Social Media Marketing World

04/25/2025

04/24/2025

The final day of was 🔥.

Can't wait to see everybody in Anaheim, CA next year.

04/16/2025

Most people think edgy = cool.

But in clientland, it means “safe… with sunglasses.”

You pitch bold.

They pick beige.

Here’s what I’ve learned:

Edgy isn’t a tone—it’s a trust level.

👉 The bolder the brief, the more you need to earn their confidence first.

04/15/2025

Social media manager really means community therapist, content factory, and brand babysitter—rolled into one.

You said yes to strategy.

You got stuck playing digital janitor.

But burnout ≠ badge of honor.

Smart systems and clear boundaries aren’t just nice—they’re necessary.

👉 Your role matters. Guard your energy like it.

04/08/2025

That wraps Social Media Marketing World 2025! 🎉

Get the recordings at: https://pulse.ly/3krodeakg4

04/02/2025

From AI advancements and short-form video trends to meaningful conversations about the future of marketing, delivered in a BIG way.

Did you attend? Tell us your biggest takeaways!

See you in Anaheim, California, for !
(April 28-30, 2026)

03/21/2025

Search engines aren’t what they used to be. 🚨

AI tools changing search behaviors mean traditional SEO is losing its edge. Instead of spending resources chasing rankings, brands should invest in storytelling and customer experiences.

👉 Stories resonate.
👉 Stories spread.
👉 Stories help people discover what they didn’t even know they needed.

Focus on the why behind your content.

Learn more from Pat at Social Media Marketing World:https://pulse.ly/fbacik1r18

03/18/2025

Marketers have leaned too heavily on urgency and scarcity in their product launches.

But in 2025, that’s not enough.

The real shift?

Learning the needs and desires of your audience and reflecting them back before they ever see your offer.

When your content does the heavy lifting, your sales process becomes effortless.

Are you already doing this? Let’s discuss.

Join top marketers at Social Media Marketing World to master this shift: https://pulse.ly/wstytwzhdv

03/17/2025

Most marketers spend too much time perfecting email copy and design but forget one critical thing—the subject line.

🚨 If your email doesn’t get opened, nothing inside matters.

You need to spend just as much time crafting the hook as you do the content. Shift your focus, and watch your open rates soar.

Want to level up your email game?

Catch Jay Schwedelson at Social Media Marketing World. 👉 https://pulse.ly/zl7b48d2e1

03/13/2025

Many marketers believe they deeply understand their ideal client.

The truth?

They don’t know them as well as they think.

Brenna McGowan challenges this common misconception and explains why ongoing conversations—not just AI-driven insights—are crucial for effective product launches.

Staying competitive means staying curious.

See Brenna at Social Media Marketing World: https://pulse.ly/7iyl6sai1x