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Bcreative Digital Media

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Princeton, NJ
Bcreative Digital Media

Video roots for a digital future. The Princeton area’s only full-service Digital Marketing UnAgency. Compare the work. Read the reviews.
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Shooting studio, production van, gear, crews, edit suites. 35+ years serving local & regional clients. Video Production & Editing
with Shooting STUDIO and editing suite on site - see pictures at website

12/25/2025

Merry Christmas from our team to yours.
Hope your day is cozy and full of good energy.

Marketing tip:
Your first post in January should show your face or your people.
Real humans instantly outperform graphics — especially after a season of stock images.
Start the year connecting, not selling.

12/23/2025

There is a revolution underway, and most brands are losing. 📉

First, it was just having a video on your website. Then it was YouTube. Now, it’s social media—and the rules have changed.

The reality? Almost nobody is flipping their phones. The platforms don't even support it anymore! If you’re still posting horizontal video, you’re showing up as a tiny "letterboxed" rectangle that looks like a relic from 2010.

The truth is: if your video doesn't fit the screen, you look out of touch. At Bcreative, we’re done with the "yesterday" approach. We produce high-end, cinematic vertical content that actually commands attention where your customers actually live: on their phones, held vertically.

Don't let your brand look like a tiny rectangle in a vertical world.
Get with the revolution. Let’s talk about your vertical strategy.

12/22/2025

Are your customers happy?

Fast-cut hype is easy.
Real people on camera is not.

Anyone can slap together jump cuts, graphics, and stock clips.
Very few can sit with a real customer, earn trust, and capture something honest.

This has always worked.
And in a world flooded with fakery and agencies trying to do "cool" creative, it stands out even more.

Real customers talking about real experiences beats BS every time.

But most agencies avoid it because it takes work. Because they don't actually produce video.

In 2026 - make a move... to get real! It works.

BCreative Digital Media — The Un-Agency
Video roots. Digital future.

12/19/2025

In 2026, social media is vertical video
And the most effective vertical video for your business?

Real people.
Unscripted.
Talking honestly about what you do.

It’s that simple.

Doing it right?
That’s not.

Most businesses don’t know how to frame it, light it, pace it, or make it feel natural on camera.
That’s where it falls apart.

That’s where we come in.
We help real people tell real stories that actually perform.

BCreative Digital Media
Video roots. Digital future.
The Un-Agency.

Bcreative.media / Princeton

12/18/2025

Real People Sell.

Lenore isn’t an actor.
She’s not reading a script.
She means every word.

That’s why this works.

People don’t trust ads.
They trust people who show up and speak honestly.

When real employees talk about what it’s actually like to work somewhere, two things happen:
• Customers listen
• Future employees lean in

This is how you build trust before the phone rings.
This is how you attract the right people — clients and staff.

We put real people on camera and let them speak.
If you want your story to land, start with your people and your customers.

BCreative Digital Media
Video roots for a Digital future.
The Un-Agency.

12/17/2025

If it glows… it grows.
Your customers live on screens — phone screens, computer screens, and the giant TV they binge on every night.

That’s where attention is.
That’s where decisions are made.

Most agencies still treat digital like an afterthought.
Recycled content. Random boosts. No strategy. No storytelling.

If you want real growth in 2026, you need media made for the screens people actually use.
That’s what we do.
We make it. We place it. You grow.

BCreative Digital Media — The Un-Agency.

12/12/2025

Stop posting horizontal video on vertical platforms.

Vertical platforms (Instagram, Facebook, TikTok, YouTube Shorts) are built for full-height viewing.

A horizontal clip becomes a tiny rectangle floating in the middle of the phone.

You lose visual impact instantly.

Attention drops the second black bars appear.

People scroll fast.
Horizontal video with black bars looks like leftover content — not made for them.
Your viewer subconsciously thinks:
“Not worth my time.”

The algorithm knows it’s not native.

Platforms prioritize video that fills the screen and keeps people watching.
Horizontal footage = lower retention = less distribution.

Brands look dated when they do it.

Vertical is the modern format.
Horizontal on a phone screams recycled, lazy, or agency didn’t get it.

You lose composition, resolution, and clarity.
Vertical needs to be planned and shot vertical — different framing, pacing, and storytelling.

The Point
Shoot native vertical.
Respect the platform.
Get the reach you’re looking for.

12/10/2025

Real people on camera beat stock footage every time.
That’s why we film your actual team — credible, direct, and impossible to ignore.

This kind of video doesn’t just “look nice.”
It wins you business across every channel that matters:

• Your social feeds
• Your website
• Digital TV / OTT ads
• Google Business Profile
• Paid social campaigns
• Email marketing

Most agencies can’t produce this.
Most video guys can’t distribute it.

We do both. One team. One message.
From camera to customer — without the hand-offs.

Call Burke Wood at (609) 213-9849

12/08/2025

Real People, Telling Your Story. That works!

Vertical video is over 80% of what people watch today — and when an actual employee talks straight to camera, it hits harder than any “campaign” an agency can dream up.

Most digital agencies can’t shoot this.
They can’t direct it.
They don't do it.

We can. We do. Every week.
This is the Un-Agency.

11/30/2025

A customer calls you at 10 p.m. What happens?

The average business owner is at home, sleeping. A potential customer goes to your competitor. What if your phone was answered?

With our AI Voice and text assistant, you never miss a lead again. It answers calls, responds to texts, and even books appointments for you, 24/7. It's the difference between being closed for the night and being ready for business.

11/27/2025

Happy Thanksgiving! For Greenwood House — our content using real people, real stories, and real gratitude.

And here’s the bigger point: this is what we do for our clients.
We don’t just “post.”
We don’t hand you templates or generic holiday graphics.
We show up, capture authentic moments, craft real narratives, and turn them into content that actually connects.

While most agencies recycle stock footage and call it a day, we’re on-site creating something personal — something your community feels. That’s why Greenwood House trusts us, and why their videos perform.

If you want marketing that isn’t fake, phoned-in, or outsourced…
If you want real stories that build real connection…
Let’s talk.

This is Bcreative — The Un-Agency.
We make content that works.

11/26/2025

99.9% of digital marketers can’t make vertical video like this.
They outsource it. They mark it up. They pretend.

We don’t.

Burke brings 40 years of real video production — storytelling, lighting, sound, craft.
Craig brings the digital — targeting, distribution, analytics, results.
Put them together and you get the Reese’s Peanut Butter Cup of modern marketing:
real video + real digital = content that actually works.

Address

743 Alexander Road, STE 1
Princeton, NJ
08540

Opening Hours

Monday	9am - 6pm
Tuesday	9am - 6pm
Wednesday	9am - 6pm
Thursday	9am - 6pm
Friday	9am - 6pm
Saturday	9am - 5pm
Sunday	9am - 5pm

Telephone

+16092139849

Website

https://www.bcreative.media/

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