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Operating as usual

Elly McGuire, CEO New Yorkie Runway, Oscar Winner Celest Holm & David Frei
12/23/2011

Elly McGuire, CEO New Yorkie Runway, Oscar Winner Celest Holm & David Frei

David Frei, Voice of Westminster Kennel Club Dog Show
12/23/2011

David Frei, Voice of Westminster Kennel Club Dog Show

Nicole holding Oscar winner, Celeste Holm's 1947 Oscar during the New Yorkie Runway benefit for David Frei's new book "A...
12/23/2011

Nicole holding Oscar winner, Celeste Holm's 1947 Oscar during the New Yorkie Runway benefit for David Frei's new book "Angel on a Leash" party.

05/20/2011
TODAY Good News!

On the Today Show this morning, I saw a truly heartwarming story about how one woman's tweet saved her mother's life. Social media is a powerful thing!

TODAY Good News!

05/18/2011

Our lovely CEO Nicole Milici is being interviewed today by the Mercury. Keep your eyes peeled for the story!

Social butterfly season is upon us!  Spada's Spotlight gives you the scoop on Newport's summer galas - and one you DON'T...
05/18/2011
Spada's Spotlight

Social butterfly season is upon us! Spada's Spotlight gives you the scoop on Newport's summer galas - and one you DON'T want to miss.

Plus - see Nicole Zilian Milici's beautiful design work for Ophelia's Wardrobe!

As the May issue of Newport Life Magazine confirms, event season is rapidly approaching. As I studied the enclosed 2011 Gala Social Calendar, I noted 23 summer galas, nine of which are occurring in the month of July alone. Social butterflies all over Newport County will be marking their calendars

05/17/2011

So much fun checking out Newport Life Magazine's Best of Newport County 2011 awards! Gave us some new places to try!

http://www.newportlifemagazine.com/PDF/MeetTheWinners.pdf

Trade Show tricks from Inc Magazine. Things to keep in mind for next year's RIBA Home Show!
05/16/2011
8 Tricks of the Trade Show | Inc.com

Trade Show tricks from Inc Magazine. Things to keep in mind for next year's RIBA Home Show!

Whether you're attending your first trade show or you 50th, these tips will help your company stand out and succeed. Related Links Links: How to Boost Traffic at Your Trade Show Booth Surviving a Las Vegas Trade Show Nice Meeting Your Avatar 12

Want to see a gorgeous page with custom tabs?  It's Ophelia's Wardrobe, check it out!
05/13/2011
Ophelia's Wardrobe

Want to see a gorgeous page with custom tabs? It's Ophelia's Wardrobe, check it out!

Community

This week Spada discusses the lowdown on blogging for businesses!
05/12/2011
Spada's Spotlight

This week Spada discusses the lowdown on blogging for businesses!

It’s impossible to miss all of the blogging occurring in our contemporary society. Whether you’re looking at a big company or a small start up, blogging has simply exploded, becoming a huge phenomenon as the essential business tool. Why, you may ask? Stripped down to the core, it’s a way to set b

Curious about past Ophelia's Wardrobe events? Or just really, REALLY excited for this year?  Check out these pictures Ne...
05/11/2011
Newport Seen - Ophelia's Wardrobe

Curious about past Ophelia's Wardrobe events? Or just really, REALLY excited for this year? Check out these pictures Newport Seen took back in 2009 (especially the shots of heiress Doris Duke's gorgeous clothing)!

Sale of Doris Duke and vintage clothing in Newport RI

This just in - Microsoft is buying Skype!
05/10/2011
Yes, Microsoft is buying Skype - The Term Sheet: Fortune's deals blog Fortune Finance

This just in - Microsoft is buying Skype!

So much for that Skype IPO. Fortune has confirmed that Microsoft (MSFT) has agreed to buy the voice-over-Internet company for $8.5 billion, including the assumption of debt. Expect a formal announcement within the next hour. There had been reports last week that Skype was in acquisition or par

Mobile Uploads
05/09/2011

Mobile Uploads

Liberty Staffing DVD mailing, April 2011
05/09/2011

Liberty Staffing DVD mailing, April 2011

A dvd mailing for our client Liberty Staffing!
05/09/2011

A dvd mailing for our client Liberty Staffing!

Nicole with her birthday cake and LCP's President Jim Gladney on April 18th
05/09/2011

Nicole with her birthday cake and LCP's President Jim Gladney on April 18th

This week our blog presents "Royal Rebranding" as we delve into Kate and Will's big day - from a marketing standpoint, o...
05/07/2011
Spada's Spotlight

This week our blog presents "Royal Rebranding" as we delve into Kate and Will's big day - from a marketing standpoint, of course! Enjoy.

On April 29, it was impossible to escape the Royal Wedding. Whether you witnessed this historical event live at 6:00am or relied on the magnitude of recaps to keep you well informed, William and Kate, or the Duke and Duchess of Cambridge as they’re now formally known, were all anyone could talk abou

The Tweet heard 'round the world. 10 of them, that is!  So fascinating to think of social media as a witness to history....
05/06/2011
10 Historic Tweets That Captivated the World

The Tweet heard 'round the world. 10 of them, that is! So fascinating to think of social media as a witness to history.

Here are 10 tweets that changed the world, or showed us how much the world has been changed by social media.

This ad in a recent J. Crew catalog - featuring Creative Director Jenna Lyons painting her son's toenails pink - has bee...
05/04/2011

This ad in a recent J. Crew catalog - featuring Creative Director Jenna Lyons painting her son's toenails pink - has been stirring up controversy. Love it or hate it? We want your thoughts!

Have you ever been to Ochre Court? It's the 2nd largest mansion in Newport - and the site of Child & Family's Ophelia's ...
05/03/2011

Have you ever been to Ochre Court? It's the 2nd largest mansion in Newport - and the site of Child & Family's Ophelia's Wardrobe event on June 10, 2011 at 8pm. Beautiful clothing, an opulent setting, and a great cause will make this an evening to remember.

Contact Sharon Lavallee at 401-848-4123 to secure a ticket!

05/02/2011

Your new best friend? The Gasbuddy app for all smartphones. Uses your location to find the lowest gas price in your area.

This week, our blog is ALL ABOUT the creative.  Meet Nicole Milici, the mastermind behind Spada's creative flair.  Find ...
04/30/2011
Spada's Spotlight

This week, our blog is ALL ABOUT the creative. Meet Nicole Milici, the mastermind behind Spada's creative flair. Find out the things that inspire her and her foolproof method of getting out of a rut!

I absolutely love being around creative people – definitely a perk of working at a marketing agency where great ideas and talent are readily accessible. It’s the whole notion of a creative journey that starts with a figment of an idea and leads to something both new and tangible, a manifestation of

04/28/2011

Royal Wedding = branding of the British monarchy at its best. Bring on the pomp and circumstance. We'll all be watching!

StyleWeek and StyleWeek Providence join together in support of Child & Family's Ophelia programs!  The event will occur ...
04/26/2011
StyleWeek Providence

StyleWeek and StyleWeek Providence join together in support of Child & Family's Ophelia programs! The event will occur in June at gorgeous Ochre Court Mansion in Newport. Can't wait!

Ophelia's Wardrobe 2011 - Fashion Show We are very proud to announce that StyleWeek and StyleWeek Providence designers will join together with Child & Family Services to support the Ophelia Programs...

Want to learn more about Groupon, Living Social, and other group buying sites?  Check out these pros and cons!
04/26/2011
10 Pros and Cons for Using Groupon

Want to learn more about Groupon, Living Social, and other group buying sites? Check out these pros and cons!

Group buying may be all the rage among consumers. But does is really make good business sense? Yes it can if you design the promotion just right for your company.

In honor of polo shirt season... the Art of Preppy Branding from pros like Ralph Lauren, Lacoste, Brooks Brothers, and V...
04/26/2011
Spada's Spotlight

In honor of polo shirt season... the Art of Preppy Branding from pros like Ralph Lauren, Lacoste, Brooks Brothers, and Vineyard Vines. Learn more on Spada's Spotlight and see which mode of branding appeals to you the most!

For most people, a polo shirt is just a polo shirt. While I don’t entirely disagree with that claim, it is impossible to ignore the innovative and painstakingly consistent branding that top sportswear designers have used to create their special niche in the preppy world. Take four brands: Ralph Laur

04/24/2011

Happy Easter everyone!

In "The Delicious Taste of a Discount," Spada Media explores the marketing strategies of various establishments during R...
04/16/2011
Spada's Spotlight

In "The Delicious Taste of a Discount," Spada Media explores the marketing strategies of various establishments during Restaurant Week. If you love to eat out, Restaurant Week is the time to do it! Read our blog to see why.

Restaurant Week. For food connoisseurs and gastronomical enthusiasts alike, these two words are magic to the ears. From Baltimore to San Francisco to Kansas City and all over, participating restaurants feature a prix fixe menu that gives diners’ pockets a small reprieve from the standard prices.

It's a gorgeous spring day outside... and the PERFECT time to show you all this highly creative billboard by Nike. Makes...
04/15/2011

It's a gorgeous spring day outside... and the PERFECT time to show you all this highly creative billboard by Nike. Makes us want to put on some sneaks and go for a run! What do you think?

"That act between seeing and understanding is critical" - Milton Glaser, graphic designer of the infamous "I Love New Yo...
04/13/2011
4 Characteristics of Great Logo Design | Inc.com

"That act between seeing and understanding is critical" - Milton Glaser, graphic designer of the infamous "I Love New York" logo.

At Spada Media, we are all about branding companies. This morning, we thoroughly enjoyed this gem from Inc. Magazine on great logo design. Check it out!

What makes a logo design great? Here are four characteristics that distinguish great logos from the legions of the not-so-great.

Staying creative is so essential in our industry! (Even if we feel like taking a day off...) Here are some great tips to...
04/12/2011
A 12-Step Guide to Fostering Your Creativity

Staying creative is so essential in our industry! (Even if we feel like taking a day off...) Here are some great tips to get the creative juices flowing!

Designing a website can be mentally draining, and sometimes it's hard to stay creative. Here are 12 ways to keep the juices flowing and avoid burning out on less exciting projects.

04/11/2011
Digital Life - Missing boy found thanks to Twitter

Boy went missing and...Twitter to the rescue! Oh, the cleverness of social media.

We frequently complain about the Internet's ability to corrupt the younger generations, but today we celebrate it for the role it played in a missing 16-year-old boy's safe return to his home in Dhahran, Saudi Arabia.

A Spada Media strategy meeting for a client's social media program :)
04/05/2011

A Spada Media strategy meeting for a client's social media program :)

This week, it's all about best in show...Home Show Booths, that is.  Pick up some marketing tips from our faves!
04/04/2011
Spada's Spotlight

This week, it's all about best in show...Home Show Booths, that is. Pick up some marketing tips from our faves!

This past weekend, the Spada Media team worked the RIBA Home Show at the RI Convention Center in Providence. We were constantly busy setting up, assisting cooking demonstrations, and making sure everything was running smoothly, yet our marketing minds were more engaged than ever. Due to the volume o

Danielle, a Spada intern for the day, serves cheese at the Cabot table in the Rejuvenation Room at the RIBA Home Show.
04/03/2011

Danielle, a Spada intern for the day, serves cheese at the Cabot table in the Rejuvenation Room at the RIBA Home Show.

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Urban Music and Art Production Rhode Island International Film Festival Castle Entertainment The Public's Radio 89.3FM Releaf Media Providence Business News B-Side Magazine JWU Live Focus Forward Media, Inc. DK Communications RUKIZ AT WILD ZEBRA WRNP 1320 A.M. Providence Phoenix Infamous Entertainment Luminous