Cloverleaf Audio-Visual

02/24/2024

🔊 New Episode Alert! 🔊

Join us for an insightful journey into the world of music industry secrets with our latest episode featuring Lou Plaia (), Co-Founder and mastermind behind ReverbNation. In this engaging discussion, we explore the nuances of artist development, financial management, and career sustainability.

Lou's wealth of experience offers a unique perspective on navigating the complexities of the industry, debunking myths about record labels and shedding light on the importance of a strong support team for emerging talent.

Whether you're an aspiring musician, a seasoned artist, or simply curious about the inner workings of the industry, this episode is a must-listen for anyone passionate about the art of music.

Listen now: https://buff.ly/3wziBfa

02/14/2024

I recently had the privilege of being a guest on Brendan Dekora's Pro Audio Profiles podcast. It was an amazing opportunity to talk about the music industry and share my insights with Brendan and his listeners. If you're interested, you can listen to the episode by clicking on the following link: https://buff.ly/42H1bcH

I highly recommend giving it a listen and I hope you enjoy the show! 😁

02/09/2024

We are excited to announce the release of episode 3 of our podcast, "After The Master: A Musician's Guide." In this episode, we explore Latoya Cooper's journey as a trailblazer for women of color in the music industry.

Latoya's transformation from artist to CEO challenges traditional notions of well-being and strategic thinking in a competitive business landscape. We delve into working smarter, saying no, and the resilience required to excel in the dynamic music industry. Latoya and I discuss the stages of an artist's development, the significance of strategic planning and mentorship, and the importance of marketing, brand building, and preparedness.

We also explore the rise of indie artists reshaping the music marketing landscape and the power of music as a "business card" for entrepreneurial endeavors. Join us for this eye-opening conversation that promises to inform and transform your perspective.

Listen now: https://buff.ly/3Uv26uE

01/27/2024

Join us for the latest episode of our podcast, After The Master: A Musician's Guide, where we dive into the world of music branding and marketing. Our special guest, Patrice K. Cokely (.cokley), founder of the Bassline Group (), shares her visionary insights and expertise on bridging the gap between artists' creativity and the business acumen needed in today's music industry.

In this episode, we uncover the secrets behind text message campaigns that revolutionize fan engagement and explore the emotional backing artists crave. Patrice shares strategies that can help turn casual listeners into super fans, providing a masterclass in cultivating a genuine connection with your audience.

As a musician turned producer, I understand the challenges artists face in balancing their craft with the demands of the industry. In this episode, we emphasize the importance of authentic fan bases and the power of direct communication. We also delve into the nuances of branding that can elevate an artist from obscurity to acclaim, offering tips for emerging talents on how to make their mark with strategic planning and branding.

But it doesn't stop there. We also address the mental health struggles and uncertainties that artists grapple with in navigating the future of the music industry. We reflect on the potential resurgence of physical music sales and the role of self-care in sustaining a creative career.

Don't miss out on this informative and inspiring episode. Tune in now to discover the secrets of music branding and marketing with Patrice K. Cokely and your host, Matt Ebso.

Listen to the second episode of After The Master here:
https://www.afterthemaster.com

01/12/2024

01/12/2024

After The Master is finally here! I am thrilled to announce the release of the very first episode of my podcast. This show seeks to answer the "now what" question that often plagues musicians after the recording process, and help independent artists navigate the music business beyond the studio.

In this episode, I had the incredible opportunity to interview Suzanne "Suz" Paulinski, the Rock Star Advocate (). Suz is a renowned mindset coach who specializes in helping music entrepreneurs navigate the challenges of the industry. It was an enlightening conversation filled with valuable insights and advice.

If you're an independent artist, music entrepreneur, someone interested in the music industry, this episode is a must-listen. Suz shares her expertise and provides valuable guidance on how to overcome obstacles, develop a growth mindset, and achieve success. Her knowledge and experience in the field are truly remarkable.

To listen to the debut episode of After The Master, click on the following link: https://buff.ly/3Sf0rI0

Don't miss out on this incredible opportunity to gain valuable insights from a seasoned professional in the music industry. Tune in now and get ready to be inspired!

07/08/2022

Throwback to when I filmed the Out On A Limb music video for
I love how these guys are starting to make some waves in the heavy rock scene.

07/06/2022

hey ! Remember that time you sat on an ATV in front of a green screen and ate Raising Canes chicken? I do! 😜

07/05/2022

This is me (Matt Ebso) trying my best to look cool in booties.

📸 Laura Brenden Photography

07/04/2022

This is Gage Reagan. He's pretty much a badass at anything related to cameras. Here, he's helping me shoot Chrome Lotus, the hottest new band you've never heard.



📸 Laura Brenden Photography

07/03/2022

This is what I (Matt Ebso) look like when I'm working. I spend a lot of time with my face in a screen or my ears between speakers. So I think the back of my head is the view my clients are most familiar with. 😂

📸 Laura Brenden Photography