourselves when we don't have it all figured out or get it "right" every time. We are all doing our best, and need time to replenish, whatever that means to you. Wishing you moments of pause, connection and unbridled joy this weekend. If you need me, this is where I'll be!

#mindfulentrepreneurship #fillyourcup #selflove #progressnotperfection

Heading into the holiday weekend, sending an invitation to be gentle and easy on ourselves when we don't have it all figured out or get it "right" every time. We are all doing our best, and need time to replenish, whatever that means to you. Wishing you moments of pause, connection and unbridled joy this weekend. If you need me, this is where I'll be!

#mindfulentrepreneurship #fillyourcup #selflove #progressnotperfection

Working with New Approaches during the pandemic has been one of the most supportive things I have done for myself. They ...
06/11/2021
New Offering! The Self-Worth Study Group - New Approaches, LLC

Working with New Approaches during the pandemic has been one of the most supportive things I have done for myself. They have a new group launching next week, hosted by Hannah Curtis, focused on re-framing our often constant journey to feel "good enough" and "worthy". Spoiler alert, you are already good enough, deserving of love, joy and whatever success looks like to you. We all are.

If this speaks to you, check out the details below for more about this 6-week study group.

#mindfulentrepreneurship #selfcare #selfworthjourney

The Self-Worth Study Group Even people who have done therapy and otherwise been reflective and psychologically-minded find that feeling “good enough” and “worthy” remains elusive. You can use a lot of your precious energy with thoughts and actions trying to feel “good enough.” The goal o...

The sun is shining here in southern Maine but wow does it feel like it has been one heck of a long year already. Gratefu...
05/07/2021

The sun is shining here in southern Maine but wow does it feel like it has been one heck of a long year already. Grateful for these simple ways to take care of ourselves, thanks to Silver Speech for the find!

#mindfulentrepreneurship #growmaine #crafttomorrow

The sun is shining here in southern Maine but wow does it feel like it has been one heck of a long year already. Grateful for these simple ways to take care of ourselves, thanks to Silver Speech for the find!

#mindfulentrepreneurship #growmaine #crafttomorrow

Looking for support and accountability to up-level your communications game? A new cohort of the Craft Mastermind: Commu...
04/28/2021

Looking for support and accountability to up-level your communications game? A new cohort of the Craft Mastermind: Communicating With Power launches May 13th and meets monthly through November.

In the words of a past participant: "I recommend it to anyone who wants to feel more empowered, positive, and effective in their messaging."

2 slots left - join us! Email Leah at [email protected] for more info or to hold your spot.

#communicatingwithpower #findyourwhy #communicationmatters #growmaine

Looking for support and accountability to up-level your communications game? A new cohort of the Craft Mastermind: Communicating With Power launches May 13th and meets monthly through November.

In the words of a past participant: "I recommend it to anyone who wants to feel more empowered, positive, and effective in their messaging."

2 slots left - join us! Email Leah at [email protected] for more info or to hold your spot.

#communicatingwithpower #findyourwhy #communicationmatters #growmaine

04/27/2021

Great quick listen for a drive or walk - Brené Brown breaks down the basic of Armored vs Daring leadership. Grateful to work with partners and clients every day who are working to lead more and more in this way and inspire me to do the same.

#CraftTomorrow #TuesdayThoughts #growmaine #DaringLeadership #SocialImpact #mindfulentrepreneurship #daretolead

It took me a long time to learn that self-care is not all bubble baths and long walks by the ocean and curling up with a...
04/07/2021

It took me a long time to learn that self-care is not all bubble baths and long walks by the ocean and curling up with a good book. With Allie Andrews, OmBody Health's help, I've come to see that true self-care is loving and caring about ourselves enough to get curious, to learn what works for us, without judgement or expectation. It helps us to create a life full of meaning and presence and creativity. It's a journey I'm quite honestly still walking (probably always will be) and could not be more grateful for the wisdom, gentleness and joy in Allie's teachings.

Her new course The Self-Care Lifestyle launches next week and I whole-heatedly recommend it. Doors close tomorrow - check it out! courses.ombodyhealth.com/p/enroll

This is my life's work...

I poured my blood, sweat and tears into crafting this program.

I created it and first launched in 2020, when my biz like so many took a turn, but I've been dreaming it up for YEARS (lifetimes perhaps...)

And here's why I built it...

After a decade working in the wellness industry as a yoga teacher and health coach for companies (and going through my own 15+ year personal growth journey as a recovering perfectionist and overachiever)...

I noticed that SO MANY PEOPLE were filling their lives with "have tos" and "shoulds" without space for the deeper needs and desires that bring them joy and confidence.

And many womxn I came across were deriving their worth from what they accomplished rather than who they were at their core...self-critical when they weren't feeling positive or being productive. (This used to be me.)

I met many well-intentioned serial overcomitters, who would double down on work and caring for others at the expense of their health and joy.

Here's the thing...We need to take care of ourselves in order to care for others and live our most joyful life.

But for any of it to last, we need to care for ourselves in a way that feels authentic and nourishing for us...

Which is why I built the Self-Care Lifestyle. It's an 8-week reset guided by me over group coaching circles, self-care circles and self-paced learning modules.

It's highly curated sans prescriptive influencer routines. Instead, I teach you how to be receptive to your natural rhythms and experience presence and joy with a personalized and sustainable self-care practice.

This last year has been a real challenge to our resilience.

Yet now is an incredibly impactful time to reprioritize your health and wellbeing and come back to yourself. To root yourself in your confidence.

Feeling called? Learn more & join our community here >>bit.ly/ombody

This past year I've been on a COVID Response Team put together by the wonderful group at the CEI Women's Business Center...
03/19/2021
Candy's is creating q***r space and resources for marginalized community | Patreon

This past year I've been on a COVID Response Team put together by the wonderful group at the CEI Women's Business Center, supporting entrepreneurs with communications coaching as they expand or pivot their business, communicate COVID protocols, or even decide to close their doors.

I had the pleasure of working with Candy's as they adapted their way of showing up for the Portland community from in person to virtual and had so much fun getting to know more about their work and the passion and creativity behind it. Plans are in motion for their new space but meanwhile, you can find out more about what they're up to and ways to get involved and support on their Patreon page below.

Become a patron of Candy's today: Get access to exclusive content and experiences on the world’s largest membership platform for artists and creators.

Over the past year, I've had the supreme pleasure of working with the dedicated, creative and thoughtful team at Portlan...
02/26/2021

Over the past year, I've had the supreme pleasure of working with the dedicated, creative and thoughtful team at Portland Public Schools Food Services to help re-envision their brand to capture the true scope and impact of the work they do each and every day.

With support from a Farm to School grant through the Cumberland County Food Security Council, design maven India Menninghaus and I have been able to help bring this new brand to life. I am in true admiration of the resilience and commitment of the Food Service team and proud to share the fruits of this collaborative project.

#feedingtomorrowtogether #crafttomorrow #eatlocal #foodfuelslearning

Our mission is to provide all students in the
Portland, ME Public Schools District with nutritious, nourishing meals thoughtfully sourced and made with care. We do this to fuel students’ learning, build life-long habits of health, and strengthen our community. Representing the largest school district in Maine, we are driven to elevate the role of food in public education so that all students can experience a model of sustainable, equitable food systems.
#feedingtomorrowtogether

This winter I've been taking a course called The Self Care Lifestyle with dear friend and collaborator Allie Andrews, Om...
01/23/2021

This winter I've been taking a course called The Self Care Lifestyle with dear friend and collaborator Allie Andrews, OmBody Health. In a time when so many of our normal routines and ways of creating space to connect with ourselves are disrupted, this has been the most tremendous gift: Support and tools to care for and know myself more deeply. The never ending journey that fuels all the ways we then can show up in the world.

She has a free workshop coming up on Jan 26th:
https://ombodyhealth.com/new-year-more-you/ Not to miss!

#amplifyingchange #mindfulentrepreneurship #womensleadership #fillyourcup

How to sow the seeds of self-love... 🥰👇🏻
...
In his book The Art Loving, Erich Fromm writes of the 4 components of genuine love:

1. Care (concern, interest, liking, affection)

2. Respect (to see and accept without judgement)

3. Responsibility (a.k.a., response-ability; to respond to the needs of)

4. Knowledge (of the programming, patterns, deeper truths, and traumas that shape each one of our personalities)

Fromm writes about how love cannot be kept. Love will die if we do not stoke it with the fuel above.

The same is true for self-love...

Self-care, self-respect, self-responsibility and self-knowledge build the soil that sows the seeds of self-love.

And if there is anything I have learned on my self-care journey it's that self-love and self-acceptance are far more conducive to a rich and meaningful life than self-improvement.

Life is a bumpy ride that no amount of "fixing ourselves" can smooth out. But growing love for ourselves along the way, even when we're getting tossed around and unsure of where we will land, makes the ride a whole lot more enjoyable.

Regardless of what we have on the outside, without self-love, we suffer greatly on the inside.

If you feel like you could use an injection of self-love, I have created a meditation for you. 💝

Let these 22 self-love affirmations wash over you like the waves of the sea, take them in with every inch of your Being.

Each time you’re do, healing will occur. 🌊🌱🎶❤️

Grab this free self-love meditation at OmBodyHealth.com/hello (1st option —>link in bio @iamallieandrews).

And remember, just like any relationship, our relationship with ourselves requires our care, respect, responsibility and knowledge to flourish.

Much love xx,
Allie

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#theselfcarelifestyle
#womeninbusiness #womenempowerment #womensupportingwomen #fempreneur #womenwithambition #womenwhohustle #womenentrepreneurs #businesswomen #womeninspiringwomen #girlbosslife #girlbosses #bossladiesmindset #businesschicks #womeninbiz #hersuccess #motivation #businesswoman #ladyboss #growthmindset #fempire #femaleleaders #successfulwomen #selflove #selflovejourney
#ambitiouswomen #bossbabe #femaleentrepreneur

Yoga With Adriene has been a source of tremendous grounding during all that this past year held, and is a tool I know I ...
01/13/2021
I did yoga every day for a year

Yoga With Adriene has been a source of tremendous grounding during all that this past year held, and is a tool I know I will keep in my toolbox for what lies ahead.

I love this author's honest reflection on how it has helped to shift her relationship with Yoga and ultimately, herself:

"I was immediately fidgety watching it, unable to reconcile the style of yoga I was familiar with... with one that had an orientation video -- one that required me to sit still and do nothing but breathe. "

#womensleadership #yoga #mindfulentrepreneurship #growmaine #amplifyingchange

I didn't know it when I started, but a daily yoga practice would help me get through 2020.

"The arc of the moral universe is long, but it bends toward justice." - Martin Luther King Jr. Thank you Maine Initiativ...
11/10/2020

"The arc of the moral universe is long, but it bends toward justice." - Martin Luther King Jr.

Thank you Maine Initiatives for the morning inspiration.

#bidenharris2020

A little self care for you all this morning from Allie Andrews, OmBody Health: https://ombodyhealth.com/busytobeing7/ 3 ...
11/04/2020
3 Ways to Strengthen Your Spirit When You're Feeling Down

A little self care for you all this morning from Allie Andrews, OmBody Health: https://ombodyhealth.com/busytobeing7/

3 ways to strengthen your spirit: connect with your body through movement, commune with nature, and express yourself with creativity! Moving these to the top of my "to do" list today.

#mindfulentrepreneurship #socialimpact #redefinesuccess

When we don't take time to strengthen our spirit, the work we do in the outer world is uninspired, and we are far less intuitive and resilient.

The future is in our hands. VOTE. Call on elected officials, media and each other to ensure that all eligible people are...
11/03/2020

The future is in our hands. VOTE. Call on elected officials, media and each other to ensure that all eligible people are able to vote and that their votes are counted. #BidenHarris2020

The end of fall is near, folks. This winter is going to look different than any before, but don't give up hope - there a...
10/30/2020
Reclaiming the joy of winter | Maine Women Magazine

The end of fall is near, folks. This winter is going to look different than any before, but don't give up hope - there are still so many simple pleasures just outside our doors. Revisiting this piece from 2018, much of it still holds up in our strange new world and offers some clues to unlocking joy in our pandemic winter ahead. I'll see you out there!

#choosejoy #winterinmaine #wintersurvival

My Story Reclaiming the joy of winter Courtesy photo Reclaiming the joy of winter My Story By Leah Hurley - December 26, 2018 SHARE Facebook Twitter tweet I’ve always been nourished by winter and welcomed it as a contrast to the frenetic energy of summer. There’s nothing quite like the stark bea...

10/16/2020
Mindful Employer

Are you looking for a space to support and feed you in the chaos that has become everyday life in the midst of tremendous uncertainty?

Mindful Employer is partnering with The Mindful Path to offer a series of Mindful Leadership Circles, starting next Wednesday, October 21st. These circles offer a space to nourish yourself and offer care for all you are doing in your many roles. Come as you are, with an open heart and curious mind.

It has been an absolute joy partnering with Mindful Employer to continue to support their work, and I'm so excited to share this offering which bring ease and connection in a time when we are steeped in uncertainty.

Full details at: https://bookme.name/mindfulemployer/becoming-a-mindful-leader

#mindfulleadership #socialimpact #mindfulemployerUS #evolvethewayyouwork #peoplefirst #consciouscapitalism

I haven’t always been mindful.

10/07/2020

The second cohort of our Communicating with Power mastermind launches this month. Open to women-identifying entrepreneurs and leaders working to make the world better.

We'll talk communications, help you connect with the deepest purpose driving your work, and build some accountability and momentum around communications to drive impact. 1 spot left!

Email for more info or to hold your spot: [email protected]

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Our Story

At Craft we believe in the power of business as a force for good. We help entrepreneurs and organizations that share this belief cut through the clutter and find focus.

Craft is a boutique communications practice run by Leah Hurley since 2009 with a focus on value-driven marketing and social impact. At the core of her approach is a belief in the power of being boldly who you are. She helps clients get clear on what matters to them and build tools and strategies to share that with the world. She offers an outside lens and takes a proactive approach to communications and marketing, helping clients get ahead of content opportunities and build processes and systems that integrate communications thinking into the fabric of their business.

Core Services Include:


  • Marketing & Communications Strategy
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