Yardstick Golf

Yardstick Golf ⛳️ Dream it. Build it. Craft your perfect home setup or launch a thriving business. I began looking into indoor golf as a potential investment opportunity.

Play it. ️‍We're your one-stop shop for all things golf simulators - business plans, in-depth reviews, expert advice, and buyer surveys, data-driven insights. In doing so, it quickly became apparent that the assumptions about the number of rounds played drove the business case on such an enterprise. This refers to both the number of simulators my area could support and the percentage of time they would be rented. Most of the simulator manufacturers had ROI models that they provided me showing an expected utilization of ~70-80% for the year, but were unable to share actual results. They also didn't have any empirical information on impacts of weather, population, etc. I decided to create a survey to collect that sort of information and provided a copy back to participants of the survey. What I found was that these ROI models overstated actual use. I was also able to evaluate a number of other data sources covering weather, golfers in a 10 mile radius, home price, percentage of renters, etc around a facility to identify a few drivers to help build a forecast of expected utilization in my area. In the end, I concluded that an indoor golf center could be profitable, but not close enough to replacing my existing salary to be worth the risk. Given the total lack of information like this, I thought it might be interesting to see if I could build a community and continue to gather data that owners would find useful. If through this venture, someone comes up with a way to crack the nut on how to really drive strong traffic in good weather, I might still open a facility some day.

Love seeing an iconic brand making a comeback. Don't sleep on Ben Hogan
09/15/2026

Love seeing an iconic brand making a comeback. Don't sleep on Ben Hogan

Hogan Icon Irons have been my every day set for years (mixed set, actually). Read our Ben Hogan Icon irons review for details & recommendations.

Golf Simulator Business Insurance: Coverage & CostsMost golf simulator operators carry a standard commercial general lia...
07/02/2026

Golf Simulator Business Insurance: Coverage & Costs

Most golf simulator operators carry a standard commercial general liability policy and consider the job done. The trouble is that many of those policies were never underwritten for a business where customers swing clubs at 100+ mph, alcohol is served at the bar, and a single launch monitor can cost more than a year of rent. That gap tends to surface at exactly the wrong moment — when a claim is filed.

This guide breaks down the coverage types an indoor golf business commonly carries, what each one generally does, where standard policies often fall short, and how operators approach getting properly covered. Think of it as a map of the territory before you sit down with a licensed agent.

Golf Simulator Business Marketing StrategiesThere are many ways to market your golf simulator business, but experienced ...
07/01/2026

Golf Simulator Business Marketing Strategies

There are many ways to market your golf simulator business, but experienced owners agree that Facebook is the most effective to hit your golf target market. The platform perfectly lends itself to local businesses who want to securely establish themselves in their respective golf market. With a little guidance, you can get more eyes on your business and, therefore, more money in your register.

Indoor Golf Venue Build-Out Guide: Construction, Permits & TimelineMost golf simulator venue projects run 30 to 50 perce...
06/30/2026

Indoor Golf Venue Build-Out Guide: Construction, Permits & Timeline

Most golf simulator venue projects run 30 to 50 percent over original budget and open two to four months later than planned. The cause is almost always the same: operators underestimate the complexity of commercial build-out before they sign a lease. This guide walks you through every construction phase, the permit stack you actually need, and a realistic week-by-week timeline from lease ex*****on to opening day.

How to Choose the Right Location for an Indoor Golf BusinessThe right location can make an indoor golf business. The wro...
06/29/2026

How to Choose the Right Location for an Indoor Golf Business

The right location can make an indoor golf business. The wrong one can drain it before the simulators are even calibrated. Before you sign a lease, here is what the data actually says about where indoor golf centers succeed.

Don’t Sign That Lease Until You’ve Stress-Tested the NumbersAn indoor golf facility is a high-cap-ex commitment. Before ...
06/28/2026

Don’t Sign That Lease Until You’ve Stress-Tested the Numbers
An indoor golf facility is a high-cap-ex commitment. Before you lock in your capital structure or commit to a full-service kitchen, you need to know exactly where your break-even point sits. My custom financial modeling service moves beyond "estimates" to give you a granular, 5-year outlook based on real-world utilization curves. Whether you are weighing an in-house club fitter vs. a revenue-share model, or SBA debt vs. private equity, we will find the most profitable path forward together. Get the clarity you need to pitch investors and banks with total confidence.

6 Ways to Finance a Golf Simulator BusinessA golf simulator business typically requires $150,000 to $500,000 in startup ...
06/27/2026

6 Ways to Finance a Golf Simulator Business

A golf simulator business typically requires $150,000 to $500,000 in startup capital before you flip the sign to open. That number doesn’t come from one place. The operators who fund their facilities successfully almost never use just one source, and the ones who struggle often relied too heavily on a single financing vehicle that didn’t match their situation.

This guide covers every realistic financing path available to a golf simulator business owner in 2026, including how they work, who they’re right for, and where most first-timers get tripped up. You’ll also find a comparison table that puts all the options side by side so you can build your actual funding stack, not just pick one option and hope it’s enough.

Indoor Golf Membership Pricing: What to Charge and WhyMost indoor golf operators get membership pricing wrong in the sam...
06/26/2026

Indoor Golf Membership Pricing: What to Charge and Why

Most indoor golf operators get membership pricing wrong in the same direction: too cheap to be sustainable, too complicated to sell, or both. This guide breaks down the real market data, the three-tier framework that works, and the variables that should be driving your numbers.

Are golf simulator businesses profitable? Enter a few simple assumptions about the indoor golf simulator bar you are con...
06/25/2026

Are golf simulator businesses profitable? Enter a few simple assumptions about the indoor golf simulator bar you are considering to get a very high level and rough estimate of potential golf simulator revenue. Your actual revenue may vary depending on the accuracy of your estimates of a few key aspects of your golf center.

The result will update once you’ve entered an initial value in all the fields. You can adjust your assumptions an unlimited number of times to see how they might impact your business. Think of this as a mini-version of our startup model without the data from our research.

Most startup cost guides for indoor golf give you a number range and call it a day. That’s not a budget. A real budget s...
06/24/2026

Most startup cost guides for indoor golf give you a number range and call it a day. That’s not a budget. A real budget separates what you owe every month regardless of revenue from what scales with the business. Get that distinction wrong and you’ll run out of cash before you ever find your stride.

Address

Richmond, VA

Alerts

Be the first to know and let us send you an email when Yardstick Golf posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Yardstick Golf:

Shortcuts

Share

Category