Professional Outdoor Media Association

09/18/2025

📢 Media Member News: “If you never heard about the legendary Canadian shore lunches then you don’t know what you’re missing out on. I was reminded of how special they are the other day when I was fishing with the legendary Plummer’s Lodge up in the Northwest Territories.”

📰 Read the full article from POMA member Tom Claycomb by clicking here: https://professionaloutdoormedia.org/news/shore-lunches

09/15/2025

📢 Meet the POMA Board of Directors

📍 Britney Booth has 20+ years in writing and editorial, more if you count back to being editor of her high school year book. She is the owner of Booth Media Group, offering editorial, copy writing and magazine publishing. Britney lives in Alabama, but she is originally from Michigan’s Upper Peninsula. She is married to JT and they have one daughter, Hunter-Leigh (5), and one German shorthaired pointer named Guns (3). She enjoys hunting and fly fishing.

💼 Britney decided to serve on the POMA BOD because her industry peers encouraged her to participate.

💡 Fun Fact: Britney likes rocks! She has always picked them up in her travels and during hunting trips. She enjoys looking for them on Michigan’s beaches, and her daughter does too!

09/11/2025

POMA members are invited to attend the 69th Annual Conference of the Association of Great Lakes Outdoor Writers (AGLOW), taking place Sept. 21-25, 2025, in Eau Claire, Wisconsin.

Thanks to a generous offer from our friends at AGLOW, each POMA member will receive a complimentary AGLOW membership for the remainder of 2025, making you eligible to attend this exclusive, member-only event!

Contact AGLOW Executive Director Kevin Paulson directly at [email protected], and he’ll assist you with registration and set you up with your complimentary membership.

09/09/2025

📣 POMA turns 20 — and big things are ahead!

From our 2005 beginnings to a thriving community of outdoor media professionals, it's all thanks to our founders - and to you! We're excited to announce monthly president’s updates, streamlined membership applications, media camps in 2026 and masterclasses on our new YouTube channel. The journey continues - stronger together.

Want to be part of it? Visit the link to learn what’s coming and how you can get involved.
🔗 professionaloutdoormedia.org/news/celebrating-20-years-of-poma-big-things-ahead

09/05/2025

🚨 Media Advisory 🚨
The Boone and Crockett Club will release the most comprehensive review of wildlife poaching in U.S. history after five years of research.

📌 What: Press Conference on Poach and Pay report findings
🗓️ When: Tuesday, September 9, 2025 – 12:30 PM ET
💻 Zoom: https://us02web.zoom.us/meeting/register/Nz9ucVwLRvadiWHuqXXS7w

This landmark research highlights the detection rate of poaching crimes, conservation impacts, financial losses and provides policy and outreach recommendations to reduce illegal wildlife crime.

Let’s stand together with ethical hunters and conservation partners to protect America’s wildlife heritage. 🦌🇺🇸

The Boone and Crockett Club will host a press conference to release the results of five years of research providing the most comprehensive review of domestic wildlife poaching in U.S. history. The press conference will focus on differentiating between legal, regulated hunting and poaching and will e...

09/03/2025

📣 What topics do YOU want to see covered in POMA’s upcoming Insights Sessions? These virtual sessions are built to help you sharpen your skills, grow your career and stay ahead in the outdoor media industry.

Fill out this quick form with your ideas - your input helps shape the sessions that matter most to YOU! https://ow.ly/C54n50WQnxU

09/02/2025

📢 Meet the POMA Board of Directors

📍 Cush Arrue is the Co-Founder of Apex Mountain, where he leads the creative and marketing direction with a focus on storytelling that resonates. Before launching Apex Mountain, he co-founded Forever Dope, a creative agency rooted in the music industry that also operated as a recording studio. Cush is a South Florida native, born and raised. He has been married for 20 years and is a father of three. His hobbies outside of hunting and the outdoors are reading, listening to jazz music, collecting vinyl records, exercising and watching mob movies. Cush also enjoys cooking and finding new recipes to tweak to see how they land.

💼 Cush decided to serve on the POMA BOD because this chapter of his life, his 40s, is dedicated to the outdoors.

💡 Fun Fact: Cush is an identical twin!

08/27/2025

📢 Meet the POMA Board of Directors

📍 Zack Vucurevich is a licensed real estate agent in Tennessee and a certified wildlife biologist. He founded Whetstone Habitat, a land management consulting company that helps private landowners improve their farms for hunting, wildlife habitat, and ecological health. He is also an outdoor writer and contributes to publications like Game & Fish, Turkey Call, and Quality Whitetails. Zack lives just outside of Nashville, Tennessee, but spends a lot of time on the road visiting farms and wild places. He doesn’t have kids yet, but he is a proud uncle and very invested in his big, outdoorsy family. When Zack is not working, he loves chasing critters in the woods, experimenting with land restoration on his family farm in Kentucky, and hunting for arrowheads in creek beds.

💼 Zack decided to serve on the POMA BOD because he believes in the power of outdoor media to shape how people view conservation, land stewardship, and the natural world. POMA has played a big role in his career—from helping him grow as a writer to connecting him with incredible professionals in the industry. Serving on the board gives Zack a chance to give back, support other creators, and help the organization grow in a way that reaches the next generation.

💡 Fun Fact: Zack does not own a complete matching set of camouflage!

08/25/2025

If you attended , what was your favorite activity?

If you didn't attend - what activity would most entice you to attend?

📸:

08/20/2025

📢 Meet the POMA Board of Directors

📍 William “Bill” Brod is the Publisher/CEO of Outdoor Specialty Media and Marketing. Under his leadership, Outdoor Specialty Media Group delivers premium outdoor content through four fully interactive websites: North American Deer Hunter, North American Bow Hunter, North American Outdoorsman and Crossbow Magazine. Bill is a native of central New York State. He is married and has four grown daughters. Bill actively participates on several community boards and has a deep-seated passion for outdoor activities, including hunting, fishing, gardening and golf. Additionally, he is involved in ski racing both as a competitor and a coach.

💼 Bill decided to serve on the POMA BOD because he wants to use his 23 years of experience publishing to help content creators and brands navigate the changing landscape from print to digital.

💡 Fun Fact: In 2016 Bill was the Silver Medalist in the NASTAR Ski Racing National Championships in his age group!

08/14/2025

📢 POMA Members!
Share your work with us!

08/12/2025

In a recent interview on the American Outdoor News Podcast, Robert Sexton, Executive Director of POMA, shared valuable insight into how the organization supports outdoor communicators.

Sexton emphasized the many benefits POMA offers to outdoor writers, including networking opportunities with manufacturers, access to exclusive media events, and professional development resources.

Click here to listen: https://blubrry.com/americanoutdoornews/147591677/the-power-of-storytelling-in-outdoor-media/