Real Talk Media

Real Talk Media Strategic Real Estate Media That Generates Listings
✨ Stand Out | 📈 Attract Leads | 🏡 Win Listings Wednesdays between 9am – 3pm via Facebook Live.

The show features community business leaders and entrepreneurs sharing their insights.

08/20/2025

Would you turn down a 40-deal-a-year agent if they didn’t fit your team culture? Louis Pisano has, and he explains why on Episode 44 of the Cashflow Podcast with Jayson Yoss. 💬

The Dean Aguilar Group values culture over commission. With the right systems and coaching, they take zero-deal agents and help them scale, as long as they fit the values of the team.

💡 A strong culture isn’t optional, it’s essential. Protect it at all costs.

🎧 Podcast: .podcast
🎙️ Host:
🔥 Guest: , Realtor at

08/18/2025

📣 Jan Ryan has built her brand on more than sales, she’s built it on storytelling. Through Discover Ramona, she shows that homes sell better when the community shines too.

In this episode, Jan explains why local knowledge is essential when listing a home. Buyers want to know about schools, parks, trails, small businesses, and what day-to-day life feels like. That’s something only a local Realtor can authentically sell.

🏡 If you can’t sell the community, it’s hard to sell the home.

🎧 Podcast: .ramona
🎙️ Hosts: &

08/15/2025

🎥 Every great storyteller starts somewhere, and usually, it’s messy.

Mark Eidbo, our Production Manager, filmed his first video at 14. It got 12 views and got taken down for copyright, but it sparked a passion that’s grown into a career in professional content.

For Realtors, the lesson is simple: you don’t need perfection to start, just the willingness to try. Whether it’s a market update, listing tour, or local spotlight, your story matters.

Start small. Stay consistent. The magic is in the momentum! 🔥

08/13/2025

In luxury real estate, patience is smart but hesitation can really cost you. On San Diego Market Movers, Marc Lotzof shares why high-end sellers often regret turning down strong early offers, especially when the market starts to slow and buyers have more options.

💡 Listing content should educate, not just promote. Set your sellers up for success by sharing the realities of offer timing and the cost of indecision in today’s market.

🎥 Show: San Diego Market Movers
🎙️ Host:
✨ Guest: of

08/11/2025

🎯 The agents winning today aren’t just closing, they’re creating content that connects.

In this reel, Jim McInerney explains how he transformed a blank area into a luxury-level experience with a sauna, cold plunge, shower, and more. It’s a masterclass in how design vision and storytelling go hand-in-hand.

🎥 Smart, intentional content like this earns trust and makes your expertise unforgettable. Are you showing what sets you apart?

08/08/2025

🌟 Through Discover Ramona, Jan Ryan brings powerful stories and vital knowledge to the community she serves. Whether it’s local businesses or legal updates, she’s keeping Ramona in the know.

In this episode, Jan and co-host Valli Lopez are joined by Tommy Perfect, CEO of Uplift Property Management, who breaks down what landlords must do now that the new security deposit law is active: include move-in photos, move-out photos, and photos of any repairs in order to legally deduct from a deposit.

Most landlords aren’t prepared, and that lack of awareness could cost them three times the deposit back. Get ahead now. 💡

🎧 Podcast: .ramona
🎙️ Hosts: &
✨ Guest: , CEO & Managing Broker of

08/06/2025

Commercial real estate isn't about instant wins, it’s about planting seeds and playing the long game. 🌱 In Episode 43 of the Cashflow Podcast, guest Travis Carter, President of Carter and Co., shares with host Jayson Yoss what it takes to succeed in a space where deals take years and commissions come slow.

Patience, trust, and consistency are everything. If you’re focused on getting paid, people feel it. But if you’re focused on doing what’s right, they remember it.

🎧 Podcast: .podcast
🎙️ Host:
🔥 Guest: , President of .us

08/04/2025

Through Discover La Jolla, Jim McInerney uses content to reflect the community he serves, celebrating creators, culture, and craft. It's smart branding with lasting value. 🏡✨

In this episode, Jim sits down with Alex Yanke of Westbourne Studio, a residential designer who blends old-world charm with modern California living. Think aged stone, time-worn wood, and materials that get better with age.

Great design tells a story. So should your content. Highlighting thoughtful creators builds trust, sparks engagement, and elevates your personal brand.

🎧 Show: .lajolla
🎙️ Host:
👤 Guest: , Founder & Principal Designer at .studio

08/01/2025

🎥 A beautifully shot video with the wrong music? It disconnects.

Music isn’t just background noise, it’s emotional context. It sets the tone, builds momentum, and makes your content feel something. Whether you're sharing a listing video or a personal reel, the right soundtrack can make all the difference.

💡 Don’t let poor audio choices ruin great storytelling. Start thinking about music as part of your strategy not an afterthought.

07/30/2025

Vacation rentals may boost returns, but they also reshape neighborhoods.

On San Diego Market Movers, Kurt Iuli-Kinsey explains how the shift from long-term to short-term housing in places like La Jolla is affecting school enrollment, housing access, and the soul of the community.

💡 If you want your marketing to stand out, speak to what’s at stake. Addressing the ripple effects of market trends shows clients you’re thinking beyond the sale and toward lasting value.

🎥 Show: San Diego Market Movers
🎙️ Host:
✨ Guest:

07/28/2025

🎙️ Host Valli Lopez loves sharing stories that highlight the heartbeat of East County, and this episode brings a unique perspective.

In Episode 13 of Discover East County, she sits down with Jeff R. Bloom of Fischer Auction & Appraisal, who walks us through the detailed process of liquidating business assets. Whether working with bankruptcy courts or retiring entrepreneurs, Jeff plays a pivotal role in turning final chapters into new opportunities.

🎧 Show:
🎙️ Host:
✨ Guest: , President of .auction

07/25/2025

📣 Jan Ryan isn’t just closing deals, she’s educating her community. As Ramona’s top Realtor and host of Discover Ramona, she uses her platform to help people make better real estate decisions.

In this episode, Jan shares why overpricing a home in today’s market can backfire fast. Inventory has doubled, competition is fierce, and buyers are savvy. 💡 The key? Get your home market-ready and priced right the first time to preserve momentum and attract serious offers.

This is the kind of strategy that separates wishful thinking from winning results.

🎧 Podcast: .ramona
🎙️ Hosts: &

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Real Talk San Diego brings you “The Business of Life in America’s Finest City.”

Broadcasting on Facebook Live, our talk shows feature community leaders, philanthropists, entrepreneurs and business professionals who share their insight and opinions on business, real estate, health and lifestyle throughout the region.

If you are a community leader, entrepreneur or business professional making waves in San Diego, we want to tell your story!