CTV Media, Inc.

07/30/2026

Your campaign dashboard is full of green… but is your business actually growing?

It's easy to celebrate high completion rates, low CPMs, and millions of impressions. But if those metrics aren't translating into revenue, incremental reach, lift, or stronger business outcomes, are you measuring what really matters?

Our latest blog explores one of the biggest blind spots in modern marketing: focusing on KPIs that look impressive instead of the ones that drive growth.

Stop chasing vanity metrics. Start measuring what moves your business.

👇 Read "The KPI Blind Spot"
https://www.ctvmedia.com/2026/07/29/kpi-blind-spot/

05/28/2026

The 2026 FIFA World Cup is coming June 11, and it's shaping up to be the most-watched sporting event in history. 🌍⚽

The 2022 Cup drew 5 billion viewers worldwide. This year it's hosted right here across the US, Canada, and Mexico, and 76% of US soccer fans are Gen Z, making this one of the best chances ever to reach a younger audience on TV.

Inventory is already going fast. Telemundo is 90% sold.

CTV Media can build a customized local market campaign that puts your brand on screen when the world is watching. Reach out before it's gone.

👉 ctvmedia.com/contact

Reach OutLet's explore how CTV Media can work for you. Fill out the form and we will be in touch soon!Click the link below if you'd rather email direct. Click Here

05/07/2026

When someone's ready to buy, do they think of you or your competitor? 🤔

New research shows TV drives 12.4x higher brand recall than search, 2.2x higher than social, and 2.1x higher than audio.

And with AI search cutting brand recall by 23%, being top of mind before someone even starts searching has never mattered more.

We broke down the science behind why TV sticks when other channels don't. Worth a read.

👉 https://www.ctvmedia.com/2026/05/06/the-memory-gap-tv-brand-recall/

Research shows TV drives 12x higher brand recall than search and 2x higher than social. Here’s the science behind it and what it means for your strategy.

04/30/2026

Did you know your TV ads keep working even when they're not on air? 📺

When TV and social media team up, the results speak for themselves:

✅ 1.8x higher brand recall
✅ 110% more likely to visit your website

That means more eyeballs, more clicks, and more customers — without doubling your budget.

At CTV Media, we don't do cookie-cutter. Every campaign is built around YOUR brand using data-driven planning, smart targeting, and pixel tracking.

Ready to build your perfect campaign? Let's talk. 👇
🔗 www.ctvmedia.com/contact

*Source: "2026 TV Makes Memories" by Comcast