11/13/2025
Where it all began - Downtown San Diego, June 2004.
Before we were a booking agency, Sleeping Giant Music was just a handful of friends with a vision, a camera, and big ideas. DJ DJ Fresh One (aka Freshcobar), Blest, oneson , and Chris Cutz gathered outside Pokey’s with nothing but excitement and talk of “making it.”
Oneson had the idea to name the company Sleeping Giant Music because he believed San Diego was a sleeping giant for music- an untapped scene ready to wake up. Although SGM started as a record label at this time, a community of artists releasing music, we had no idea what SGM would become... to be continued.