10/03/2023
The myth that you have to be on ALL of the platforms is huge when you are starting your brand on social media, the TRUTH is you don’t need to be on ALL of the platforms, you can choose which platform to grow your community on based on your audience preference, the type of content you like to create and your business goals.
Here is some information on each platform and what the experts are saying about the people we can reach in each one.
✨️Facebook: With over 2 billion monthly active users, Facebook is the largest social media platform. It appeals to a wide range of demographics, from teenagers to seniors. It's a great platform for businesses to connect with customers and build a loyal following.
Instagram: Instagram has over 1 billion monthly active users, with a majority of its user base being under the age of 35. It's a highly visual platform, making it ideal for businesses in industries such as fashion, beauty, and travel.
✨️Twitter: Twitter has over 330 million monthly active users, with a majority of its user base being between the ages of 18-29. It's a great platform for businesses to connect with customers and build brand awareness through real-time communication.
✨️LinkedIn: LinkedIn has over 700 million members, with a majority of its user base being professionals and businesses. It's a great platform for B2B companies to connect with other businesses and professionals in their industry.
✨️TikTok: TikTok has over 1 billion monthly active users, with a majority of its user base being under the age of 30. It's a highly engaging platform, making it ideal for businesses in industries such as entertainment.
Ultimately, the best social media platform for your business will depend on your target audience and industry. It's important to do your research and understand where your audience spends their time online.