Skindie A beauty newsletter created and reviewed by beauty marketers, cosmetic chemists, and industry experts.

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Check out our latest Q&A with , Beauty Director of Good Housekeeping, Prevention, and Women's Day magazines at  Magazine...
08/23/2022

Check out our latest Q&A with , Beauty Director of Good Housekeeping, Prevention, and Women's Day magazines at Magazines; her career spans 15+ years as a beauty media expert. Did you know that the Good Housekeeping Beauty Lab has been testing products for over a century? Don't miss this insightful interview with April as she uncovers Hearst's legacy of science-driven reporting and shares her opinion on where beauty is heading next. Plus, a look at her current beauty product must-haves and more! Link in bio!
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What’s your number? And by that we mean...how many products are in your current skincare routine?! Whether you’re a beau...
10/05/2021

What’s your number? And by that we mean...how many products are in your current skincare routine?! Whether you’re a beauty ju**ie or a minimalist, everyone seems confused about how to approach their skincare — even Lilly Singh. There was a time when drugstore brands like Noxzema and Neutrogena reigned supreme, Clinique was almost a luxury, and even though Baz Luhrmann’s wear sunscreen song was a hit, there was no actual sunscreen shaming in sight. As we approach Fall/Winter and make some tweaks to our routines, we’re craving the simplicity of Dr. Dray’s 90s skincare routine and wondering how it all got so complicated. https://lnkd.in/gSfjMJYJ

What’s your number? And by that we mean...how many products are in your current skincare routine?! Whether you’re a beauty ju**ie or a minimalist, everyone seems confused about how to approach their skincare — even Lilly Singh. There was a time when drugstore brands like Noxzema and Neutrogena...

In case you missed our newsletter this past Sunday, read all about these two popular "derm actives" making a splash in t...
09/21/2021

In case you missed our newsletter this past Sunday, read all about these two popular "derm actives" making a splash in the beauty scene!

For some of us, the end-of-summer blues has officially kicked in along with some unwelcome changes in our skin if you’ve spent prolonged periods of time outdoors. The result of frequent sun exposure can manifest as pesky dark spots, among other things. Even for the most dedicated SPF-wearers. Whet...

Our very first newsletter covered trends we wanted to see out the door in 2021, including over-exfoliation, derma-roller...
09/09/2021

Our very first newsletter covered trends we wanted to see out the door in 2021, including over-exfoliation, derma-rollers, celebrity skincare, micro fridges, and fear-mongering and misinformation within the beauty industry. As we make our way into fall, we wanted to do a recap on...what stuck around, what’s new, and what more can we expect? Let’s revisit what’s been going on since.

Our very first newsletter covered trends we wanted to see out the door in 2021, including over-exfoliation, derma-rollers, celebrity skincare, micro fridges, and fear-mongering and misinformation within the beauty industry. As we make our way into fall, we wanted to do a recap on...what stuck around

Jen Novakovich of The Eco Well is a trailblazer within the beauty science community. She's on a mission to make accurate...
09/07/2021

Jen Novakovich of The Eco Well is a trailblazer within the beauty science community. She's on a mission to make accurate beauty information more accessible, and through her platform, opens doors for scientists, chemists, and other relevant experts to come together to have interdisciplinary discourse around the science of cosmetics. Read more about her journey, mission, and take on the beauty landscape today in our latest Q&A. And check out her podcast; we often feature it in our newsletters! :).

Jen Novakovich is an independent cosmetic scientist, science communicator, and director of The Eco Well, a science communication platform and formulation development consultancy. With her work as a science communicator, she's interviewed hundreds of scientists from diverse fields for her podcast, ho

Interested to learn how a chemist approaches retinol-based formulation? Curious to know what retinol products on the mar...
08/23/2021

Interested to learn how a chemist approaches retinol-based formulation? Curious to know what retinol products on the market are likely to work the best? You don't want to miss Part 2 of our retinol series! Neutrogena L'Oréal Paris RoC Skincare Olay BASF Grant Industries Deciem The Abnormal Beauty Company

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Retinol...where to begin? We're here to help shed some light on this mystifying molecule, how it works, it’s unique hist...
08/09/2021

Retinol...where to begin? We're here to help shed some light on this mystifying molecule, how it works, it’s unique history, safety profile, the complexity of retinol-based formulation and how not all retinoid products are created equal. Curious to know what the most effective products on the market may be? Stay tuned for part 2!

Retinol (another term for Vitamin A) is to beauty as a quantum leap is to modern physics – brilliant and game changing. Just as electrons can travel outside the confines of time, it’s almost as if Retinol operates in a similar fashion, accelerating cell turnover at lightning speed and endowing u...

Recently, billionaire Richard Branson beat Jeff Bezos to space, the first in a new race to own space tourism. And just l...
07/28/2021

Recently, billionaire Richard Branson beat Jeff Bezos to space, the first in a new race to own space tourism. And just like that, space is cool again. The beauty industry is also smitten with space, exploring it as the final frontier in skincare. That’s right – while we haven’t even solved most skincare issues on Earth, there’s been talk about rocketing off to solve them for the galaxy and beyond.

Last week, billionaire Richard Branson beat Jeff Bezos to space, the first in a new race to own space tourism. And just like that, space is cool again. The beauty industry is also smitten with space, exploring it as the final frontier in skincare. That’s right – while we haven’t even solved mo...

Brow preferences can be hard to generalize. Some people like them thick and feathery while others seek a more understate...
07/12/2021

Brow preferences can be hard to generalize. Some people like them thick and feathery while others seek a more understated, but polished brow look. There are a few brow gels that tick all the boxes: Glossier Boy Brow and Kosas Air Brow (Tinted Gel).

Boy Brow...the stuff of legend that needs no introduction. Two words that are synonymous with the name Glossier and equally recognizable alone; the pièce de résistance of their easy-to-use, no fuss makeup line. Inspired by a classic pomade, Boy Brow gives brows a soft, flexible hold in a few easy ...

Fragrance in skincare...where to begin? Is it bad? Can it harm you? Is natural fragrance better? We’re here to set the r...
06/16/2021

Fragrance in skincare...where to begin? Is it bad? Can it harm you? Is natural fragrance better?

We’re here to set the record straight with a two-part series on fragrance in skincare. Once you know what the real deal is, you can decide for yourself whether there is yet another ingredient you need to cancel (or not).

Special thank you to Janice Hart & team of Bell Flavors & Fragrances for reviewing this article. Stay tuned for Part 2!



Fragrance in skincare...where to begin? It has unexpectedly become one of the hottest topics on social media, among everyone from dermatologists to “skinfluencers,” brand founders, and beauty retailers. In addition to the “free-from” (think, formulated without sulfates/parabens/etc. labels) ...

Such a pleasure to collaborate with Meghan Maupin, CEO & Co-founder of custom skin health brand Atolla for our most rece...
06/14/2021

Such a pleasure to collaborate with Meghan Maupin, CEO & Co-founder of custom skin health brand Atolla for our most recent Q & A.

Not all personalized beauty is created equal. Learn more about Atolla's innovative approach to skin health, how they got started, and where they are headed. Plus, Meg offers some great advice as a woman entrepreneur in tech!



Meghan Maupin, who goes by “Meg,” is the CEO and Co-Founder of Atolla, a revolutionary custom skin health brand that combines patented technology, effective ingredient combinations and virtual expert consults to make a skincare system that takes the guesswork out of your daily routine.

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