
15/07/2025
Since 2015, advertiser interest, intent, and spending on podcasts have gone through the roof! 🚀
📈 78% of agencies are now actively investing—5× more than a decade ago
🎯 74% are seriously considering podcast ads
💡 69% intend to run campaigns in the next 6 months—an 11-year high
With over half of weekly listeners tuning in for 6+ hours, now’s the time reach these highly engaged audiences. Read more here: https://www.insideradio.com/free/advertiser-interest-intent-and-spend-on-podcasts-have-skyrocketed-since-2015/article_b47154f5-0ff7-41c7-95a4-4e7b998c2756.html