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Operating as usual
A good #PR campaign makes a splash and leaves a wake. http://ow.ly/WMIv50JgHpc
States fight hard for investment and jobs. Georgia won a gem recently. Its governor's PR campaign was a master class in substance and timing.
Let PRNEWS know how you did on crisis prep in the Q1 of this year! 😅 http://ow.ly/FXiU50JfJLs
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Because customers should always be the focus of what you do. http://ow.ly/SLnz50Jel99
How can social media leaders create a steady cadence of fresh, customer-centric social posts, especially when formal case studies are resource-intensive and can take months to produce? Our contributor provides five tips.
The PRNEWS Top Women Awards honor the industry's powerful women who are laying the groundwork for the evolution and future success of the communications community. Nominate a colleague or yourself for this coveted recognition by Thursday, June 23. https://bit.ly/35VXJl8
What day of the week is the best to pitch to journalists?
It's a #gaad day to consider increasing inclusivity in your content.
http://ow.ly/1ws950Jc5p9
While it may seem intimidating to begin making content and communication more accessible, the resources and education are available.
PRNEWS has a long-standing history of recognizing talent in PR and Communications. Winners and finalists of the Platinum Awards are commemorated on dedicated awards sites as well as prnewsonline.com’s Winner Circle, which are seen by up to 2,000 industry leaders daily.
Gain industry-wide recognition and enter your best to the 2022 Platinum Awards by Friday, June 10. https://bit.ly/3ga0JMy
For over two decades, the Platinum PR Awards have been hailed as the most coveted and competitive award in the communications space.
Should corporate leaders set policy on social issues? Should they consider staff viewpoints? It's a lively debate. http://ow.ly/QC1R50Jajqk
Who should lead a company's stance on social issues? We asked 2022 Social Impact Awards honorees this and other questions about ESG.
Now accepting submissions for the 2023 Agency Elite Top 100! Make sure your agency gets a coveted spot on the industry's only editorial roster of the top 100 PR and Communications agencies.
The deadline to enter is Friday, July 15. https://bit.ly/3l391bF
PRNEWS’ Agency Elite Top 100 is the industry’s only editorial roster of the top 100 PR and Communications agencies. Nominations are due on July 15, 2022.
Virtual influencers are rising in importance, so, most likely, are @ftc regulations of them. Here's what you can expect. http://ow.ly/cWWC50Jajfz
Virtual influencers are like us. Almost. Still, like human influencers, virtual ones can go astray. As such, expect FTC regulation of them.
Dig deep, be aspirational and authentic. How a @Netflix series finds great content for the LGBT market. http://ow.ly/MuVm50Ja5to
The new Netflix series Heartstopper offers a slew of insight about preparing better LGBT content. Balance and authenticity are key.
A pair of #PR maxims, authenticity and balance, are keys for improving LGBTQ-themed content. http://ow.ly/3qZ750J9cCH
The new Netflix series Heartstopper offers a slew of insight about preparing better LGBT content. Balance and authenticity are key.
It's a moment for #green activities, yet #greenwashing is rampant. How you can avoid it. http://ow.ly/SZBV50J7qHq
This is a moment for sustainability and companies should take part. Yet, greenwashing is pervasive. These tips help communicate an environmental commitment.
You're not only watching sports on TV, you're getting lessons in #PR. http://ow.ly/TL3c50J7qwG
PR pros who watch sports on TV are getting a bonus. The announcers often provide free PR tutorials, veteran communicator Arthur Solomon argues.
Get ready for it...virtual influencers and IRL @ftc regulation of them. http://ow.ly/CYZi50J7q7y
Virtual influencers are like us. Almost. Still, like human influencers, virtual ones can go astray. As such, expect FTC regulation of them.
As with many things, transparency helps when explaining rising prices. http://ow.ly/osQZ50J6BW6
Relaying messages about higher prices is often the communicator’s job. Here are some ways to do it well.
Don't put all your eggs, or KPIs, in one basket. http://ow.ly/ChQh50J6BI8
#SSU2022 speaker Joseph Alves, associate, social strategy, WarnerMedia, urges marketers to use several platforms when considering KPIs.
It's likely @ftc will require virtual influencers disclose they're not human. See more potential regulations of virtual influencers here. http://ow.ly/eq0m50J5nRv
Virtual influencers are like us. Almost. Still, like human influencers, virtual ones can go astray. As such, expect FTC regulation of them.
Virtual influencers are just like IRL influencers. How will @ftc regulate them? A few ideas. http://ow.ly/cg5k50J5n7j
Virtual influencers are like us. Almost. Still, like human influencers, virtual ones can go astray. As such, expect FTC regulation of them.
Where should you be focusing your video content strategy? http://ow.ly/fqV850J5aS9
For CPG companies, consumer engagement with Instagram videos rose 52 percent year-over-year, from March 2021 to March 2022, according to Shareablee
Influencers sometimes run afoul of federal regulation. Virtual influencers do also. Here's how @ftc may regulate them. http://ow.ly/Cms550J5mKE
Virtual influencers are like us. Almost. Still, like human influencers, virtual ones can go astray. As such, expect FTC regulation of them.
One week left to enter the most coveted awards program in PR and Communications. The Platinum Awards set new benchmarks for innovation, creativity, and leadership among the PR community. Enter your top-notch communicators and campaigns today: https://bit.ly/3ga0JMy
Give them their well-deserved time in the spotlight! Energize your teammates and inspire the next generation of female leaders with your 2022 Top Women nominations.
Submit your innovators, mentors and rising stars by Friday, June 17. https://bit.ly/35VXJl8
Communication is so important during this turbulent financial time. https://www.prnewsonline.com/financial-stocks-fall-communicators-needed/
Communicators, once again, will answer the call and serve as the cavalry in a sea of confused and worried financial clients.
Brands are working on ways to help youth feel more accepted on social media. http://ow.ly/k16W50J3jY6
In #DetoxYourFeed, Dove is encouraging teens to unfollow anything on social media that does not encourage them to feel good about themselves.
Because the 24-hour news cycle drowns countless stories that deserve attention. http://ow.ly/1M0350J1sQn
Don't underestimate how much a juicy soundbite can help your story gain attention in today's crowded media landscape. We offer some useful soundbite tips.
Mother's Day can be difficult for some. That's why several companies allow consumers a chance to opt out of Mother's Day promotional emails.
The Platinum PR Awards set new benchmarks for innovation, creativity, and leadership among the PR community. Enter your top-notch communicators and campaigns today: https://bit.ly/3ga0JMy
For over two decades, the Platinum PR Awards have been hailed as the most coveted and competitive award in the communications space.
A slew of tips on communicating price increases. http://ow.ly/Jyqi50J0wXZ
Relaying messages about higher prices is often the communicator’s job. Here are some ways to do it well.
There are a slew of options for companies to communicate their stance on #RoeVsWade None of them is easy. http://ow.ly/592N50J0x9G
Companies and PR pros likely are facing yet another polarizing issue, abortion. They have plenty of options, though none will be easy.
A lot of irony on #WorldPressFreedomDay http://ow.ly/Pkno50J0wTs
World Press Freedom Day 2022 is dripping with irony. Still, PR's symbiotic tie to the press means guarding public trust in media is vital.
What will companies do on #RoeVsWade ? http://ow.ly/A7Ob50IZI15
Companies and PR pros likely are facing yet another polarizing issue, abortion. They have plenty of options, though none will be easy.
Did you know that the perfect pitch of 2022 was under 150 words long? Download "The Framework of a Perfect Pitch" to reveal why some of your pitches do so much better than others, and why some are falling flat. https://bit.ly/3rVFYe0
Free Research Report to The Framework of a Perfect Pitch We analyzed a sample of nearly 400,000 real pitches from 2022 for this study to figure out what makes up the “perfect” pitch today.
People are angry about inflation—and there is no easy way to get around it. http://ow.ly/xJB550IZqsA
Relaying messages about higher prices is the communicator’s job. As such, we asked communicators in affected fields for best practices. In addition, thinking that experience is a great teacher, we spoke with communicators in industries, including PR, where rate hikes are annual or, worse, multi-an...
PR professionals are exceptional storytellers. A good communications expert will find the positive messages and translate them into favorable stories.
The PRNEWS Platinum Awards honor the dynamic talents that work tirelessly to create narratives to advance their agenda, increase the brand’s credibility and enhance its reputation. Nominate yourself or a colleague by the Early Entry Deadline of Friday, May 6. https://bit.ly/3ga0JMy
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